Editing Burger King (section)

==International operations==
{{See also|List of countries with Burger King franchises|Hungry Jack's}}
[[File:Burger King Paa Karl Johan.jpg|thumb|Burger King located in [[Karl Johans gate|Karl Johan's Street]], [[Oslo]], Norway]]
While BK began its foray into locations outside of the [[Contiguous United States#Continental and mainland United States|continental United States]] in 1963 with a store in [[San Juan, Puerto Rico]],<ref name="bk-pr">{{cite press release |url=http://www.prnewswire.com/news-releases/burger-king-corporation-and-caribbean-restaurants-llc-announce-pepsico-renewed-agreement-in-puerto-rico-76217542.html |title=Burger King Corporation and Caribbean Restaurants LLC Announce PepsiCo Renewed Agreement in Puerto Rico |publisher=Caribbean Restaurants LLC (Burger King Franchisee) |date=July 16, 2001 |access-date=November 2, 2010 |archive-date=January 11, 2011 |archive-url=https://web.archive.org/web/20110111083848/http://www.prnewswire.com/news-releases/burger-king-corporation-and-caribbean-restaurants-llc-announce-pepsico-renewed-agreement-in-puerto-rico-76217542.html |url-status=live }}</ref> it did not have an international presence until several years later. Shortly after the acquisition of the chain by Pillsbury, it opened its first Canadian restaurant in [[Windsor, Ontario]] in 1969.<ref name="Reiter"/>{{rp|66}}<ref>{{cite press release|title=Burger King Canada Franchise |url=http://www.burgerking.ca/en/View.aspx?uid=TopMenu_Franchise |publisher=Burger King Corporation |access-date=October 6, 2010 |url-status=dead |archive-url=https://web.archive.org/web/20110706170317/http://www.burgerking.ca/en/View.aspx?uid=TopMenu_Franchise |archive-date=July 6, 2011 }}</ref> Other international locations followed soon after, including Australia in 1971, with a restaurant in the [[Perth]] suburb of [[Innaloo, Western Australia|Innaloo]], and Europe in 1975, with a restaurant in [[Madrid]].<ref name="SMH-BK Australia">{{cite news |url=https://www.smh.com.au/articles/2003/06/01/1054406074309.html |title=Burger King slips into Hungry Jacks uniform |agency=Associated Press |work=the Sydney Morning Herald |date=June 2, 2003 |access-date=March 8, 2008 |archive-date=May 2, 2008 |archive-url=https://web.archive.org/web/20080502152247/http://www.smh.com.au/articles/2003/06/01/1054406074309.html |url-status=live }}</ref><ref>{{cite web |url=http://www.telemadrid.es/noticias/madrid/noticia/burger-king-celebra-su-40-aniversario-en-espana |title=Burger King celebrates its 40th anniversary in Spain (translated) |access-date=June 9, 2018 |date=September 16, 2015 |work=[[Telemadrid]] |archive-date=June 12, 2018 |archive-url=https://web.archive.org/web/20180612141919/http://www.telemadrid.es/noticias/madrid/noticia/burger-king-celebra-su-40-aniversario-en-espana |url-status=live }}</ref> Beginning in 1982, BK and its franchisees began operating stores in several [[East Asia]]n countries, including Japan, [[Taiwan]], [[Singapore]] and [[South Korea]].<ref name="Gale"/> Due to high competition, all of the Japanese locations were closed in 2001; however, BK reentered the Japanese market in June 2007.<ref>{{cite web |url=https://www.nbcnews.com/id/wbna19106828 |title=Burger King back in Japan after 6-year hiatus |date=June 8, 2007 |access-date=June 9, 2018 |work=[[NBC News]] |archive-date=June 12, 2018 |archive-url=https://web.archive.org/web/20180612153139/http://www.nbcnews.com/id/19106828/ns/business-us_business/t/burger-king-back-japan-after--year-hiatus/ |url-status=live }}</ref> BK's [[Central America|Central]] and South American operations began in Mexico in the late 1970s and by the early 1980s in [[Caracas]], Venezuela, [[Santiago]], Chile, and [[Buenos Aires]], Argentina.<ref name="Gale"/> While Burger King lags behind McDonald's in international locations by over 12,000 stores, as of 2008 it had managed to become the largest chain in several countries including Mexico and Spain.<ref name="Emory-Chidsey">{{cite web|url=http://knowledge.emory.edu/article.cfm?articleid=1097 |title=Burger King CEO John Chidsey on Innovation, Trust, and "The King" |work=Knowledge@Emory |publisher=[[Emory University]] |date=November 15, 2007 |access-date=March 1, 2008 |url-status=dead |archive-url=https://archive.today/20120717042513/http://knowledge.emory.edu/article.cfm?articleid=1097 |archive-date=July 17, 2012}}</ref>
