Editing Lexus (section)

== Corporate affairs ==
{| class="wikitable" style="float:right; margin-left:1em;"
|+ Total sales and production
|-
! style="background:#DCDCDC;" | <!-- Global --> Regional sales, 2011
! style="background:#DCDCDC;" | Units
|-
|Japan<ref name=jp11/>|| 42,365 <!--33,365 28,167 -->
|-
|China<ref>{{cite web|url=http://mediacenter.lexus.com.cn/Uploads/db/shuiyin20120118094316101.pdf |title=Lexus China Aims to Increase Sales by More Than 50% in 2012 |publisher=Lexus China |access-date=25 February 2012 |date=18 January 2012 |url-status=dead |archive-url=https://web.archive.org/web/20151016004926/https://mediacenter.lexus.com.cn/Uploads/db/shuiyin20120118094316101.pdf |archive-date=16 October 2015}}</ref>||56,303
|-
|Europe<ref name=eu11/>|| 43,637 <!--17,857 25,921 -->
|-
|United States<ref name=us11/>|| 198,552 <!--229,329 215,975 -->
<!-- |-
|Other regions||
|-
| style="text-align:right;" | '''Total'''||2008 '''435,000'''-->
|-
! style="background:#DCDCDC;" | Type production, 2010
! style="background:#DCDCDC;" | Units
|-
|[[Passenger vehicles]]|| 205,070
|-
|[[Crossover (automobile)|Crossover SUVs]]|| 159,560
|-
|[[Hybrid vehicle]]s||66,226
|-
! style="background:#DCDCDC;" | Line production, 2010 <!-- 2007 Japan: 414,400; Total: 492,470; 2008 277,580; 347,210; 2009 255,012; 319,294-->
! style="background:#DCDCDC;" | Units
|-
| Japan production<ref>{{cite web|url=http://www.toyota-global.com/company/profile/figures/production_en.html|archive-url=https://web.archive.org/web/20110617033914/http://www.toyota-global.com/company/profile/figures/production_en.html|url-status=dead|archive-date=17 June 2011|title=Number of Vehicles Produced in Japan by Model|publisher=Toyota Motor Corporation|access-date=5 July 2011}}</ref>
||283,012
|-
| Canada production<ref>{{cite web|url=http://www.prnewswire.com/news-releases/toyotas-north-american-production-up-18-percent-in-2010-114733604.html|title=Toyota's North American Production Up 18 Percent in 2010|work=PR Newswire|date=27 January 2011|access-date=5 July 2011|archive-date=3 May 2020|archive-url=https://web.archive.org/web/20200503014641/https://www.prnewswire.com/news-releases/toyotas-north-american-production-up-18-percent-in-2010-114733604.html|url-status=live}}</ref>|| 81,618
|-
| style="text-align:right;" | '''Total''' || '''364,630'''
|}

