Editing Canadian Pacific Railway (section)

===1946–1978===
[[File:CP Multimark.svg|thumb|The [[Multimark]] logo was used from 1968 to 1987, when it fell out of favour. It was sometimes referred to as the '[[Pac-Man]]' logo, after the popular 1980s video game of the same name.]]
[[File:Canadian Pacific Railway train step stool.jpg|thumb|right|CPR train step stool (Calgary station) c.&nbsp;1950]]

After the Second World War, the transportation industry in Canada changed. Where railways had previously provided almost universal freight and passenger services, cars, trucks and [[airplane]]s started to take traffic away from railways. This naturally helped the CPR's air and trucking operations, and the railway's freight operations continued to thrive hauling resource traffic and bulk commodities. However, passenger trains quickly became unprofitable. During the 1950s, the railway introduced new innovations in passenger service. In 1955, it introduced ''[[The Canadian]],'' a new luxury transcontinental train. However, in the 1960s, the company started to pull out of passenger services, ending services on many of its branch lines. It also discontinued its secondary transcontinental train ''[[The Dominion (passenger train)|The Dominion]]'' in 1966, and in 1970, unsuccessfully applied to discontinue ''The Canadian''. For the next eight years, it continued to apply to discontinue the service, and service on ''The Canadian'' declined markedly. On October 29, 1978, CP Rail transferred its passenger services to [[Via Rail]], a new federal [[Crown corporation]] that is responsible for managing all intercity passenger service formerly handled by both CP Rail and CN. Via eventually took almost all of its passenger trains, including ''The Canadian'', off CP's lines.<ref>{{Cite web |url=http://www.cbc.ca/archives/categories/economy-business/transport/transport-general/via-rail-canada-is-born.html |title=1977: VIA Rail Canada is born |access-date=12 March 2014 |archive-url=https://web.archive.org/web/20140228211035/http://www.cbc.ca/archives/categories/economy-business/transport/transport-general/via-rail-canada-is-born.html |archive-date=28 February 2014 |url-status=dead }}</ref>

In 1968, as part of a corporate reorganization, each of the major operations, including its rail operations, were organized as separate subsidiaries. The name of the railway was changed to CP Rail, and the parent company changed its name to [[Canadian Pacific Limited]] in 1971. Its air, express, telecommunications, hotel and real estate holdings were spun off, and ownership of all of the companies transferred to Canadian Pacific Investments. The slogan was: "TO THE FOUR CORNERS OF THE WORLD". The company discarded its beaver logo, adopting the new [[Multimark]] (which, when mirrored by an adjacent "multi-mark" creates a diamond appearance on a globe) that was used – with a different colour background – for each of its operations.<ref>Garden, John F., "Nicholas Morant's Canadian Pacific", Footprint Publishing, 1992, p. 55, {{ISBN|978-0969162131}}</ref>