Editing KLM (section)

==Sustainability==
In 2022, parent company Air France-KLM published a report of emission reduction targets for 2030 that were approved by the [[Science Based Targets initiative]] to be in line with the [[Paris Agreement]].<ref name=":0" /> This includes offering options for consumers to contribute to sustainability programs offered by the airline. On their website, KLM detail many sustainability initiatives, including use of sustainable aviation fuels, reforestation programs, and reducing the weight of on board items to save fuel.<ref name=":1" /> 

A report by the [[Breda University of Applied Sciences]] stated that the measures set by KLM in the 2022 report will not achieve the targets set out.<ref name=":2">{{cite book |last1=Peeters |first1=Paul |url=https://pure.buas.nl/ws/portalfiles/portal/32555525/Peeters_Buijtendijk_Eijgelaar_ExpertReport_v4_Final.pdf |title=KLM, science based targets, and the Paris Agreement – Expert Report |last2=Buijtendijk |first2=Harald |last3=Eijgelaar |first3=Eke |date=4 December 2023 |publisher=Breda University of Applied Science |language=en |access-date=21 December 2024}}</ref> In 2024, it was ruled that 15 of 19 claims submitted by KLM, including being on their way to "a more sustainable future" were based on vague and general statements, and overexaggerated the potential effects of the measures put in place. These were deemed misleading and therefore unlawful, and has been described by activists as [[Greenwashing]].<ref>{{cite web |last=Duurzaam-ondernemen |date=20 March 2024 |title=Rechtbank: 'KLM doet aan greenwashing' |url=https://www.duurzaam-ondernemen.nl/rechtbank-klm-doet-aan-greenwashing/ |access-date=21 December 2024 |website=www.duurzaam-ondernemen.nl |publisher=Duurzaam Ondernemen |language=nl |location=}}</ref>

Meanwhile, Air France-KLM have been heavily involved in lobbying against European climate policy, and have actively opposed measures such as a kerosine tax and a flight cap at Schiphol Airport.<ref>{{cite news |author=<!-- not stated --> |date=1 December 2023 |title=Air France-KLM's Climate Policy Engagement |url=https://influencemap.org/site/data/000/025/Air-France-KLM_Investor-Briefing_Dec_2023.pdf |access-date=12 December 2024 |work=Influencemap Report |publisher=Influencemap |location=}}</ref>

===Sustainable Aviation Fuels===
The main measure mentioned by KLM in its emissions reduction programme is the addition of [[Sustainable Aviation Fuel]]s (SAF) to jet fuel. KLM offers customers the option to pay extra to contribute to the SAF programme, stating that the fuel will be added to the system at Schipol.<ref>{{Cite web |author = <!-- not stated -->| url = https://www.klm.nl/information/sustainability/sustainable-aviation-fuel#add-saf-to-your-booking| title  = SAF aan uw boeking toevoegen| access-date = 21 December 2024| publisher  = KLM| language = NL}}</ref> The report by [[Breda University of Applied Sciences|Breda University]] stated that KLM's target for SAF share by 2030 was not realistic given the scarcity of the fuel and the expected global availability.<ref name=":2" />

===Compensation through reforestation===
KLM offers customers the opportunity to offset their flight emissions by contributing to reforestation programs. They initially used the slogan “Be a hero, fly CO<sub>2</sub> zero” to promote this. However in 2022, the Dutch agency RCC (Advertising Code Committee) indicated to KLM that this claim was not sufficiently substantiated and that it was wrong to state that it was possible to fly CO<sub>2</sub> neutral.<ref>{{Cite web|title="02021/00553"|access-date=2024-12-24|date=2022-04-08|publisher=Stichting Reclame Code|language=nl|url=https://www.reclamecode.nl/uitspraak/?uitspraakId=338478}}</ref>