Editing Encyclopedia:Article titles (section)

===Non-neutral but common names===
{{Shortcut|WP:NPOVNAME|WP:POVNAME}}
When the subject of an article is referred to mainly by a single common name, as evidenced through usage in a significant majority of English-language sources, Wikipedia generally follows the sources and uses that name as its article title (subject to the other naming criteria). Sometimes that common name includes non-neutral words that Wikipedia normally avoids (e.g. [[Alexander the Great]], or the [[Teapot Dome scandal]]). In such cases, the prevalence of the name, or the fact that a given description has effectively become a proper name (and that proper name has become the common name), generally overrides concern that Wikipedia might appear as endorsing one side of an issue. An article title with non-neutral terms cannot simply be ''a'' name commonly used in the past; it must be ''the'' common name in current use.

Notable circumstances under which Wikipedia often avoids a common name for lacking neutrality include the following:
# Trendy slogans and monikers that seem unlikely to be remembered or connected with a particular issue years later
# Colloquialisms where far more encyclopedic alternatives are obvious
Article titles and redirects should anticipate what readers ''will type as a first guess'' and balance that with what readers ''expect to be taken to''. Thus, typing "[[Octomom]]" properly redirects to [[Nadya Suleman]], which is in keeping with point 2, above. Typing "[[Antennagate]]" redirects the reader to a particular section of [[iPhone 4]], which is in keeping with points 1 and 2, above. Typing "[[Great Leap Forward]]" does not redirect, which is in keeping with the general principle.

{{See also|Wikipedia:Redirect#Neutrality of redirects}}