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==Financial== ===AFC Ajax N.V.=== {{Main|AFC Ajax N.V.}} AFC Ajax is the only Dutch club with an [[initial public offering]] (IPO). The club is registered as a [[Naamloze vennootschap]] (N.V.) listed on the stock exchange [[Euronext Amsterdam]], since 17 May 1998. With a launch price of Ζ25,- (Guilders) the club managed to a bring its total revenue up to β¬54 million (converted) in its first year on the market.<ref>{{Cite web |url=http://vorige.nrc.nl/sport/ajax/article1882997.ece |title=God van de handel liet Ajax in de steek |publisher=NRC.nl |access-date=18 February 2008 |url-status=dead |archive-url=https://web.archive.org/web/20140202125824/http://vorige.nrc.nl/sport/ajax/article1882997.ece |archive-date=2 February 2014 |df=dmy-all }}</ref> After short-lived success, however, the rate dropped, at one point as low as β¬3.50. Criticism was brought forth that the legal grid for a naamloze vennootschap would not be suitable for a Football club, and that the sports related ambitions would suffer from the new commercial interests of the now listed Ajax. Shares of the company in the year 2008 were valued at approximately β¬5.90 per share.<ref>[https://finance.yahoo.com/echarts?s=AJAX.AS#chart2:symbol=ajax.as;range=my;indicator=volume;charttype=line;crosshair=on;ohlcvalues=0;logscale=on;source=undefined AFC Ajax chart] {{Webarchive|url=https://web.archive.org/web/20160305204434/http://finance.yahoo.com/echarts?s=AJAX.AS#chart2:symbol=ajax.as;range=my;indicator=volume;charttype=line;crosshair=on;ohlcvalues=0;logscale=on;source=undefined |date=5 March 2016 }}, Yahoo.com</ref> In 2008, a Commission under guidance of honorary member Uri Coronel concluded that the [[Initial public offering|IPO]] was of no value to the club, and that measures should be taken to exit the stock exchange by purchasing back all public shares.<ref>[https://web.archive.org/web/20110823131227/http://www.depers.nl/sport/218320/Ajax-beslist-snel-over-beursnotering.html Ajax beslist nog dit jaar over beursnotering], De Pers, 1 juli 2008</ref> Ajax remain on the stock exchange.<ref>{{cite web |url=http://www.hoovers.com/company-information/cs/company-profile.AFC_Ajax_NV.46101384cd08980e.html |title=AFC Ajax NV Company Information |publisher=Hoovers |date=19 October 2012 |access-date=3 September 2013 |archive-date=14 July 2014 |archive-url=https://web.archive.org/web/20140714113519/http://www.hoovers.com/company-information/cs/company-profile.AFC_Ajax_NV.46101384cd08980e.html |url-status=live }}</ref> ===Sponsorship=== [[File:Basis Elftal Ajax 14Sep2011.jpg|thumb|300px|2011 AFC Ajax team wearing its home kit by adidas with the AEGON sponsor across the chest, ahead of its UEFA Champions League match against Olympique Lyonnais.]] Ajax's shirts have been [[sponsor (commercial)|sponsored]] by [[TDK]] from 1982 to 1991, and by [[ABN AMRO]] from 1991 to 2008. [[Aegon N.V.|AEGON]] then replaced ABN AMRO as the new head sponsor for a period of seven years.