Editing Claudia Schiffer (section)

=== Other business activities ===
Schiffer has released four exercise videos for [[20th Century Home Entertainment|CBS/Fox]], entitled ''Claudia Schiffer's Perfectly Fit'', which reached the best seller list. Starting in 1992, Schiffer was the star of her own line of annual calendars. Her initial 1992 calendar sold more than 300,000 copies.<ref name="Robesonian"/>

Along with fellow models [[Christy Turlington]], [[Naomi Campbell]], and [[Elle Macpherson]], Schiffer became the joint owner of the [[Fashion Café]] chain of restaurants in 1995.<ref name="msn"/>

Schiffer first partnered with [[Mattel]] in 2017, when the toy manufacturer debuted a Versace-clad Claudia Schiffer [[Barbie]]doll inspired by a 1994 ''Vogue Italia'' photo shoot.<ref name="Hannah Mallach 2023">Hannah Mallach (November 29, 2023), [https://wwd.com/pop-culture/culture-news/claudia-schiffer-versace-barbie-mattel-1235963530/ EXCLUSIVE: Fans Can Now Buy Versace-clad Claudia Schiffer Barbie] ''[[Women's Wear Daily]]''.</ref> Three years later, in celebration of her 50th birthday, Mattel released two more Schiffer Barbies: one wearing the a blue gown, and another dressed in a Balmain design similar to one worn by Schiffer in the label's spring 2016 campaign.<ref name="Hannah Mallach 2023"/> In 2024, Mattel released a third Claudia Schiffer Barbie.<ref name="wwd.com"/>

Also in 2020, Schiffer unveiled her first collaboration with ceramics-maker Bordallo Pinheiro called Cloudy Butterflies, a detailed decorative collection adorned with butterflies in several colors. This was followed in 2023 by an informal dinnerware collection that extended the ceramics range and further developed the butterfly designs. In 2024, she unveiled “Gudrun”, a ceramics and porcelain collection adorned with characters and fall flora and fauna.<ref name="wwd.com"/>