Editing Diet Coke (section)

=== Product timeline ===
{{Main|History of Coca-Cola}}

* 1982 – Diet Coke is introduced, becoming the largest-selling low-calorie soft drink in America.
* 1983 – Diet Coke is introduced in the UK.
* 1986 – Diet Cherry Coke is introduced in American markets.
* 1994 – Diet Coke changes logo.
* 1999 – Diet Cherry Coke changes logo.
* 2001 – Diet Coke with Lemon is introduced.
* 2002 – Diet Vanilla Coke is introduced.
** Diet Coke and Diet Cherry Coke change logo.
* 2004 – Diet Coke with Lime is introduced.
** Diet Coke with Lemon changes logo.
* 2005 – Diet Coke sweetened with [[Splenda]] is introduced.
** Diet Cherry Coke and Diet Vanilla Coke change logos and are renamed.
* 2006 – Diet Coke Black Cherry Vanilla is introduced.
** Diet Coke with Lemon and Diet Coke Vanilla are discontinued.
* 2007 – Diet Coke Plus is introduced.<ref>"[http://www.dietcoke.com/about-diet-coke/our-story.jsp The Diet Coke Story] {{Webarchive|url=https://web.archive.org/web/20090721001911/http://www.dietcoke.com/about-diet-coke/our-story.jsp|date=July 21, 2009}}." Diet Coke. *2010 – The Coca-Cola Company, Web. January 29, 2010.</ref><ref>"[http://www.solarnavigator.net/sponsorship/coca_cola.htm Cola Marketing History] {{Webarchive|url=https://web.archive.org/web/20100125030539/http://www.solarnavigator.net/sponsorship/coca_cola.htm|date=January 25, 2010}}." Solar Navigator. 2008. Max Energy Limited, Web. January 29, 2010.</ref>
** Diet Coke Black Cherry Vanilla is discontinued.
** Diet Coke and its six flavors changes logo.
* 2011 – Diet Coke surpasses Pepsi in sales for the first time to become the second most popular soda in the United States after Coca-Cola.<ref>{{cite web |title=Top-10 CSD Companies and Brands for 2010 |url=http://www.beverage-digest.com/pdf/top-10_2011.pdf |archive-url=https://web.archive.org/web/20110610070048/http://beverage-digest.com/pdf/top-10_2011.pdf |archive-date=June 10, 2011 |access-date=July 8, 2011 |publisher=John Sicher, Editor & Publisher, Beverage Digest Company L.L.C.}}</ref>
* 2013 – In the UK, Coca-Cola swapped the logo on Coca-Cola, Diet Coke and Coke Zero bottles and cans in the UK with 150 of Britain's most popular names for a summer-long "Share a Coke" campaign.<ref>{{cite web |year=2013 |title=Coca‑Cola Bottles History |url=http://www.coca-cola.co.uk/125/coca-cola-bottles-history.html |url-status=live |archive-url=https://web.archive.org/web/20130515033345/http://www.coca-cola.co.uk/125/coca-cola-bottles-history.html |archive-date=May 15, 2013 |access-date=May 28, 2013 |publisher=Coca-Cola GB |location=[[London]], UK}}</ref><ref>{{cite news |date=May 27, 2013 |title=Share a Coke: Is your name on the list? |newspaper=[[The Belfast Telegraph]] |publisher=[[Independent News & Media]] |location=[[Belfast]], UK |url=http://www.belfasttelegraph.co.uk/lifestyle/share-a-coke-is-your-name-on-the-list-29298254.html |url-status=live |access-date=May 28, 2013 |archive-url=https://web.archive.org/web/20130527061305/http://www.belfasttelegraph.co.uk/lifestyle/share-a-coke-is-your-name-on-the-list-29298254.html |archive-date=May 27, 2013}}</ref>
* 2014 – In the U.S. Coca-Cola swapped the logo on Coca-Cola, Diet Coke and Coke Zero bottles and cans in the US with 150 of America's most popular names for a summer-long "Share a Coke" campaign
* 2014 – Diet Coke invites consumers to 'Get A Taste' of the good life. This campaign asks the question "what if life tasted this good?". Television commercials debuted September 24. The first commercial take place on an airplane when a woman is surrounded by crying babies but takes a sip of Diet Coke and opens her eyes into a speak-easy party.
* 2018 – On January 22, Diet Coke introduced Ginger Lime, Feisty Cherry, Zesty Blood Orange and Twisted Mango flavors in a skinny can, targeting [[millennials]].<ref>{{cite news |last=Meyer |first=Zlati |date=January 10, 2018 |title=Big changes coming to Diet Coke with 4 new flavors |work=[[USA Today]] |url=http://www.citizen-times.com/story/money/2018/01/10/diet-coke-fizzes-up-its-line-up-4-new-flavors/1020163001/ |url-status=live |access-date=January 11, 2018 |archive-url=https://web.archive.org/web/20230423105228/https://www.citizen-times.com/story/money/2018/01/10/diet-coke-fizzes-up-its-line-up-4-new-flavors/1020163001/ |archive-date=April 23, 2023}}</ref>
* 2019 – Diet Coke added two new flavors, Blueberry Acai and Strawberry Guava to their "Because I Can" Campaign line.<ref>{{Cite web |title=Diet Coke Unveils New Flavors and Marketing as Brand Refresh Enters Second Year |url=https://www.coca-colacompany.com/stories/diet-coke-unveils-new-flavors-and-marketing-as-brand-refresh-ent |url-status=live |archive-url=https://web.archive.org/web/20190703182326/https://www.coca-colacompany.com/stories/diet-coke-unveils-new-flavors-and-marketing-as-brand-refresh-ent |archive-date=July 3, 2019 |access-date=July 3, 2019}}</ref>