<ref>{{cite web|url=http://english.ajax.nl/web/show/id=154814/contentid=64367 |title=AEGON new head sponsor AFC Ajax |work=Ajax.nl |access-date=17 October 2007 |archive-url=https://web.archive.org/web/20071019015912/http://english.ajax.nl/web/show/id%3D154814/contentid%3D64367 |archive-date=19 October 2007 |url-status=dead |df=dmy }}</ref> On 1 April 2007, Ajax wore a different sponsor for the match against [[Heracles Almelo]], ''Florius''. Florius is a banking programme launched by ABN AMRO who wanted it to be the shirt sponsor for one match. The shirts have been manufactured by [[Le Coq Sportif]] (1973β1977), [[Puma SE|Puma]] (1977β1979),<ref>{{Cite web |url=http://www.oldfootballshirts.com/en/teams/a/ajax/old-ajax-football-shirt-s28894.html |title=Ajax Away football shirt 1976 β 1978 |date=21 June 2012 |publisher=oldfootballshirts.com |access-date=23 July 2013 |archive-date=17 May 2014 |archive-url=https://web.archive.org/web/20140517154036/http://www.oldfootballshirts.com/en/teams/a/ajax/old-ajax-football-shirt-s28894.html |url-status=live }}</ref> [[Cor du Buy]] (1979β1980), Le Coq Sportif (1980β1984),<ref>{{Cite web |url=http://www.oldfootballshirts.com/en/teams/a/ajax/old-ajax-football-shirt-s1313.html |title=Ajax Home football shirt 1979 β 1980 |date=21 December 2006 |publisher=oldfootballshirts.com |access-date=23 July 2013 |archive-date=17 May 2014 |archive-url=https://web.archive.org/web/20140517154034/http://www.oldfootballshirts.com/en/teams/a/ajax/old-ajax-football-shirt-s1313.html |url-status=live }}</ref> [[Kappa (company)|Kappa]] (1985β1989)<ref>{{Cite web |url=http://www.oldfootballshirts.com/en/teams/a/ajax/old-ajax-football-shirt-s22371.html |title=Ajax Home football shirt 1985 β 1987 |date=16 February 2011 |publisher=oldfootballshirts.com |access-date=23 July 2013 |archive-date=26 March 2013 |archive-url=https://web.archive.org/web/20130326031707/http://www.oldfootballshirts.com/en/teams/a/ajax/old-ajax-football-shirt-s22371.html |url-status=live }}</ref> and [[Umbro]] (1989β2000) in the past, and by [[Adidas]] since 2000 (until at least 2025).<ref>{{cite web | url=http://www.ajax-usa.com/news/2002-2003/contract-with-kit-sponsor-adidas.html | title=Contract with kit sponsor Adidas extended until summer 2009 | work=AJAX-USA.com | access-date=10 December 2006 | url-status=usurped | archive-url=https://web.archive.org/web/20080614164608/http://www.ajax-usa.com/news/2002-2003/contract-with-kit-sponsor-adidas.html | archive-date=14 June 2008 | df=dmy-all }}</ref><ref>{{Cite web |url=http://www.elfvoetbal.nl/nieuws/23896_adidas-contract-levert-ajax-70-miljoen-op |title=Adidas-contract levert Ajax 70 miljoen op |publisher=Elf Voetbal |access-date=23 July 2013 |archive-date=7 November 2014 |archive-url=https://web.archive.org/web/20141107152033/http://www.elfvoetbal.nl/nieuws/23896_adidas-contract-levert-ajax-70-miljoen-op |url-status=live }}</ref> At the conclusion of the [[2013β14 AFC Ajax season|2013β14 season]], Ajax won the Football shirt of the Year award for its black and rose colored away shirt by Adidas. The annual award was presented by Subside Sports, which had previously given the award to [[Inter Milan|Internazionale]], Juventus and the [[Belgium national football team|Belgium national team]]. It was Ajax's first time winning the award.<ref>{{Cite web |url=http://www.voetbalshirtvanhetjaar.com/eerdere-winnaars/ |title=Voetbalshirt van het Jaar winnaars |publisher=voetbalshirtvanhetjaar.com |access-date=16 May 2014 |archive-date=11 September 2018 |archive-url=https://web.archive.org/web/20180911041138/http://www.voetbalshirtvanhetjaar.com/eerdere-winnaars/ |url-status=usurped }}</ref> On 7 November 2014, it was announced that Ajax had agreed to a four-and-a-half-year contract worth β¬8 million annually with Dutch cable operating company [[Ziggo]] as the new shirt sponsor for the club.