[[File:Burger King at Helsinki Central railway station.jpg|thumb|left|Burger King (formerly) located at [[Helsinki Central Station]] in [[Helsinki|Helsinki, Finland]]]]
The company divides its international operations into three segments; the Middle East, Europe and Africa division (EMEA), Asia-Pacific (APAC) and Latin America and the Caribbean (LAC).<ref name="2015 10-K"/>{{rp|5}} In each of these regions, Burger King has established several subsidiaries to develop strategic partnerships and alliances to expand into new territories. In its EMEA group, Burger King's Switzerland-based subsidiary Burger King Europe GmbH is responsible for the licensing and development of BK franchises in those regions.<ref name="2015 10-K"/>{{rp|5, Exhibit 21:1}}<ref>{{cite press release|url=http://investor.bk.com/phoenix.zhtml?c=87140&p=irol-newsArticle&ID=972760&highlight= |title=The Burger King Brand Enters Poland |publisher=Burger King Corporation |date=March 12, 2007 |access-date=October 10, 2010 |url-status=dead |archive-url=https://web.archive.org/web/20071011235839/http://investor.bk.com/phoenix.zhtml?c=87140&p=irol-newsArticle&ID=972760&highlight= |archive-date=October 11, 2007 }}</ref> In APAC region, the Singapore-based BK AsiaPac, Pte. Ltd. business unit handles franchising for East Asia, the Asian subcontinent and all Oceanic territories.<ref name="2015 10-K"/>{{rp|6, Exhibit 21:1}}<ref name="pdi-sanchez"/><ref>{{cite press release|url=http://investor.bk.com/phoenix.zhtml?c=87140&p=irol-newsArticle&ID=1215693&highlight= |title=The Burger King Brand Positioned for Growth in Taiwan |publisher=Burger King Corporation |date=October 2, 2008 |access-date=October 10, 2010 |url-status=dead |archive-url=https://web.archive.org/web/20110818152207/http://investor.bk.com/phoenix.zhtml?c=87140&p=irol-newsArticle&ID=1215693&highlight= |archive-date=August 18, 2011 }}</ref> The LAC region includes Mexico, Central and South America and the Caribbean Islands and has no centralized operations group.<ref name="2015 10-K"/>{{rp|6, Exhibit 21:1}}
[[File:Skopje Airport - Burger King restaurant (2018) (cropped).jpg|thumb|Burger King at the [[Skopje International Airport|Skopje Airport]], [[North Macedonia]]]]

Australia is the only country in which Burger King does not operate under its own name.<ref name="2015 10-K"/>{{rp|6}} When the company set about establishing operations down under in 1971, it found that its business name was already trademarked by a takeaway food shop in [[Adelaide]].<ref name="terry-forrest">{{cite journal |title=Where's the Beef? Why Burger King Is Hungry Jack's in Australia and Other Complications in Building a Global Franchise Brand |first1=Andrew |last1=Terry |first2=Heather |last2=Forrest |journal=Northwestern Journal of International Law and Business, 2008 |volume=28 |issue=2 |pages=171–214 |issn=0196-3228 |year=2008}}</ref> As a result, Burger King provided the Australian franchisee, [[Jack Cowin]], with a list of possible alternative names derived from pre-existing trademarks already registered by Burger King and its then corporate parent Pillsbury, that could be used to name the Australian restaurants. Cowin selected the "Hungry Jack" brand name, one of Pillsbury's US pancake mixture products, and slightly changed the name to a possessive form by adding an [[Apostrophe#Possessive apostrophe|apostrophe]] "s" forming the new name Hungry Jack's.