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==Challenges== To achieve and maintain a foothold in an existing market, a prospective retail establishment must [[barriers to entry|overcome the following hurdles]]: * [[Regulations|regulatory]] barriers including: ** restrictions on real-estate purchases, especially as imposed by [[Municipality|local governments]] and against "big-box" [[Big-box store|chain retailers]] ** restrictions on foreign investment in retailers, in terms of both absolute amount of financing provided and percentage share of voting stock (e.g. [[common stock]]) purchased * unfavorable [[Tax code|taxation structures]], especially those designed to penalize or keep out "big box" retailers (see "Regulatory" above) * absence of developed supply-chain and integrated IT management * high [[Competition (economics)|competitiveness]] among existing market participants and resulting low [[profit margin]]s, caused in part by: ** constant advances in product design resulting in constant threat of product obsolescence and price declines for existing [[inventory]] * partially due to loss in business: lack of work-force, often including management, that is properly educated and trained ** lack of [[education in the United States|educational infrastructure]] enabling prospective market entrants to respond to the above challenges * direct [[e-tailing]] (for example, through the [[Internet]]) and direct delivery to consumers from manufacturers and suppliers, cutting out any retail [[reseller|middle man]].<ref> {{cite book | last1 = Nicholson | first1 = Walter | last2 = Snyder | first2 = Christopher Mark | author-link2 = Christopher Snyder (economist) | chapter = Perfect Competition in a Single Market | title = Intermediate Microeconomics and Its Application | url = https://books.google.com/books?id=Tr4TCgAAQBAJ | edition = 12 | location = Boston | publisher = Cengage Learning | date = 2014 | page = 300 | isbn = 9781133189022 | access-date = 25 September 2020 | quote = One question raised by the growth of Internet selling is whether there will remain a separate role for retailers over the long term. If the Internet allows producers to reach customers directly, why would any role for retailing 'middlemen' remain? }} </ref>
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