Editing Bertelsmann (section)

=== 1971–1983 ===
[[File:Reinhard Mohn Portrait 2008.jpg|thumb|upright|Portrait of [[Reinhard Mohn]] (2008)]]

Starting in 1971, Bertelsmann operated as a [[joint-stock company]] ("{{lang|de|[[Aktiengesellschaft]]}}" or "AG"), renamed Bertelsmann AG.<ref>{{cite book|title=175 Years of Bertelsmann: The Legacy for Our Future|publisher=C. Bertelsmann|location=Munich|year=2010|isbn=978-3-570-10175-9|page=37}}</ref> The increasingly diversifying book publishers were bundled in the ''Verlagsgruppe Bertelsmann'' publishing group at the end of the 1960s.<ref>{{cite book|language=de|first=Thomas |last=Lehning|title=Das Medienhaus: Geschichte und Gegenwart des Bertelsmann-Konzerns|publisher=Fink|location=Paderborn, Munich|year=2004|isbn=3-7705-4035-2|pages=88}}</ref> In 1972, this company moved from Gütersloh to Munich.<ref>{{cite book|language=de|first=Thomas |last=Lehning|title=Das Medienhaus: Geschichte und Gegenwart des Bertelsmann-Konzerns|publisher=Fink|location=Paderborn, Munich|year=2004|isbn=3-7705-4035-2|page=91}}</ref> Key divisions remained in Gütersloh, for which a new office building was built in 1976 at the group's official location.<ref>{{cite web|url=http://history.bertelsmann.com/en/milestones/view/52|website=Chronicle|publisher=Bertelsmann|title=Gütersloh Head Office Moves to New Premises|access-date=20 May 2016}}</ref> To this day, it has remained the Bertelsmann headquarters, referred to as the ''Bertelsmann Corporate Center''. The rapid growth of Bertelsmann led to structural and financial problems. In the 1970s, financing requirements reached their peak. From 1975 to 1980, for example, the [[return on sales]] fell below one percent.<ref>{{cite book|title=175 Years of Bertelsmann: The Legacy for Our Future|publisher=C. Bertelsmann|location=Munich|year=2010|isbn=978-3-570-10175-9|page=43}}</ref> Bertelsmann also encountered new regulatory rules in its home market, in particular through laws governing mergers.<ref>{{cite book|title=175 Years of Bertelsmann: The Legacy for Our Future|publisher=C. Bertelsmann|location=Munich|year=2010|isbn=978-3-570-10175-9|page=40}}</ref> Larger acquisitions became practically impossible. At the same time, there was an increasing saturation of the German market for the Bertelsmann Lesering,<ref>{{cite book|language=de|first=Thomas |last=Lehning|title=Das Medienhaus: Geschichte und Gegenwart des Bertelsmann-Konzerns|publisher=Fink|location=Paderborn, Munich|year=2004|isbn=3-7705-4035-2|page=56}}</ref> whereas the foreign book clubs earned the lion's share of revenues in this corporate division.<ref>{{cite book|language=de|first=Thomas |last=Lehning|title=Das Medienhaus: Geschichte und Gegenwart des Bertelsmann-Konzerns|publisher=Fink|location=Paderborn, Munich|year=2004|isbn=3-7705-4035-2|page=57}}</ref>

The internationalization of Bertelsmann, initiated in the 1960s, was taken further:<ref>{{cite book|language=de|first=Christine |last=Hierl|title=Medienkonzentration und die Internationalisierung deutscher Medienkonzerne am Beispiel der Bertelsmann AG|year=2007|location=München|isbn=978-3-638-60658-5|publisher=GRIN Verlag}}</ref> Among other things, Bertelsmann acquired shares in the publishing houses Plaza & Janés<ref>{{cite news|website=Frankfurter Allgemeine Zeitung|language=de|url=https://www.faz.net/aktuell/wirtschaft/chronologie-die-bertelsmann-geschichte-173907.html|title=Chronologie: Die Bertelsmann-Geschichte|date=29 July 2002|access-date=20 May 2016}}</ref> based in Barcelona and [[Bantam Books]]<ref>{{cite book|title=The Encyclopedia of New York City|edition=2nd|editor1=Kenneth T. Jackson|editor2=Lisa Keller|editor3=Nancy Flood|publisher=[[Yale University Press]]|year=2010}}</ref> from New York City. In the United States, a location was established for [[Ariola Records|Ariola]] and, in 1979, [[Arista Records]] was acquired from [[Columbia Pictures]].<ref>{{cite news |author=<!--not stated--> |date= 28 July 1979|title=Columbia Pictures To Sell Record Unit |url=https://www.nytimes.com/1979/07/28/archives/columbia-pictures-to-sell-record-unit.html |work=[[The New York Times]] |location= |access-date=1 January 2024}}</ref><ref>{{cite news |author=<!--not stated--> |date=2 October 1979 |title=COLUMBIA COMPLETES SALE OF ARISTA RECORDS UNIT |url=https://latimes.newspapers.com/article/the-los-angeles-times/137835668/ |work=[[Los Angeles Times]] |location= |access-date=1 January 2024}}</ref><ref>{{cite book|first=Reinhard |last=Mohn|title=Erfolg durch Menschlichkeit und Freiheit|publisher=C. Bertelsmann|location=Munich|year=2008|isbn=978-3-570-01110-2|language=de}}</ref> In the period of the [[Early 1980s recession|1979–1980 recession]], there was discussion concerning the succession of Reinhard Mohn.<ref>{{cite book|title=175 Years of Bertelsmann: The Legacy for Our Future|publisher=C. Bertelsmann|location=Munich|year=2010|isbn=978-3-570-10175-9|pages=44–45}}</ref> In 1981, he finally moved over to the [[supervisory board]]. Dr. Juergen Kraemer, former Finance Minister of West Germany, who had previously headed up management of Gruner + Jahr, became the new [[chairman]] and [[chief executive officer]].<ref>{{cite news|url=http://www.manager-magazin.de/unternehmen/karriere/a-191990.html|website=[[Manager Magazin]]|title=Top-Manager Manfred Fischer ist tot|language=de|date=15 April 2002|access-date=20 May 2016}}</ref> With this move, Bertelsmann, for the first time, was led by a manager who was not a member of the owner family.<ref>{{cite news|language=de|url=http://www.zeit.de/1981/08/rueckzug-an-die-spitze|title=Rückzug an die Spitze|website=Die Zeit|first=Heinz-Günter|last= Kemmer|date=13 February 1981|access-date=20 November 2015}}</ref> Mark Wössner became Fischer's successor as chairman and chief executive officer of Bertelsmann in 1983.<ref>{{cite news|language=de|magazine=Der Spiegel|url=http://www.spiegel.de/spiegel/print/d-14355929.html|title=Im Zweifel selbst|date=29 November 1982|access-date=20 May 2016}}</ref> The affair concerning the forged [[Hitler Diaries|Hitler diaries]] occurred at the beginning of his tenure, which damaged the reputation of Gruner + Jahr and Bertelsmann as a whole.<ref>{{cite news|magazine=Der Spiegel|language=de|title=Die Kehrseite|url=http://www.spiegel.de/spiegel/print/d-14020705.html|date=30 May 1983|access-date=20 May 2016}}</ref><ref>{{cite news|url=http://www.zeit.de/1983/28/kopflos-in-die-krise|title=Kopflos in die Krise|author1=Gunhild Freese|author2=Richard Gaul|website=Die Zeit|date=8 July 1983|access-date=20 November 2015|language=de}}</ref>