<ref name="SMH-BK Australia"/><ref name="BK Australia 2">{{Cite web |date=May 30, 2003 |title=Burger King Re-flags Australian Stores |url=http://www.allbusiness.com/retail-trade/eating-drinking-places/4275422-1.html |url-status=dead |archive-url=https://web.archive.org/web/20071012002357/http://allbusiness.com/retail-trade/eating-drinking-places/4275422-1.html |archive-date=October 12, 2007 |access-date=September 29, 2007 |publisher=AllBusiness.com}}</ref> After the expiration of the trademark in the late 1990s, Burger King unsuccessfully tried to introduce the brand to the continent. After losing a lawsuit filed against it by Hungry Jack's ownership, the company ceded the territory to its franchisee.<ref name="SMH-BK Australia"/> Hungry Jack's is now the only Burger King brand in Australia; Cowin's company Hungry Jack's Pty Ltd. is the [[master franchise]] and thus is now responsible for oversight of the operations that country with Burger King only providing administrative and advertising support to ensure a common marketing scheme for the company and its products.<ref name="NRN-Gale"/>

[[File:20211126 Burger King at Living Mall.jpg|left|thumb|Burger King in [[Zhengzhou]], China|alt=A Burger King in Zhengzhou, China]]
Over a 10-year period starting in 2008, Burger King predicted 80 percent of its market share would be driven by foreign expansion, particularly in the Asia-Pacific and [[Indian subcontinent]] regional markets.<ref name="EM Becker">{{cite web|url=http://www.euromonitor.com/Burger_King_aiming_for_Asian_expansion |title=Burger King aiming for Asian expansion |first=Nicola |last=Becker |work=Euromonitor International |date=September 4, 2007 |access-date=March 1, 2008 |url-status=dead |archive-url=https://web.archive.org/web/20071010042854/http://www.euromonitor.com/Burger_King_aiming_for_Asian_expansion |archive-date=October 10, 2007 }}</ref> While the TPG-led group continued BK's international expansion by announcing plans to open new franchise locations in Eastern Europe, Africa and the Middle East, and Brazil, the company plan is focusing on the three largest markets – India, China, and Japan.<ref name="BKPR-Poland">{{cite press release|url=http://investor.bk.com/phoenix.zhtml?c=87140&p=irol-newsArticle&ID=972760&highlight= |title=The Burger King Brand Enters Poland |publisher=Burger King Corporation |date=March 17, 2007 |access-date=August 25, 2007 |url-status=dead |archive-url=https://web.archive.org/web/20071011235839/http://investor.bk.com/phoenix.zhtml?c=87140&p=irol-newsArticle&ID=972760&highlight= |archive-date=October 11, 2007 }}</ref><ref name="SPTimes-BK">{{cite web|url=http://www.sptimes.ru/index.php?action_id=2&story_id=17516 |title=Burger King Mulls Franchises |first=Maria |last=Levitov |work=[[The St. Petersburg Times (Russia)|The St. Petersburg Times]] |date=May 5, 2006 |access-date=August 25, 2007 |url-status=dead |archive-url=https://web.archive.org/web/20060925045221/http://www.sptimes.ru/index.php?action_id=2&story_id=17516 |archive-date=September 25, 2006 }}</ref><ref name="BK-Hana">{{cite press release|url=http://www.ameinfo.com/40791.html |title=Burger King increases number of restaurants in UAE |publisher=Hana International Company Ltd. |date=March 29, 2007 |access-date=August 25, 2007 |url-status=dead |archive-url=https://web.archive.org/web/20050419205238/http://www.ameinfo.com/40791.html |archive-date=April 19, 2005 }}</ref><ref name="BK-Egypt">{{cite press release|url=http://findarticles.com/p/articles/mi_m0EIN/is_2007_March_29/ai_n18766980/ |archive-url=https://web.archive.org/web/20071030142322/http://findarticles.com/p/articles/mi_m0EIN/is_2007_March_29/ai_n18766980 |url-status=dead |archive-date=October 30, 2007 |title=Burger King To Expand in Egypt |publisher=Burger King corporation |date=March 29, 2007 |access-date=August 25, 2007}}</ref> The company plans to add over 250 stores in these Asian territories, as well as other places such as [[Macau]], by the end of 2012.