Editing Newcastle United F.C. (section)

===1993–2007: into the Premier League===
[[File:Kevin Keegan 2.jpg|thumb|upright|[[Kevin Keegan]] (pictured in his second spell in 2008) guided Newcastle to promotion and Champions League football from 1992 to 1997, turning United into one of the biggest clubs in England despite not winning the league.]]

At the end of their first year, [[1993–94 Newcastle United F.C. season|1993–94 season]], back in the top flight they finished in third, their highest league finish since 1927.<ref name=history /> The attacking philosophy of Keegan led to the team being labelled "The Entertainers" by [[Sky Sports]].<ref>{{cite news |url=https://www.theguardian.com/sport/blog/2010/feb/05/joy-of-six-neutrals-sporting-favourites |title=The Joy of Six: Neutrals' favourites |author=Scott Murray, Barney Ronay and Andy Bull |date=5 February 2010 |newspaper=The Guardian |location=London |access-date=11 April 2011 |archive-url= https://web.archive.org/web/20140108083103/http://www.theguardian.com/sport/blog/2010/feb/05/joy-of-six-neutrals-sporting-favourites |archive-date=8 January 2014 |url-status=live}}</ref>

Keegan took Newcastle to two consecutive runners-up finishes in the league in [[1995–96 in English football|1995–96]] and [[1996–97 in English football|1996–97]], coming very close to winning the title in the former season which included a [[Liverpool F.C. 4–3 Newcastle United F.C. (1996)|4–3 game against Liverpool at Anfield]] – often considered the greatest game in Premier League history – which ended with a defining image of the Premier League with Keegan slumped over the advertising hoarding.<ref>{{cite news |title=Premier League at 25: the best match – Liverpool 4–3 Newcastle, April 1996 |url=https://www.theguardian.com/football/2017/jul/25/premier-league-best-match-liverpool-newcastle-april-1996 |newspaper=The Guardian |location=London |date=25 July 2017 |access-date=26 December 2019 |archive-url=https://web.archive.org/web/20191226023005/https://www.theguardian.com/football/2017/jul/25/premier-league-best-match-liverpool-newcastle-april-1996 |archive-date=26 December 2019 |url-status=live}}</ref> The success of the team was in part due to the attacking talent of players like [[David Ginola]], [[Les Ferdinand]] and [[Alan Shearer]], who was signed on 30 July 1996 for a then [[List of most expensive association football transfers|world record]] fee of £15&nbsp;million.<ref>{{cite news |url=http://www.iht.com/articles/1996/07/30/soccer.t_3.php |title=Newcastle United Pays Record $23 Million for Shearer |first=Rob |last=Hughes |access-date=21 July 2008 |newspaper=International Herald Tribune |date=30 July 1996 |archive-url=https://web.archive.org/web/20110927115014/http://www.iht.com/articles/1996/07/30/soccer.t_3.php |archive-date=27 September 2011}}</ref><ref>{{cite news |url=https://www.telegraph.co.uk/htmlContent.jhtml?html=/archive/1996/07/30/nshear30.html |title=Shearer is going home for £15m |first=Colin |last=Randall |access-date=21 July 2008 |newspaper=The Daily Telegraph |location=London |date=30 July 1996 |archive-url=https://web.archive.org/web/20050312181351/http://www.telegraph.co.uk/htmlContent.jhtml?html=%2Farchive%2F1996%2F07%2F30%2Fnshear30.html |archive-date=12 March 2005}}</ref>

