Editing Jesse Helms (section)

===Capitol Broadcasting Company===
In 1960, Helms joined the Raleigh-based [[Capitol Broadcasting Company]] (CBC) as the executive vice-president, vice chairman of the board, and assistant chief executive officer. His daily CBC editorials on [[WRAL-TV]], given at the end of each night's local news broadcast in Raleigh, made Helms famous as a conservative commentator throughout eastern North Carolina.

Helms's editorials featured folksy anecdotes interwoven with conservative views against "the civil rights movement, the liberal news media, and anti-war churches", among many targets.<ref name="Christensen TNO 4 Jy"/> He referred to ''[[The News and Observer]]'', his former employer, as the "Nuisance and Disturber" for its promotion of liberal views and support for African-American civil rights activities.<ref name="Christiansen TNO 10 Jy">{{cite news|url=http://www.newsobserver.com/politics/politicians/helms/story/291092.html |title=Helms' long-held views on race muted in book |first=Rob |last=Christiansen |work=[[News & Observer]] |location=Raleigh, NC |date=June 10, 2005 |page=1 |url-status=dead |archive-url=https://web.archive.org/web/20090606051301/http://www.newsobserver.com/politics/politicians/helms/story/291092.html |archive-date=June 6, 2009 }}</ref> The [[University of North Carolina at Chapel Hill]], which had a reputation for liberalism, was also a frequent target of Helms's criticism. He is said to have referred to the university as "The University of Negroes and Communists" despite a lack of evidence,<ref name="Batten 2012">{{cite news| url=http://obsdailyviews.blogspot.com/2012/12/jesse-helms-and-university-of-negroes.html| work=[[The Charlotte Observer]]| date=December 6, 2012| title=Jesse Helms and the 'University of Negroes and Communists'| first=Taylor| last=Batten| archive-url=https://web.archive.org/web/20140104045457/http://obsdailyviews.blogspot.com/2012/12/jesse-helms-and-university-of-negroes.html| archive-date=January 4, 2014| url-status=dead| access-date=December 22, 2020}}</ref> and suggested a wall be erected around the campus to prevent the university's liberal views from "infecting" the rest of the state. Helms said the civil rights movement was infested by [[Communists]] and "moral degenerates". He described the federal program of [[Medicaid]] as a "step over into the swampy field of socialized medicine".<ref name="Christensen TNO 4 Jy"/>

Commenting on the 1963 protests and [[March on Washington]] during the [[Civil Rights Movement]], Helms stated, "The Negro cannot count forever on the kind of restraint that's thus far left him free to clog the streets, disrupt traffic, and interfere with other men's rights."<ref name="sack">{{cite news|url=https://query.nytimes.com/gst/fullpage.html?sec=health&res=9A0CE6DB1031F935A1575BC0A9679C8B63&partner=rssnyt&emc=rss|title= Ideas & Trends; The Quotations of Chairman Helms: Race, God, AIDS and More|last=Kevin|first=Sack|date=August 26, 2001|work=The New York Times|access-date=August 29, 2008}}</ref> He later wrote, "Crime rates and irresponsibility among Negroes are facts of life which must be faced."<ref name="thunder">{{cite news|url=https://select.nytimes.com/gst/abstract.html?res=FB0B14FB385F0C7B8CDDAB0894D9484D81|title=Thunder from the Right|last=Range|first=Peter Ross|date=February 8, 1981|work=[[The New York Times]]|access-date=July 13, 2008}}</ref>

He was at Capitol Broadcasting Company until he filed for the Senate race in 1972.