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===Newspapers and magazines=== Rogers was an indefatigable worker. He toured the lecture circuit. ''[[The New York Times]]'' syndicated his weekly newspaper column from 1922 to 1935.<ref>{{cite web |url = http://www.willrogers.com/papers/weekly/weekly.html |title = Will Rogers: Weekly Articles |publisher = Will Rogers Memorial Museums |website = www.willrogers.com |date = July 1, 2012 |url-status = dead |archive-url = https://web.archive.org/web/20120701054449/http://www.willrogers.com/papers/weekly/weekly.html |archive-date = July 1, 2012 |df = mdy-all }}</ref> Going daily in 1926, his short column "Will Rogers Says" reached 40 million newspaper readers. He also wrote frequently for the mass-circulation upscale magazine ''[[The Saturday Evening Post]]''. Rogers advised Americans to embrace the frontier values of neighborliness and democracy on the domestic front, while remaining clear of foreign entanglements. He took a strong, highly popular stand in favor of aviation, including a military air force of the sort his flying buddy General [[Billy Mitchell]] advocated. Rogers began a weekly column, titled "Slipping the Lariat Over", at the end of 1922.<ref name="slipping">{{cite news| last =Rogers| first =Will| title=Slipping the Lariat Over (December 31, 1922)| work =[[The New York Times]]| date =December 31, 1922}}</ref> He had already published a book of wisecracks and had begun a steady stream of humor books.<ref name="nytobit"/> Through the columns for the [[McNaught Syndicate]] between 1922 and 1935, as well as his personal appearances and radio broadcasts, he won the loving admiration of the American people, poking jibes in witty ways at the issues of the day and prominent people—often politicians. He wrote from a nonpartisan point of view and became a friend of presidents and a confidant of the great. Loved for his cool mind and warm heart, he was often considered the successor to such greats as [[Charles Farrar Browne|Artemus Ward]] and [[Mark Twain]]. Rogers was not the first entertainer to use political humor before his audience. Others, such as Broadway comedian [[Raymond Hitchcock (actor)|Raymond Hitchcock]] and Britain's Sir [[Harry Lauder]], preceded him by several years. [[Bob Hope]] is the best known political humorist to follow Rogers's example.
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