=== Operations ===
Lexus International coordinates the worldwide operations of Toyota's luxury division<ref name=exec>{{cite web|url=https://www.bloomberg.com/news/2014-02-26/toyota-names-designer-as-lexus-chief-to-boost-sales-outside-u-s-.html|title=Toyota Names Designer as Lexus Chief to Boost Sales Outside U.S.|publisher=Bloomberg|access-date=21 December 2014|date=26 February 2014|last=Trudell|first=Craig|archive-date=21 August 2020|archive-url=https://web.archive.org/web/20200821103633/https://www.bloomberg.com/news/articles/2014-02-26/toyota-names-designer-as-lexus-chief-to-boost-sales-outside-u-s-|url-status=live}}</ref><ref name=seek>{{cite web|url=http://stage.autonews.com/apps/pbcs.dll/article?AID=/20111003/OEM02/310039962/1316/mobile01&template=art4|title=Lexus' global growth gets American spin|work=Automotive News|access-date=23 November 2011|last=Rechtin|first=Mark|date=3 October 2011|archive-url=https://web.archive.org/web/20160205165324/http://stage.autonews.com/apps/pbcs.dll/article?AID=%2F20111003%2FOEM02%2F310039962%2F1316%2Fmobile01&template=art4|archive-date=5 February 2016|url-status=dead}}</ref> from the brand's global headquarters, located in [[Nagoya]], Aichi.<ref name=nagoya>{{cite web|url=http://www.thetruthaboutcars.com/2012/02/lexus_shows_a_new_face_demonstrates_independence/|title=Lexus Shows A New Face, Demonstrates Independence|publisher=The Truth About Cars|first=Bertel|last=Schmitt|date=10 February 2012|access-date=12 February 2012|archive-date=23 September 2020|archive-url=https://web.archive.org/web/20200923104602/https://www.thetruthaboutcars.com/2012/02/lexus_shows_a_new_face_demonstrates_independence/|url-status=live}}</ref><ref name=exec/> Corporate entities further include the brand's Japan Sales and Marketing and global Product and Marketing Planning divisions.<ref name="seek"/><ref>{{cite web|url=http://www2.toyota.co.jp/en/news/09/06/0623.html|title=Toyota Announces Executive and Organizational Changes|publisher=Toyota.jp|access-date=12 January 2010|date=23 June 2009|archive-date=4 March 2010|archive-url=https://web.archive.org/web/20100304101309/http://www2.toyota.co.jp/en/news/09/06/0623.html|url-status=dead}}</ref> While organizationally separate from its parent company, Lexus International reports directly to Toyota chief executive officer Akio Toyoda.<ref name=asiapac>{{cite web |url= http://www.asiaone.com/Motoring/News/Story/A1Story20120216-328278.html |archive-url= https://archive.today/20130117140908/http://www.asiaone.com/Motoring/News/Story/A1Story20120216-328278.html |url-status= dead |archive-date=17 January 2013 |title=Lexus restructures to focus on Asia-Pacific |first=Samuel |last=Ee|work=Business Times (Singapore)|date=17 February 2012|access-date=25 February 2012}}</ref> In the U.S., brand operations are managed by the U.S. Lexus division, which is headquartered in [[Plano, Texas]].<ref name=lexusus>{{cite press release |url=https://toyotanews.pressroom.toyota.com/article_display.cfm?article_id=5461 |title=David Christ |publisher=Toyota |location=US |access-date=13 April 2019 |archive-date=14 March 2018 |archive-url=https://web.archive.org/web/20180314054342/http://toyotanews.pressroom.toyota.com/article_display.cfm?article_id=5461 |url-status=live }}</ref> In Europe, Lexus operations are managed by Lexus Europe, located in Brussels.<ref>{{cite press release |url=http://blog.lexus.co.uk/2014/05/in-conversation-with-lexus-europe-vice-president-alain-uyttenhoven/ |title=In conversation with Lexus Europe vice president Alain Uyttenhoven |first=Eliott |last=Farr |publisher=Lexus |location=UK |date=30 May 2014 |access-date=21 December 2014 |archive-date=27 December 2014 |archive-url=https://web.archive.org/web/20141227050447/http://blog.lexus.co.uk/2014/05/in-conversation-with-lexus-europe-vice-president-alain-uyttenhoven/ |url-status=dead }}</ref> Companion design facilities are located in Southern California<ref>{{cite news |title=Sexy Lexus is a huge hit |work=Sunday Mail |location=Glasgow |date=26 September 2004}}</ref> and central Japan,<ref name=ctr>{{cite news |title=State to Get Acura Site for Design (separate design center for Lexus) |work=[[The Los Angeles Times]] |page= C2 |date=9 January 2006}}</ref> with the head design studio devoted entirely to Lexus models in Toyota City, Aichi.<ref name=ctr/><ref>{{cite web|url=http://www.autoweek.com/article/20041123/FREE/411230701|title=Toyota gets serious about design; exec is told to shake things up|work=Automotive News|access-date=1 October 2010|last=Treece|first=James|date=23 November 2004|archive-url=https://web.archive.org/web/20110622025651/http://www.autoweek.com/article/20041123/FREE/411230701|archive-date=22 June 2011|url-status=dead}}</ref>