Keegan left Newcastle in January 1997 and was replaced by [[Kenny Dalglish]], however the club endured a largely unsuccessful season with a 13th-place finish in the [[1997–98 FA Premier League]], failure to progress beyond the group stages of the [[1997–98 UEFA Champions League]] despite beating [[FC Barcelona|Barcelona]] and group winners [[FC Dynamo Kyiv|Dynamo Kyiv]] at home as well as coming from 2–0 down to draw 2–2 with [[Valeriy Lobanovskyi]]'s team in Ukraine and defeat in the [[1998 FA Cup Final]]. Dalglish was replaced as manager early in the following season by [[Ruud Gullit]].<ref name=BBC285>{{cite news |url=http://news.bbc.co.uk/1/hi/sport/football/159285.stm |title=Gullit named Newcastle boss |date=27 August 1998 |website=BBC Sport |access-date = 11 April 2011|archive-url = https://web.archive.org/web/20160112223547/http://news.bbc.co.uk/1/hi/sport/football/159285.stm |archive-date = 12 January 2016|url-status = live}}</ref><ref name=modern_era>{{cite web |url=http://www.nufc.co.uk/page/Club/History/ClubHistory/0,,10278~2108993,00.html |title=The Modern Era at Newcastle United: 1980–2000 |first=P |last=Joannou |publisher=Newcastle United F.C. |access-date = 11 April 2011 |archive-url = https://web.archive.org/web/20101205001850/http://www.nufc.co.uk/page/Club/History/ClubHistory/0,,10278~2108993,00.html |archive-date = 5 December 2010 |df=dmy-all}}</ref> The club once again finished 13th in the league and lost the [[1999 FA Cup Final]]. Gullit fell into disagreements with the squad and chairman [[Freddy Shepherd]], and quit the club five games into the [[1999–2000 Newcastle United F.C. season|1999–2000 season]] with the team bottom of the table to be replaced by [[Bobby Robson]].<ref name=modern_era /><ref>{{cite news |url=http://news.bbc.co.uk/1/hi/sport/football/436390.stm |title=Robson takes Newcastle hotseat |date=3 September 1999 |website=BBC Sport |access-date = 11 April 2011|archive-url = https://web.archive.org/web/20160112223549/http://news.bbc.co.uk/1/hi/sport/football/436390.stm |archive-date = 12 January 2016|url-status = live}}</ref> In 1999 Newcastle was [[Deloitte Football Money League|5th-highest revenue producing club in the world]]; second in England behind [[Manchester United F.C.|Manchester United]].<ref name =Del1999>{{cite news | title = Man Utd 'Richest club in the world' | quote = The next British side on the list, at fifth, is Newcastle United... |website=BBC News | date = 1 December 1999 | url = http://news.bbc.co.uk/1/hi/sport/football/543805.stm | access-date = 11 September 2013 | archive-url = https://web.archive.org/web/20080213120653/http://news.bbc.co.uk/1/hi/sport/football/543805.stm | archive-date = 13 February 2008 | url-status = live }}</ref>

[[File:Bobby Robson Cropped.jpg|thumb|left|upright|[[Bobby Robson]] managed the club for five years, departing in 2004.]]

A title challenge emerged during the [[2001–02 Newcastle United F.C. season|2001–02 season]], and Newcastle's fourth-place finish saw them qualify for the [[UEFA Champions League]]. The following season, Robson guided the team to another title challenge and finished third in the League, and the second group stage of the Champions League,<ref name=robson_home>{{cite web |url=http://www.nufc.co.uk/page/Club/History/ClubHistory/0,,10278~2109011,00.html |title=Robson Comes Home |first=P |last=Joannou |publisher=Newcastle United F.C. |access-date = 11 April 2011 |archive-url = https://web.archive.org/web/20130219052615/http://www.nufc.co.uk/page/Club/History/ClubHistory/0%2C%2C10278~2109011%2C00.html |archive-date = 19 February 2013 |df=dmy-all}}</ref> after being the first team to have progressed past the first group stage after losing their first three games.<ref>{{cite web |url=https://www.footiecentral.com/portrait-of-an-iconic-manager-sir-bobby-robson/ |title=Portrait of an iconic manager – Sir Bobby Robson |last=Manazir |first=Wasi |date=1 June 2016 |website=Footie Central &#124; Football Blog |access-date=20 February 2020 |archive-url=https://web.archive.org/web/20200128230242/https://www.footiecentral.com/portrait-of-an-iconic-manager-sir-bobby-robson/ |archive-date=28 January 2020}}</ref> Newcastle finished fifth in the league at the end of the [[2003–04 Newcastle United F.C. season|2003–04 season]], and exited the Champions League in the qualifying rounds, but despite this Robson was sacked in August 2004 following a series of disagreements with the club.<ref>{{cite web |url=http://www.premierleague.com/page/2003/04Season |title=Premier League History&nbsp;– Season 2003/04 |publisher=Premier League |access-date=11 April 2011 |archive-url=https://web.archive.org/web/20110830172711/http://www.premierleague.com/page/2003/04Season |archive-date=30 August 2011}}</ref><ref>{{cite news |url=http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/3610042.stm |title=Newcastle force Robson out |date=30 August 2004 |website=BBC Sport |access-date=11 April 2011 |archive-url=https://web.archive.org/web/20080113042323/http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/3610042.stm |archive-date = 13 January 2008 |url-status=live}}</ref>

[[File:Newcastle Utd v Celtic - Alan Shearer Testimonial (4).jpg|thumb|230px|[[Alan Shearer]] mosaic during his testimonial match in May 2006. The club's record goalscorer retired that month.]]

