Editing Illusion (section)

==Intersensory==
Illusions can occur with the other senses including those involved in food perception. Both sound<ref>Zampini M & Spence C (2004) [http://onlinelibrary.wiley.com/doi/10.1111/j.1745-459x.2004.080403.x/abstract "The role of auditory cues in modulating the perceived crispness and staleness of potato chips"]. ''Journal of Sensory Studies'' 19, 347-363.</ref> and touch<ref>Barnett-Cowan M (2010) [http://www.perceptionweb.com/abstract.cgi?id=p6784 "An illusion you can sink your teeth into Haptic cues modulate the perceived freshness and crispness of pretzels"] {{Webarchive|url=https://web.archive.org/web/20150613044102/http://www.perceptionweb.com/abstract.cgi?id=p6784 |date=2015-06-13 }}. ''Perception'' 39, 1684-1686.</ref> have been shown to modulate the perceived staleness and crispness of food products. It was also discovered that even if some portion of the taste receptor on the tongue became damaged that illusory taste could be produced by tactile stimulation.<ref>Todrank, J & Bartoshuk, L.M., 1991</ref> Evidence of [[olfactory]] (smell) illusions occurred when positive or negative verbal labels were given prior to olfactory stimulation.<ref>Herz R. S. & Von Clef J., 2001</ref> The [[McGurk effect]] shows that what we hear is influenced by what we see as we hear the person speaking; the auditory component of one sound is paired with the visual component of another sound, leading to the perception of a third sound.<ref>{{cite journal |last1=Nath |first1=A. R. |last2=Beauchamp |first2=M. S. |title=A neural basis for inter-individual differences in the McGurk effect, a multisensory, auditory-visual illusion. |journal=NeuroImage |volume=59 |date=Jan 2012 |issue=1 |pages=781–787 |doi=10.1016/j.neuroimage.2011.07.024 |pmid=21787869|pmc=3196040 }}</ref>