Lexus sales operations vary in structure by region. In many markets, such as the U.S., the dealership network is a distinct organization from corporate headquarters,<ref name=qk/> with separately owned and operated Lexus [[showroom]]s.<ref>{{Harvnb|Long|2001|pp=29}}</ref> By contrast, in Japan all 143 dealerships in the country are owned and operated by Lexus.<ref name=ljp/> Several markets have a designated, third party [[Distribution (business)|regional distributor]]; for example, in the United Arab Emirates, sales operations are managed by Al-Futtaim Motors LLC,<ref name=furutani/> and in Costa Rica, Lexus vehicles are sold via regional distributor Purdy Motors S.A.<ref>{{cite web|archive-url=https://web.archive.org/web/20061110010209/http://www.nacion.com/ln_ee/2006/octubre/27/economia874532.html |archive-date=10 November 2006 |url=http://www.nacion.com/ln_ee/2006/octubre/27/economia874532.html|title=Firmas automotrices realizan inversiones|language=es|access-date=29 May 2009|work=La Nación (San José)|date=27 October 2006}}</ref> Other officially sanctioned regional distributors have sold Lexus models prior to the launch of, or in absence of, a dedicated dealership network.<ref name=za/>

The Lexus brand launched in the Indian market in 2017,<ref>{{cite news |url=http://auto.ndtv.com/news/lexus-cars-to-be-launched-in-india-in-march-2017-more-details-revealed-1641155 |title=Lexus Brand India Launch Date Revealed; Upcoming Models And Other Details |work=Car And Bike |location=India |date=15 February 2017 |access-date=8 March 2017 |archive-date=27 December 2016 |archive-url=https://web.archive.org/web/20161227055549/http://auto.ndtv.com/news/lexus-cars-to-be-launched-in-india-in-march-2017-more-details-revealed-1641155 |url-status=live }}</ref> with the models [[Lexus RX450h|RX450h]], [[Lexus LX450|LX450d]], [[Lexus LX570|LX570]], [[Lexus ES300|ES300h]],<ref name="autocarindia.com">{{cite news |url=http://www.autocarindia.com/auto-news/lexus-india-launch-in-march-2017-bookings-open-403236.aspx/0 |title=Lexus India launch on March 24, 2017; bookings open |first=Akbar |last=Merchant |work=Autocar India |date=7 February 2017 |access-date=8 March 2017 |archive-url=https://web.archive.org/web/20170102221901/http://www.autocarindia.com/auto-news/lexus-india-launch-in-march-2017-bookings-open-403236.aspx/0 |archive-date=2 January 2017 |url-status=dead}}</ref> [[Lexus NX|NX]], [[Lexus LS|LS]].<ref>{{Cite web|url=https://www.zigwheels.com/newcars/Lexus|title=Lexus Cars Price in India, New Models 2017, Images, Specs, Reviews @ ZigWheels|website=ZigWheels.com|access-date=17 January 2018|archive-date=20 August 2020|archive-url=https://web.archive.org/web/20200820193416/https://www.zigwheels.com/newcars/Lexus|url-status=live}}</ref> Dealerships in [[Mumbai]], [[Delhi]], [[Gurgaon]], and [[Bangalore]] became operational in March 2017, when the brand began sales in India with a second set of dealerships opening in [[Chandigarh]], [[Kochi]], and [[Chennai]] toward the end of 2017.<ref name="autocarindia.com"/> This made Lexus the fifth luxury brand to be launched in India, after Mercedes-Benz, [[Porsche India|Porsche]], BMW, and Audi.