[[Graeme Souness]] was brought in as manager early in the [[2004–05 Newcastle United F.C. season|2004–05 season]]. In his time at the helm, he broke the club's transfer record by signing [[Michael Owen]] for £16.8&nbsp;million. Souness also took Newcastle to the quarter-finals of the [[2004–05 UEFA Cup]] with Alan Shearer winning the tournament's golden boot as well.<ref>{{cite web |url=https://www.uefa.com/uefaeuropaleague/match/80610--newcastle-vs-sporting-cp/ |title=Shearer lifts determined Newcastle |publisher=UEFA|access-date=20 March 2017|archive-url=https://web.archive.org/web/20170322161925/http://www.uefa.com/uefaeuropaleague/season=2004/matches/round=1979/match=80610/index.html|archive-date=22 March 2017|url-status=live}}</ref><ref>{{cite web |url=https://www.uefa.com/uefaeuropaleague/match/80611--sporting-cp-vs-newcastle/ |title=Sporting stage dramatic comeback |publisher=UEFA|access-date=20 March 2017|archive-url=https://web.archive.org/web/20170708012958/http://www.uefa.com/uefaeuropaleague/season=2004/matches/round=1979/match=80611/index.html|archive-date=8 July 2017|url-status=live}}</ref><ref>{{cite web |url=http://www.uefa.com/uefaeuropaleague/season=2004/statistics/round=1975/players/type=topscorers/index.html |title=Statistics Goals scored Seasons 2004/05 |publisher=UEFA|access-date=20 March 2017|archive-url=https://web.archive.org/web/20160324101247/http://www.uefa.com/uefaeuropaleague/season=2004/statistics/round=1975/players/type=topscorers/index.html|archive-date=24 March 2016|url-status=dead}}</ref> However, he was sacked in February 2006 after a bad start to the club's [[2005–06 Newcastle United F.C. season|2005–06 season]].<ref>{{cite news |url=http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/4673804.stm |title=What went wrong for Souness? |first=Chris |last=Bevan |date=2 February 2006 |website=BBC Sport| access-date = 12 April 2011| archive-url = https://web.archive.org/web/20070614084237/http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/4673804.stm| archive-date = 14 June 2007| url-status = live}}</ref> [[Glenn Roeder]] took over, initially on a temporary basis, before being appointed full-time manager at the end of the season.<ref>{{cite news |url=http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/4770157.stm |title=Roeder named as Newcastle manager |date=16 May 2006 |website=BBC Sport| access-date = 12 April 2011| archive-url = https://web.archive.org/web/20061225034157/http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/4770157.stm| archive-date = 25 December 2006| url-status = live}}</ref> Shearer retired at the end of the 2005–06 season as the club's all-time record goal scorer, with 206 goals.<ref>{{cite news |url=http://news.bbc.co.uk/sport2/hi/football/teams/n/newcastle_united/4929358.stm |title=Injury forces Shearer retirement |access-date=14 August 2008 |website=BBC Sport |date=22 April 2006}}</ref>

In 2006, Newcastle won the [[UEFA Intertoto Cup|Intertoto Cup]] for the first time in their history, and their first European trophy since 1973.<ref>{{Cite web |date=2023-02-28 |title=Newcastle's Bizarre 2006 Intertoto Cup Win, Explained {{!}} Football Stories |url=http://footballstories.co.uk/newcastle-united-intertoto-cup/ |access-date=2023-04-25 |language=en-US |archive-date=25 April 2023 |archive-url=https://web.archive.org/web/20230425224853/http://footballstories.co.uk/newcastle-united-intertoto-cup/ |url-status=dead }}</ref>

Despite finishing the 2005–06 season in seventh, Roeder's fortunes changed in the [[2006–07 Newcastle United F.C. season|2006–07 season]], with a terrible injury run to the senior squad, and he left the club by mutual consent on 6 May 2007.<ref>{{cite news |url=http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/6630751.stm |title=Roeder resigns as Newcastle boss |date=6 May 2007 |website=BBC Sport |access-date = 12 April 2011|archive-url = https://web.archive.org/web/20160112223559/http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/6630751.stm |archive-date = 12 January 2016|url-status = live}}</ref> After the 2006–07 season, and inside the Premier League era, Newcastle United were now the fifth most successful Premiership club in terms of points gained.<ref>*{{cite book |last=Bolam |first=Mike |title=The Newcastle Miscellany |publisher=Vision Sports Publishing |year=2007 |location=United Kingdom |isbn=978-1-905326-18-1 |page=7}}</ref>

[[Sam Allardyce]] was appointed Roeder's replacement as manager on 15 May 2007.<ref>{{cite news |url=http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/6654121.stm |title=Newcastle name Allardyce as boss |date=15 May 2007 |website=BBC Sport |access-date = 12 April 2011|archive-url = https://web.archive.org/web/20160112223559/http://news.bbc.co.uk/sport1/hi/football/teams/n/newcastle_united/6654121.stm |archive-date = 12 January 2016|url-status = live}}</ref>