Editing Batman & Robin (film) (section)

===Marketing===
The theatrical trailer for ''Batman & Robin'' debuted on the February 19, 1997, episode of ''[[Entertainment Tonight]]''.<ref>{{cite news|first=Jenny|last=Hontz|url=https://www.variety.com/vstory/VR1117436590|archive-url=https://archive.today/20081218103505/http://www.variety.com/vstory/VR1117436590|url-status=dead|archive-date=December 18, 2008|title=Inside Moves|work=[[Variety (magazine)|Variety]]|date=February 20, 1997|access-date=November 11, 2008}}</ref> [[Warner Bros.]] spent $125&nbsp;million to market and promote the film,<ref name="adage.com">{{cite web|url=https://adage.com/article/news/batman-returns-armed-125-mil-promotion-arsenal-amoco-kellogg-frito-lay-tbs-taco-bell-join-caped-crusader-tie-ins/71945|title={{'}}''Batman''{{'}} Returns, Armed with $125 Mil Promotion Arsenal; Amoco, Kellog, Frito-Lay, TBS, Taco Bell Join Caped Crusader for Tie-Ins|last=Jensen|first=Jeff|date=May 26, 1997|website=[[Ad Age]]|access-date=June 21, 2019|archive-date=June 21, 2019|archive-url=https://web.archive.org/web/20190621201338/https://adage.com/article/news/batman-returns-armed-125-mil-promotion-arsenal-amoco-kellogg-frito-lay-tbs-taco-bell-join-caped-crusader-tie-ins/71945|url-status=live}}</ref> in addition to its $160&nbsp;million production budget.<ref name="confessions"/><ref name="ST" /> Several [[Six Flags]] amusement parks introduced new roller coasters themed to the film. [[Batman & Robin: The Chiller]] opened at [[Six Flags Great Adventure]] in 1997, and a [[Mr. Freeze (roller coaster)|Mr. Freeze-themed roller coaster]] opened at both [[Six Flags Over Texas]] and [[Six Flags St. Louis]] in 1998.<ref name="shadow" /> [[Taco Bell]] launched a $20 million promotional campaign for the film, selling Batman-themed cups, collector toys, and figurines.<ref>{{cite magazine|url=https://ew.com/article/1997/07/18/fast-food-film-tie-ins/|title=Fast food film tie-ins|date=July 18, 1997|last=Waxman|first=Sharon|magazine=[[Entertainment Weekly]]|access-date=September 8, 2022|archive-url=https://web.archive.org/web/20210122225004/https://ew.com/article/1997/07/18/fast-food-film-tie-ins/|archive-date=January 22, 2021|url-status=live}}</ref> Themed trading cards produced by [[Fleer]] and [[SkyBox International]] were also sold, some signed by Clooney, Schwarzenegger, Thurman, Silverstone, O'Donnell, and Schumacher.<ref>{{cite web|url=https://www.beckett.com/news/the-daily-1997-fleer-skybox-batman-and-robin-george-clooney-autograph/|title=The Daily: 1997 Fleer/SkyBox ''Batman and Robin'' George Clooney Autograph|date=June 12, 2018|last=Cracknell|first=Ryan|work=[[Beckett Media|Beckett]]|access-date=November 2, 2022|archive-url=https://web.archive.org/web/20200120055101/https://www.beckett.com/news/the-daily-1997-fleer-skybox-batman-and-robin-george-clooney-autograph/|archive-date=January 20, 2020|url-status=live}}</ref> An [[Batman & Robin (video game)|eponymous tie-in video game]] developed by [[List of Acclaim Entertainment subsidiaries#Acclaim Studios London|Probe Entertainment]] was released for the [[PlayStation (console)|PlayStation]] on August 5, 1998, to mixed reviews.<ref>{{cite web|url=https://www.gamerankings.com/ps/196711-batman-and-robin/index.html|title=''Batman & Robin''|website=[[GameRankings]]|access-date=November 1, 2022|archive-url=https://web.archive.org/web/20190501030123/https://www.gamerankings.com/ps/196711-batman-and-robin/index.html |archive-date=May 1, 2019|url-status=dead}}</ref><ref>{{cite web|url=https://www.ign.com/articles/1998/08/12/batman-robin|title=''Batman & Robin''|date=August 12, 1998|last=Perry|first=Douglass|work=[[IGN]]|access-date=November 1, 2022|archive-url=https://web.archive.org/web/20221028225801/https://www.ign.com/articles/1998/08/12/batman-robin|archive-date=October 28, 2022|url-status=live}}</ref>