=== Sales ===
Global sales of Lexus vehicles reached an all-time high in 2007, with a total of 518,000. Sales decreased in subsequent years due to the effects of the 2008 recession and the Japanese tsunami of 2011. Following this, sales recovered and reached a new high of 523,000 in 2013.<ref>{{Cite web|title = UK: German brands can't be beaten – Lexus Europe boss|url = http://www.just-auto.com/news/german-brands-cant-be-beaten-lexus-europe-boss_id152377.aspx|website = www.just-auto.com|date = 11 November 2014|access-date = 23 October 2015|archive-date = 10 September 2015|archive-url = https://web.archive.org/web/20150910175922/http://www.just-auto.com/news/german-brands-cant-be-beaten-lexus-europe-boss_id152377.aspx|url-status = dead}}</ref>

In 2014, the Lexus brand set a new global sales record after selling 582,000 vehicles. This made Lexus the fourth best selling luxury brand in the world, trailing BMW, Audi and Mercedes-Benz.<ref>{{Cite web|title = Lexus Seeing Global Growth, Europe Enamored With CUVs, Hybrids|url = http://wardsauto.com/auto-makers/lexus-seeing-global-growth-europe-enamored-cuvs-hybrids|website = wardsauto.com|access-date = 23 October 2015|archive-url = https://web.archive.org/web/20151103233208/http://wardsauto.com/auto-makers/lexus-seeing-global-growth-europe-enamored-cuvs-hybrids|archive-date = 3 November 2015|url-status = dead|df = dmy-all}}</ref>

[[File:Lexus College1.jpg|thumb|upright=1.0|Fuji Lexus College, training facility for dealers in [[Shizuoka Prefecture|Shizuoka]], Japan|alt=Rectangular windowed building, with landscaping and a sign in front labeled 'Lexus'.]]

Global sales of Lexus vehicles increased by 12 percent in 2015 to reach another annual sales record with 652,000 units sold worldwide.<ref>{{cite press release |url=http://pressroom.lexus.com/releases/lexus+2015+review.htm?view_id=43785 |title=Lexus International 2015 Year in Review |publisher=Lexus |location=US |date=1 February 2016 |access-date=16 March 2016 |archive-date=3 August 2017 |archive-url=https://web.archive.org/web/20170803171406/http://pressroom.lexus.com/releases/lexus+2015+review.htm?view_id=43785 |url-status=live }}</ref>

Global cumulative sales of Lexus brand [[hybrid electric vehicle|hybrid electric cars]] reached the 500,000 mark in November 2012.<ref name=TMC5miHEVs>{{cite web|url=http://www.greencarcongress.com/2013/04/tmc-20130417.html|title=Toyota cumulative global hybrid sales pass 5M, nearly 2M in US|publisher=Green Car Congress|date=17 April 2013|access-date=20 April 2013|archive-date=22 April 2013|archive-url=https://web.archive.org/web/20130422004054/http://www.greencarcongress.com/2013/04/tmc-20130417.html|url-status=live}}</ref> The 1&nbsp;million sales milestone was achieved in March 2016.<ref name=Lexus1mi>{{cite press release | url=http://newsroom.toyota.co.jp/en/detail/mail/11719776 | title=Lexus Hybrid Owners, Thanks a Million | publisher=Toyota Global Newsroom | location=Tokyo | date=12 April 2016 | access-date=13 April 2016 | archive-date=15 April 2016 | archive-url=https://web.archive.org/web/20160415164703/http://newsroom.toyota.co.jp/en/detail/mail/11719776 | url-status=live }}</ref> The [[Lexus RX|Lexus RX 400h/RX 450h]] ranks as the top selling Lexus hybrid with 335,000 units delivered worldwide {{as of|2016|03|lc=y}}, followed by the [[Lexus CT|Lexus CT 200h]] with 267,000 units.<ref name=Lexus1mi/>