<ref name="Bloomberg-Asia">{{cite web |url=https://www.bloomberg.com/apps/news?pid=newsarchive&sid=adpnoe2.JOjg&refer=emergingmarkets |archive-url=https://web.archive.org/web/20120221082546/https://www.bloomberg.com/apps/news?pid=newsarchive&sid=adpnoe2.JOjg&refer=emergingmarkets |archive-date=February 21, 2012 |title=Burger King May Add 250 Asia Stores Within Five Years |first1=Bernard |last1=Lo |first2=Ting Ting |last2=Ng |work=[[Bloomberg News]] |date=June 7, 2007 |access-date=August 25, 2007}}</ref> Its expansion into the Indian market has the company at a competitive disadvantage with other [[Fast-food restaurant|fast food restaurants]] such as [[KFC]] because of the aversion of the country's large [[Hindus|Hindu]] majority to beef. BK hopes to use their non-beef products, such as their [[List of Burger King products|TenderCrisp]] and [[Burger King grilled chicken sandwiches|TenderGrill]] chicken sandwiches, as well as other products like mutton sandwiches and veggie sandwiches, to help them overcome this hurdle to expand in that country.<ref name="EM Becker"/><ref name="Reuters-HT">{{cite news |title=Burger King arrives in India, all set to open first store in Delhi |url=https://www.hindustantimes.com/india/burger-king-arrives-in-india-all-set-to-open-first-store-in-delhi/story-uOzBx32u2CmQjBcqESHWdP.html |newspaper=Hindustan Times |agency=Reuters |access-date=November 9, 2014 |date=November 8, 2014 |archive-date=September 24, 2015 |archive-url=https://web.archive.org/web/20150924133106/http://www.hindustantimes.com/india/burger-king-arrives-in-india-all-set-to-open-first-store-in-delhi/story-uOzBx32u2CmQjBcqESHWdP.html |url-status=live }}</ref> 3G has reported that it will continue with the plans to grow globally, even ramping up the planned expansion to help increase their return on investment.<ref name="Businessweek-3G"/>{{rp|1}} It is expected that 3G Brazilian-based management connections in the region may help Burger King expand in Brazil and Latin America, where it has been having problems finding acceptable franchisees.<ref name="Businessweek-3G"/>{{rp|2}}<ref name="WSJ-3G">{{cite news |last1=Jargon |first1=Julie |last2=Chou |first2=Gina |title=BK's Strategy: Play Catch-Up |url=https://www.wsj.com/articles/SB10001424052748704206804575467370505104544 |access-date=January 19, 2011 |newspaper=The Wall Street Journal |date=September 3, 2010 |archive-date=October 16, 2015 |archive-url=https://web.archive.org/web/20151016223350/http://www.wsj.com/articles/SB10001424052748704206804575467370505104544 |url-status=live }}</ref>

In December 2020, Burger King India went in for an [[initial public offering]] (IPO) on the [[Bombay Stock Exchange|BSE]] and [[National Stock Exchange of India|NSE]] in India. The IPO was subscribed over 150 times.<ref>{{cite news |author=<!--Not stated-->|title=Burger King India IPO subscribed over 150 times |url=https://www.livemint.com/market/ipo/burger-king-india-ipo-subscription-allocation-status-listing-details-11607083948454.html |access-date=December 10, 2020 |work=mint |date=December 4, 2020 |language=en |archive-date=December 8, 2020 |archive-url=https://web.archive.org/web/20201208201136/https://www.livemint.com/market/ipo/burger-king-india-ipo-subscription-allocation-status-listing-details-11607083948454.html |url-status=live }}</ref> The stock opened at {{INR|112.5}} per share on December 14, nearly double the IPO price of {{INR|60}}, and closed at {{INR|135}}.<ref>{{Cite web|first=Michelle|last=Toh|title=Burger King's India franchise soars 125% on stock market debut|url=https://www.cnn.com/2020/12/14/investing/burger-king-india-ipo-shares-intl-hnk/index.html|access-date=December 26, 2020|website=CNN|date=December 14, 2020|archive-date=December 26, 2020|archive-url=https://web.archive.org/web/20201226094519/https://www.cnn.com/2020/12/14/investing/burger-king-india-ipo-shares-intl-hnk/index.html|url-status=live}}</ref>
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