Editing Gulf Oil (section)

=== Marketing ===
[[File:Chelsea Auto Legends 2012 (7948572486).jpg|thumb|[[Aston Martin DB9]] in Gulf Oil livery, as seen in 2012]]
The Gulf logo is still used around the world by various businesses. GOI uses it for their marketing activities to focus on the sponsorship of motorsport teams including [[Grand Prix motorcycle racing|MotoGP]] teams [[Gresini Racing|Aprilia Racing Team Gresini]],<ref>{{cite web|url=https://www.motorsportweek.com/news/id/21714|title=Aprilia and Gulf join forces for 2019 season|publisher=Gulf Oil|access-date=2019-03-14}}{{Dead link|date=June 2024 |bot=InternetArchiveBot |fix-attempted=yes }}</ref> [[Trackhouse Racing MotoGP|Trackhouse Racing]]<ref>{{Cite web |title=Gulf Oil International {{!}} Trackhouse MotoGP Partnership |url=https://www.gulfoilltd.com/partnerships/motogp |access-date=2025-05-01 |website=www.gulfoilltd.com}}</ref> and [[Formula 1]] teams [[McLaren]] and [[Williams Grand Prix Engineering|Williams]].<ref name=":0" /><ref name=":1" /> This sponsorship is used across the world by Gulf distributors, alongside local activity demonstrating the GOI company ethos of "your local global brand".

In July 2020, GOI announced a multi-year strategic partnership with long time partner [[McLaren]]<ref>{{Cite web |last=Noble |first=Jonathan |date=July 23, 2020 |title=McLaren set for F1 reunion with Gulf Oil in new sponsorship deal |url=https://www.autosport.com/f1/news/150799/mclaren-set-for-f1-reunion-with-gulf-oil |access-date=2020-07-30 |website=[[Autosport.com]] |language=en}}</ref> which includes Gulf being the preferred lubricant supplier to [[McLaren Automotive]]<ref name=":0">{{Cite web |date=28 July 2020 |title=Gulf partners with McLaren to announce multi-year partnership covering F1 and luxury supercars |url=https://investors.mclaren.com/group-news/2020/gulf-partners-mclaren-announce-multi-year-partnership-covering-luxury |access-date= |website=[[McLaren Group]] |language=en}}</ref> and a special Gulf livery for the [[2021 Monaco Grand Prix]].<ref>{{Cite web |date=16 May 2021 |title=McLaren Racing - McLaren Racing and Gulf Oil International unveil limited edition Monaco Grand Prix livery |url=https://www.mclaren.com/racing/2021/monaco-grand-prix/mclaren-racing-and-gulf-oil-international-unveil-limited-edition-monaco-grand-prix-livery/ |access-date= |website=[[McLaren Racing]] |language=en}}</ref> In February 2023, GOI announced a multi-year partnership with [[Williams Grand Prix Engineering|Williams Racing]].<ref name=":1">{{Cite web |date=2023-02-06 |title=Williams Racing and Gulf Oil International announce long-term partnership |url=https://www.williamsf1.com/posts/0ec41419-8cb9-4ae5-9429-8620771f7bfe/williams-racing-gulf-oil-international-long-term-partnership |access-date= |website=[[Williams Racing]] |language=en}}</ref> For the [[2023 Singapore Grand Prix|2023 Singapore]], [[2023 Japanese Grand Prix|Japanese]] and [[2023 Qatar Grand Prix|Qatar Grands Prix]], Williams raced a special Gulf livery chosen by a fan vote.<ref>{{Cite web |last=Cooper |first=Adam |date=2023-07-11 |title=Williams reveals special Gulf livery chosen by F1 fan vote |url=https://www.motorsport.com/f1/news/williams-reveal-special-gulf-livery-chosen-by-f1-fan-vote/10494807/ |access-date=2023-11-28 |website=[[Motorsport.com]] |language=en}}</ref> In 2024, GOI and Williams announced a partnership extension and expansion to include GOI's coffee brand Reviva Coffee as the official coffee partner of Williams from 2025 onwards.<ref>{{Cite web |date=October 24, 2024 |title=Williams and Gulf Expand Global Partnership |url=https://www.williamsf1.com/posts/6fe08cfc-28d3-44f0-8403-4d9b72b14fb0/williams-and-gulf-expand-global-partnership |access-date=March 18, 2025 |website=[[Williams Racing]] |language=en}}</ref><ref>{{Cite web |last=Marino |first=Andy |date=October 24, 2024 |title=Reviva to become official coffee partner of Williams Racing |url=https://www.asiantrader.biz/reviva-to-become-official-coffee-partner-of-williams-racing |access-date=March 18, 2025 |website=Asian Trader |language=en}}</ref>