<ref>{{Cite web |url=http://www.ad.nl/ad/nl/1441/Ajax/article/detail/3784828/2014/11/07/Ziggo-voor-8-miljoen-euro-hoofdsponsor-van-Ajax.dhtml |title=Ziggo voor 8 miljoen euro hoofdsponsor van Ajax |publisher=AD.nl |access-date=7 November 2014 |archive-date=7 November 2014 |archive-url=https://web.archive.org/web/20141107145102/http://www.ad.nl/ad/nl/1441/Ajax/article/detail/3784828/2014/11/07/Ziggo-voor-8-miljoen-euro-hoofdsponsor-van-Ajax.dhtml |url-status=live }}</ref> Having extended its contract with AEGON for half a season until December, the club featured ''Fonds Gehandicaptensport'', a charitable fund for handicapped sports on its away shirts for a six-month period before transitioning to Ziggo in 2015.<ref>{{Cite web |url=http://www.ad.nl/ad/nl/1441/Ajax/article/detail/3640044/2014/04/23/Fonds-Gehandicaptensport-als-sponsor-op-uitshirt-Ajax.dhtml |title=Fonds Gehandicaptensport als sponsor op uitshirt Ajax |publisher=AD.nl |access-date=7 November 2014 |archive-date=7 November 2014 |archive-url=https://web.archive.org/web/20141107145221/http://www.ad.nl/ad/nl/1441/Ajax/article/detail/3640044/2014/04/23/Fonds-Gehandicaptensport-als-sponsor-op-uitshirt-Ajax.dhtml |url-status=live }}</ref> === Kit suppliers and shirt sponsors === {| class="wikitable" style="text-align: center" |- !Period !Kit manufacturer !Shirt sponsor !Sleeve sponsor !Back sponsor |- |1973β1977 |[[Le Coq Sportif]] |rowspan=4|''None'' | rowspan="12" |''None'' | rowspan="13" |''None'' |- |1977β1979 |[[Puma SE|Puma]] |- |1979β1980 |Cor du Buy |- |1980β1982 |rowspan=2|[[Le Coq Sportif]] |- |1982β1984 |rowspan=3|[[TDK]] |- |1985β1989 |[[Kappa (company)|Kappa]] |- |1989β1991 |rowspan=2|[[Umbro]] |- |1991β2000 |rowspan=2|[[ABN AMRO]] |- |2000β2008 | rowspan="8" |[[Adidas]] |- |2008β2014 ||[[Aegon N.V.|AEGON]] |- |2014 |[[Aegon N.V.|AEGON]] (Home) / Fonds Gehandicaptensport (Away) |- |2014β2020 | rowspan="4" |[[Ziggo]] |- |2020β2022 | rowspan="3" |[[CuraΓ§ao]] |- |2022β2023 |[[Ziggo|Ziggo GigaNet]] |- |2023β2027 |[[Ziggo Sport]] |- |2027β2031 | | | |} === Kit deals === {{Incomplete list|date=February 2019}} {| class="wikitable" style="text-align: left" |- ! Kit supplier !! Period !! Contract<br />announcement !! Contract<br />duration !! Value !! Notes |- |style="text-align:center;" | [[Adidas]] |style="text-align:center;" | 2000βpresent<ref name=adidas>{{cite news|url=https://www.ajax.nl/streams/actueel/ajax-en-adidas-verlengen-partnership-tot-2025.htm|title=Ajax en adidas verlengen partnership tot 2025|date=13 July 2018|access-date=25 June 2019|work=Ajax|language=nl|archive-date=3 September 2019|archive-url=https://web.archive.org/web/20190903000954/https://www.ajax.nl/streams/actueel/ajax-en-adidas-verlengen-partnership-tot-2025.htm|url-status=live}}</ref> |style="text-align:center;" | 13 July 2018<ref name=adidas /> | 1 July 2019 β 30 June 2025<ref name=adidas /> | [[Euro|β¬]]50 million for six years<ref>{{cite web| url = http://www.footballshirtculture.com/Sponsorship/ajax-extends-adidas-kit-deal.html| title = Adidas Extends Ajax Kit Deal until 2025| date = 13 July 2018| access-date = 4 February 2019| archive-date = 7 August 2018| archive-url = https://web.archive.org/web/20180807014837/http://www.footballshirtculture.com/Sponsorship/ajax-extends-adidas-kit-deal.html| url-status = live}}</ref> | |- |}
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