Lexus has not sold as well in Europe as it has in the rest of the world where it is marketed. This is allegedly due to suffering from smaller brand recognition, image, and a less-developed dealership network.<ref name=dawson194>{{Harvnb|Dawson|2004|pp=194–95}}</ref> In European markets, the Lexus LS has ranked behind BMW, Mercedes-Benz, Audi, and [[Jaguar Cars|Jaguar]] in flagship luxury car sales.<ref>{{cite web |url=http://news.auto.cz/statistiky/mercedes-benz-cesky-trh-v-roce-2008-nejprodavanejsi-luxusni-limuzinou-tridy-s.html |title=Český trh v roce 2008: Nejprodávanější luxusní limuzínou |publisher=Auto.cz |access-date=20 February 2009 |date=21 January 2009 |language=cs |archive-date=8 July 2018 |archive-url=https://web.archive.org/web/20180708015804/http://www.auto.cz/mercedes-benz-cesky-trh-v-roce-2008-nejprodavanejsi-luxusni-limuzinou-tridy-s-5684 |url-status=live }}</ref> Automotive analysts have suggested a possible rationale for the sales disparity, in that European buyers place less emphasis on vehicle reliability and have more [[brand loyalty]] to established domestic marques.<ref name=dawson194/> In contrast, the Lexus LS has ranked second in sales to the Mercedes-Benz S-Class (and ahead of rivals from BMW, Audi, and Jaguar) in markets outside Europe, such as South Africa.<ref>{{cite web |url=http://www.bizcommunity.com/Article/196/140/18890.html |title=Clever marketing boosts Lexus sales |publisher=BizCommunity.com |access-date=20 February 2009 |date=16 October 2007 |archive-date=7 July 2018 |archive-url=https://web.archive.org/web/20180707201852/http://www.bizcommunity.com/Article/196/140/18890.html |url-status=live }}</ref>

Currently all of Lexus's models for the US market are imported from Japan, with the exception of the RX and NX, which are also produced in [[Cambridge, Ontario]], for North America, and the ES, which is also produced in [[Toyota Motor Manufacturing Kentucky|Georgetown, Kentucky]]. The RX midsized crossover is Lexus's best selling model in the United States, while the ES mid-sized car is the most popular sedan in the line-up.

{| class="wikitable"
!Calendar Year
!Europe<ref>{{Cite web |url=https://www.goodcarbadcar.net/lexus-europe-sales-figures/ |title=Lexus European sales figures |work=carsalesbase.com |date=29 May 2024 |access-date=29 May 2024 |archive-date=2 January 2024 |archive-url=https://web.archive.org/web/20240102002037/https://www.goodcarbadcar.net/lexus-europe-sales-figures/ |url-status=live }}</ref>
!US (Market share %)<ref>{{Cite web |url=https://www.goodcarbadcar.net/lexus-us-sales-figures/ |title=Lexus US car sales figures |work=carsalesbase.com |date=29 May 2024 |access-date=29 May 2024 |archive-date=31 December 2023 |archive-url=https://web.archive.org/web/20231231105441/https://www.goodcarbadcar.net/lexus-us-sales-figures/ |url-status=live }}</ref>
|-
|2023
| -
| {{increase}}320,249 ({{increase}}2.06)
|-
|2022
| 38,366
| {{decrease}}258,434 ({{decrease}}1.89)
|-
|2021
| 46,250
| {{increase}}326,928 ({{increase}}2.19)
|-
|2020
| 47,041
| {{decrease}}275,042 ({{increase}}1.87)
|-
|2019
| 55,770
| {{decrease}}298,112 ({{increase}}1.75)
|-
|2018
| 45,918
| {{decrease}}298,302 ({{decrease}}1.72)
|-
|2017
| 44,944
| {{decrease}}304,376 ({{decrease}}1.76)
|-
|2016
| 44,287
| {{decrease}}331,228 ({{decrease}}1.89)
|-
|2015
| 39,255
| {{increase}}344,601 ({{increase}}1.97)
|-
|2014
| 31,479
| {{increase}}311,389 ({{increase}}1.88)
|-
|2013
| 23,708
| {{increase}}273,847 ({{increase}}1.76)
|-
|2012
| 26,820
| {{increase}}244,162 ({{increase}}1.68)
|-
|2011
| 27,442
| {{Decrease}}198,552 ({{Decrease}}1.55)
|-
|2010
| 19,185
| {{increase}}229,329 ({{Decrease}}1.98)
|-
|2009
| 20,629
| {{Decrease}}215,975 ({{increase}}2.07)
|-
|2008
| 29,682
| {{Decrease}}260,087 ({{Decrease}}1.96)
|-
|2007
| 40,496
| {{increase}}329,177 ({{increase}}2.07)
|-
|2006
| 40,337
| {{increase}}322,434 ({{Decrease}}1.95)
|-
|2005
| 23,340
| {{increase}}302,895 ({{increase}}2.04)
|-
|2004
| 21,122
| {{increase}}287,927 ({{increase}}1.70)
|-
|2003
| 18,318
| {{increase}}259,755 ({{increase}}1.56)
|-
|2002
| 19,435
| {{increase}}234,109 ({{increase}}1.40)
|-
|2001
| 21,357
| {{increase}}223,983 ({{increase}}1.30)
|-
|2000
| 17,214
| {{increase}}206,037 ({{increase}}1.20)
|-
|1999
| 15,800
| {{increase}}185,890 ({{increase}}1.10)
|-
|1998
| 6,938
| {{increase}}156,260 ({{increase}}1.00)
|-
|1997
| 3,408
| {{increase}}97,563 ({{increase}}0.60)
|-
|1996
|
| {{decrease}}81,529 ({{Steady}}0.50)
|-
|1995
|
| {{decrease}}83,616 ({{decrease}}0.50)
|-
|1994
|
| {{decrease}}91,554 ({{decrease}}0.58)
|-
|1993
|
| {{increase}}99,280 ({{decrease}}0.64)
|-
|1992
|
| {{increase}}92,890 ({{increase}}0.69)
|-
|1991
|
| {{increase}}71,206 ({{increase}}0.58)
|-
|1990
|
| {{increase}}63,534 ({{increase}}0.46)
|-
|1989
|
| {{increase}}16,302 ({{increase}}0.11)
|-
|1988
|
|0 (0.00)
|}

