Editing Roy E. Disney (section)

===Second "Save Disney" campaign (2003–2005)===
After relations with Eisner began to sour, Disney's influence began to wane as important executive posts were filled by those friendly to Eisner. When the board of directors rejected Disney's request for an extension of his term as a member, he announced his resignation on November 30, 2003, citing "serious differences of opinion about the direction and style of management" in the company. He issued a letter criticizing Eisner's alleged mismanagement, neglect of the studio's animation division, failures with [[American Broadcasting Company|ABC]], timidity in the [[Disney Parks and Resorts|theme-park]] business, corporate mentality in the executive structure turning the Walt Disney Company into a "rapacious, soul-less" conglomerate, and refusal to establish a clear succession plan.<ref>{{cite news|url=https://www.usatoday.com/money/media/2003-12-01-disney-words_x.htm|title=War of words erupts at Walt Disney|last=McCarthy|first=Michael|date=December 2, 2003|work=USA Today|access-date=December 17, 2009|archive-date=September 6, 2008|archive-url=https://web.archive.org/web/20080906104954/http://www.usatoday.com/money/media/2003-12-01-disney-words_x.htm|url-status=live}}</ref>

After his resignation, Disney helped establish the website SaveDisney.com, intended to oust Michael Eisner and his supporters from their positions and revamp the Walt Disney Company. On March 3, 2004, at the company's annual shareholders' meeting, a surprising 43% of shareholders, predominantly rallied by Disney and fellow former board member Stanley Gold, voted to oppose the re-election of Eisner to the corporate board of directors. This vigorous opposition, unusual in major public corporations, persuaded the board to replace Eisner as chairman with [[George J. Mitchell]]; he did, however, remain as chief executive. This "Save Disney" campaign regarded Mitchell himself unfavorably, and in the same election, 25% of shareholders opposed Mitchell's re-election to the board.

As criticism of Eisner intensified in the wake of the shareholder meeting, his position became increasingly tenuous, culminating on March 13, 2005, with the announcement of Eisner's resignation as CEO effective September 30, one year before his contract would expire. On July 8, Roy and the Walt Disney Company agreed to "put aside their differences." Roy rejoined the board as a nonvoting director emeritus and consultant. Roy and Gold consequently shut down their SaveDisney.com website effective August 7 that year.

As announced, on September 30, Eisner resigned as both chief executive and a member of the board. Severing all formal ties with the company, he waived his contractual rights to perks such as use of a corporate jet, a [[Golden Pass (Disney)|Gold Pass]], and an office at the company's Burbank headquarters. [[Bob Iger]], Eisner's long-time lieutenant who had been effectively running the company, now assumed the title of CEO. One of Roy Disney's stated reasons for engineering his second "Save Disney" initiative had been Eisner's well-publicized disputes with long-time production partner [[Pixar Animation Studios]] and its CEO [[Steve Jobs]], with whom Disney had produced such animated hits as ''[[Toy Story]]'', ''[[Monsters, Inc.]]'', and ''[[Finding Nemo]]'', which were critically acclaimed and financially successful for both partners. Iger quickly repaired the estrangement, and on January 24, 2006, the company announced the acquisition of Pixar in an all-stock deal worth $7.4 billion. This deal made Jobs, best known as co-founder and CEO of [[Apple, Inc]], Disney's largest shareholder with 7% of all outstanding shares and gave him a new seat on Disney's board of directors. Eisner, who retained 1.7% of shares, became Disney's second-largest shareholder, followed by Roy Disney, with 1% of shares. Disney's second "Save Disney" campaign against Eisner was chronicled by [[James B. Stewart]] in his best-selling book ''[[DisneyWar]]''.