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=== Acquisition by Hasbro === In September 1999, toy manufacturer [[Hasbro]] bought Wizards of the Coast for about US$325 million.<ref name=":16">{{cite web |url=https://money.cnn.com/1999/09/09/deals/hasbro/ |title=Hasbro gets the Wizard |date=September 9, 1999 |website=CNN Money |access-date=2019-07-08 |archive-date=April 15, 2002 |archive-url=https://web.archive.org/web/20020415013324/https://money.cnn.com/1999/09/09/deals/hasbro/ |url-status=live }}</ref><ref name=":4">{{cite web |url=https://www.bloomberg.com/news/articles/2019-07-07/hasbro-s-free-magic-the-gathering-arena-official-launch-is-2019 |title=Move Over Monopoly: Hasbro's Next Big Growth Engine Is Magic |last=Deaux |first=Joe |date=July 7, 2019 |website=Bloomberg |access-date=2019-07-08 |archive-date=November 8, 2020 |archive-url=https://web.archive.org/web/20201108015604/https://www.bloomberg.com/news/articles/2019-07-07/hasbro-s-free-magic-the-gathering-arena-official-launch-is-2019 |url-status=live }}</ref> [[Avalon Hill]], which Hasbro had purchased in mid-1998, was made a division of WotC in late 1999.<ref>{{Cite book |url=https://books.google.com/books?id=jLqXM3U_pzEC&q=avalon+hill+subsidiary+1999&pg=PA53 |title=Encyclopedia of Play in Today's Society |last=Carlisle |first=Rodney |publisher=SAGE Publications |year=2009 |isbn=9781452266107 |pages=53 |access-date=October 16, 2020 |archive-date=August 5, 2023 |archive-url=https://web.archive.org/web/20230805044542/https://books.google.com/books?id=jLqXM3U_pzEC&q=avalon+hill+subsidiary+1999&pg=PA53 |url-status=live }}</ref><ref name=":1">{{cite web |url=http://boardgames.about.com/od/companies/a/hasbro_history.htm |archive-url=https://web.archive.org/web/20080415170800/http://boardgames.about.com/od/companies/a/hasbro_history.htm |url-status=dead |archive-date=2008-04-15 |title=Hasbro - Brief History |date=2008-04-15 |access-date=2019-07-08}}</ref> In November 1999, WotC announced [[Gen Con]] would leave Milwaukee after the 2002 convention.<ref name="Miller2002">{{cite news |last=Miller II |first=Stanley A. |date=August 3, 2002 |title=Gen gone: Next year, gamers will be draggin' their tales to Indiana prairie |work=[[Journal Sentinel]] |url=http://www.jsonline.com/story/index.aspx?id=63415 |access-date=December 17, 2008 |archive-url=https://web.archive.org/web/20070809193643/http://www.jsonline.com/story/index.aspx?id=63415 |archive-date=August 9, 2007}}</ref> Also in November, Vince Caluori became President of WotC.<ref>{{cite web |date=November 17, 1999 |title=Vince Caluori promoted to president of WoTC |url=http://www.sfwa.org/News/caluori.htm |archive-url=https://web.archive.org/web/20060925014626/http://www.sfwa.org/News/caluori.htm |archive-date=September 25, 2006 |access-date=November 3, 2008 |publisher=Fantasy and Science Fiction News}}</ref> On January 1, 2001, Peter Adkison resigned from WotC.<ref name="briefhistory"/> In August 2001, the company, which had been a semi-independent division of Hasbro, was consolidated into Hasbro's game division. According to trade magazine ''[[ICv2]]'': "this is seen as a loss of autonomy for WotC by most. The Hasbro release specified that despite the consolidation at the management level, WotC will continue to operate out of its Seattle offices."<ref>{{cite web |date=August 29, 2001 |title=Hasbro Clips WotC's Wings |url=https://icv2.com/articles/games/view/668/hasbro-clips-wotcs-wings |access-date=2021-10-11 |website=icv2.com |language=en |archive-date=October 26, 2021 |archive-url=https://web.archive.org/web/20211026232148/https://icv2.com/articles/games/view/668/hasbro-clips-wotcs-wings |url-status=live }}</ref> Between 2001 and 2002, Hasbro sold [[Origins Game Fair]] to [[Game Manufacturers Association]] (GAMA),<ref name="briefhistory" /> and in May 2002, it sold Gen Con to Peter Adkison.<ref name="gamespy1">{{cite web |last=Bub |first=Andrew S. |date=July 26, 2003 |title=Interview with Peter Adkison |url=http://archive.gamespy.com/articles/july03/gencon2003/adkison/ |url-status=dead |archive-url=https://web.archive.org/web/20041221062714/http://archive.gamespy.com/articles/july03/gencon2003/adkison/index2.shtml |archive-date=December 21, 2004 |access-date=June 21, 2007 |publisher=[[GameSpy]] |df=mdy}}</ref>
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