===Financial performance===
Financial data of Lexus operations are not disclosed publicly.<ref name=amplify>{{cite web|url=https://www.bloomberg.com/apps/news?pid=20601101&sid=aJNPURUsO0Kg&refer=japan|title=Toyota's U.S. Pain Amplified by Falling Lexus Sales|publisher=Bloomberg|date=6 April 2009|last=Ohnsman|first=Alan|access-date=19 April 2009|archive-date=18 August 2020|archive-url=https://web.archive.org/web/20200818000954/https://www.bloomberg.com/politics?pid=20601101&sid=aJNPURUsO0Kg&refer=japan|url-status=live}}</ref> However, automotive analysts estimate that the Lexus division contributes a disproportionate share of Toyota's profits, relative to its limited production and sales volume.<ref name=amplify/> Interviews with retired division officials indicate that depending on sales volume, vehicle [[product development]] cycles, and [[exchange rate]]s, Lexus sales have accounted for as much as half of Toyota's annual U.S. profit in certain years.<ref name=amplify/> Division executives have employed pricing strategies aimed at sustaining [[profit margin]]s rather than sales volume, with historically fewer price [[incentive]]s than rival brands.<ref name=amplify/> In 2006, Lexus entered Interbrand's list of the Top 100 Global Brands for the first time, with an estimated [[brand equity#Measurement|brand value]] of approximately $3 billion annually.<ref>{{cite web|url=http://www.interbrand.com/en/best-global-brands/best-global-brands-2008/best-global-brands-2006.aspx |title=The 100 Top Brands 2006 |year=2007 |work=Interbrand |access-date=20 September 2010 |url-status=dead |archive-url=https://web.archive.org/web/20100919163700/http://www.interbrand.com/en/best-global-brands/best-global-brands-2008/best-global-brands-2006.aspx |archive-date=19 September 2010}}</ref> In 2009, Interbrand ranked Lexus as Japan's seventh largest brand, between [[Panasonic]] and Nissan, based on revenue, earnings, and market value.<ref name=jbrand/>
{{clear}}