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==In popular culture== {{Main|Lego in popular culture}} Lego's popularity is demonstrated by its wide representation and usage in many cultural works, including books, films, and art. It has even been used in the classroom as a teaching tool.<ref>{{cite web |last=Chan |first=Derek |title=Lego Educational Resource |url=http://legoeducationalresource.blogspot.com |publisher=Blogger |access-date=3 September 2011 |url-status=live |archive-url=https://web.archive.org/web/20120425145005/http://legoeducationalresource.blogspot.com/ |archive-date=25 April 2012}}</ref> In the US, [[Lego Education]] North America is a joint venture between Pitsco, Inc. and the educational division of the Lego Group.<ref>{{cite web |url=http://www.legoeducation.us/ |title=Lego Education (see footnote) |access-date=6 September 2015 |url-status=live |archive-url=https://web.archive.org/web/20140214195222/http://www.legoeducation.us/ |archive-date=14 February 2014}}</ref> In 1998, Lego bricks were one of the original inductees into the [[National Toy Hall of Fame]] at [[The Strong]] in [[Rochester, New York|Rochester]], New York.<ref>{{cite web |title=Lego |url=http://www.toyhalloffame.org/toys/lego |website=National Toy Hall of Fame |url-status=live |archive-url=https://web.archive.org/web/20150925052303/http://www.toyhalloffame.org/toys/lego |archive-date=25 September 2015}}</ref> "Lego" is commonly used as a mass noun ("some Lego") or, in [[American English]], as a countable noun with plural "Legos", to refer to the bricks themselves,<ref>{{cite web |title=Lego |url=https://en.wiktionary.org/wiki/Lego#Usage_notes |website=Wiktionary |publisher=Wikimedia |access-date=5 February 2023 |archive-date=4 February 2023 |archive-url=https://web.archive.org/web/20230204201651/https://en.wiktionary.org/wiki/Lego#Usage_notes |url-status=live}}</ref> but as is common for [[trademark]]s, Lego group insists on the name being used as an adjective when referring to a product (as in "LEGO bricks").<ref>{{cite web |title=Fair Play |url=https://www.lego.com/en-gb/legal/notices-and-policies/fair-play/ |website=LEGO.com |publisher=Lego System A/S |access-date=5 February 2023 |archive-date=5 February 2023 |archive-url=https://web.archive.org/web/20230205130510/https://www.lego.com/en-gb/legal/notices-and-policies/fair-play/ |url-status=live}}</ref> Lego bricks have a reputation for causing pain when stepped on, often being humorously exaggerated as more extreme than that caused by even the worst injuries.<ref>{{cite web |title=Why Walking on Legos Hurts More Than Walking on Fire or Ice |url=https://www.smithsonianmag.com/science-nature/why-walking-legos-hurts-more-walking-fire-or-ice-180970784/}}</ref> In this way, they are viewed as a sort of modern-day [[caltrop]].
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