Editing Rock Hudson (section)

===Decline as a star===
[[File:Rock Hudson, Gene Roddenberry, Roger Vadim, and cast of Pretty Maids All in a Row.jpg|thumb|Cast of ''[[Pretty Maids All in a Row]]'' (L-R): (front row) [[June Fairchild]], [[Joy Bang]], Aimee Eccles; (middle row) [[Joanna Cameron]], [[Gene Roddenberry]], Rock Hudson, [[Roger Vadim]]; (back row) [[Margaret Markov]], [[Brenda Sykes]], Diane Sherry, Gretchen Burrell]]
''[[Strange Bedfellows (1965 film)|Strange Bedfellows]]'' (1965), with [[Gina Lollobrigida]], was a box-office disappointment. So too was ''[[A Very Special Favor]]'' (1965), despite having the same writer and director as ''Pillow Talk''.

Hudson next appeared in ''[[Blindfold (1966 film)|Blindfold]]'' (1966). Then, working outside his usual range, he starred in the science-fiction thriller ''[[Seconds (1966 film)|Seconds]]'' (1966), directed by [[John Frankenheimer]] and co-produced through his own film production company Gibraltar Productions.<ref>{{cite web|last=Gillies|first=Jamie|url=http://www.apolloguide.com/mov_fullrev.asp?CID=3835|title=Seconds|archive-url=https://web.archive.org/web/20040915124517/http://www.apolloguide.com/mov_fullrev.asp?CID=3835|date=September 15, 2004|work=apollo guide|archive-date=September 15, 2004}}</ref>

He also tried his hand in the action genre with ''[[Tobruk (1967 film)|Tobruk]]'' (1967), directed by [[Arthur Hiller]]. After the comedy ''[[A Fine Pair]]'' (1968) with [[Claudia Cardinale]], he starred in the action thriller ''[[Ice Station Zebra]]'' (1968) at MGM, a role which remained his personal favorite. The film was a hit but struggled to recoup its large cost.{{citation needed|date=August 2017}}

In November 1969, [[Andrew V. McLaglen]]'s ''[[The Undefeated (1969 film)|The Undefeated]]'', a western with Hudson starring opposite [[John Wayne]], was released.<ref>{{Cite web |title=AFI{{!}}Catalog |url=https://catalog.afi.com/Film/20617-THE-UNDEFEATED?cxt=filmography |access-date=June 4, 2021 |website=catalog.afi.com |archive-date=June 4, 2021 |archive-url=https://web.archive.org/web/20210604192157/https://catalog.afi.com/Film/20617-THE-UNDEFEATED?cxt=filmography |url-status=live }}</ref>

He co-starred as a [[World War I]] flier opposite [[Julie Andrews]] in the [[Blake Edwards]] musical ''[[Darling Lili]]'' (1970), a film notorious for its bloated budget.{{citation needed|date=August 2017}}