Editing Mini (section)

==Mark V: 1984–1990==
{{Infobox automobile
| name       = Mk V
| production = 1984–1990
| image      = Mini City E 1985.jpg
| caption    = Mini City E
| assembly   = [[Longbridge plant]], Birmingham, United Kingdom
| body_style = 2-door [[sedan (car)|saloon]]
| engine     = {{plainlist|
*{{cvt|998|cc|L|1}} [[Straight-four engine|I4]]
*{{cvt|1275|cc|L|1}} I4}}
| related    = 
| designer   = 
}}

All cars had {{convert|8.4|in|mm|adj=on}} brake discs and plastic wheel arches (Mini Special arches), but retained the same Mark IV body shell shape.

The Mini's 25th anniversary fell in 1984 and British Leyland produced a 'Mini 25' [[List of Mini limited editions#Anniversary editions|limited-edition]] model, both to mark the occasion and to publicise the recent upgrades to the model. This marked the start of a turnaround in the Mini's fortunes. Basic models such as the City and the City E (using the economy-tuned drivetrain from the Metro HLE) filled in the bottom of the Austin-Rover range and still found buyers who wanted a compact [[city car]] that was easy to park and cheap to run. Low purchase and running costs also made the Mini continually popular as a first car for younger drivers, and Austin-Rover introduced a steady stream of [[List of Mini limited editions#Colours|limited editions]] with bright paint colours, body graphics, and trim to appeal to this market. The Mini was also becoming prized as a characterful and nostalgic car in its own right, and the [[List of Mini limited editions#London Collection|London Collection]] of limited-edition models was more upmarket and luxurious and named after affluent or fashionable parts of London.

These marketing strategies proved very successful; Mini production actually had modest increases through the mid-1980s, from 34,974 Minis in 1984 to 35,280 in 1985 and 39,800 in 1986. In 1990, the [[#Mini Cooper and Cooper S: 1961–1971; 1990–2000|Mini Cooper]] was relaunched - 20 years after the demise of the original model - which saw Mini production pass 40,000. Once again, it featured the long-running 1275&nbsp;cc engine which had featured on the original Mini Cooper S.

In 1988, Austin Rover decided to keep the Mini in production for as long as it was viable to do so, putting an end to reports that it would be discontinued by 1991, by which time the original Metro would also be replaced.

{{clear}}