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=== Middle period === As the imprint's initial ongoing series came to their ends, new series were launched to replace them, with varying degrees of success. ''The Sandman'' was replaced following its completion by ''[[The Dreaming (comics)|The Dreaming]]'' (1996–2001) and ''[[List of The Sandman spinoffs|The Sandman Presents]]'', which featured stories about the characters from Neil Gaiman's series, written by other creators. Other long-running series have been ''[[The Invisibles]]'' by Grant Morrison and various artists (1994–2000); ''[[Preacher (comics)|Preacher]]'' by [[Garth Ennis]] and [[Steve Dillon]] (1995–2000); ''[[Transmetropolitan]]'' by [[Warren Ellis]] and [[Darick Robertson]] (1997–2002); ''[[100 Bullets]]'' by [[Brian Azzarello]] and [[Eduardo Risso]] (1999–2009); ''[[Lucifer (DC Comics)|Lucifer]]'' by [[Mike Carey (writer)|Mike Carey]], Peter Gross, and [[Ryan Kelly (comics)|Ryan Kelly]] (2000–2006); ''[[Y: The Last Man]]'' by [[Brian K. Vaughan]] and [[Pia Guerra]] (2002–2008); ''[[Daytripper (DC Comics)|Daytripper]]'' by [[Fábio Moon]] and [[Gabriel Bá]] (2010); ''[[DMZ (comics)|DMZ]]'' by [[Brian Wood (comic creator)|Brian Wood]] and [[Riccardo Burchielli]] (2005–2012); and ''Fables'' by [[Bill Willingham]], [[Mark Buckingham (comic book artist)|Mark Buckingham]], and various other artists (2002–2015), which launched spin-offs including ''[[Jack of Fables]]'' by Willingham, [[Lilah Sturges]] (credited as "Matthew Sturges"), and various artists (2006–2011), and ''Fairest'' by Willingham and various artists (2012–2015). In 2003, the Vertigo imprint celebrated its 10th anniversary<ref>The official ''Vertigo X'' slogan.</ref> by branding its books cover-dated April 2003 to February 2004 (i.e. released between February and December [[2003 in comics|2003]]) with the label '''''Vertigo X'''''. This special subtitle was debuted on the ''Vertigo X Anniversary Preview'' (April 2003), a 48-page special previewing Vertigo's upcoming projects and featuring a short ''Shade, the Changing Man'' story by Peter Milligan and [[Mike Allred]]. Other projects highlighted included ''[[Death: At Death's Door]]'', [[Jill Thompson]]'s first [[manga]]-ized version of the "[[The Sandman: Season of Mists|Season of Mists]]" storyline, and Gaiman's own return to the mythos with the hardcover ''[[Sandman: Endless Nights]]'' collection of short stories spotlighting the seven members of the [[Endless (comics)|Endless]] (an eight-page ''Endless Nights Preview'' issue was also released before the hardcover). Berger oversaw the entire Vertigo line, and she was promoted to the position of "Senior Vice President—Executive Editor, Vertigo" in July 2006.<ref name="Senior">[http://www.timewarner.com/corp/newsroom/pr/0,20812,1215691,00.html TimeWarner Newsroom, July 17, 2006] {{Webarchive|url=https://web.archive.org/web/20070212214138/http://www.timewarner.com/corp/newsroom/pr/0,20812,1215691,00.html|date=February 12, 2007}}. Retrieved June 5, 2008.</ref> Her promotion came as Vertigo was said to be equivalent to "the fourth largest American comic book publisher" in 2005, with Paul Levitz praising her personally as having "built Vertigo into an imprint which is simultaneously one of comics' leading creative and commercial successes".<ref name="Senior" /> The financial success of many Vertigo titles relied not on monthly issue sales but on the subsequent "trade paperback" editions that reprinted the monthly comics in volumes, which were also sold in general-interest bookshops. Vertigo's success in popularizing this approach, beginning with ''Sandman'', led to a wider take-up in the American comics industry of routinely reprinting monthly series in this format.<ref>{{Cite web |last=Johnston |first=Rich |date=2019-06-24 |title=Paul Levitz on How Vertigo Changed Comics |url=https://bleedingcool.com/comics/paul-levitz-vertigo-changed-comics/ |access-date=2023-06-17 |website=bleedingcool.com |language=en}}</ref> ====Vertigo Visions==== Vertigo Visions was an irregular series of self-contained short stories featuring characters from the DC Universe, reinterpreted or recontextualized. * ''Vertigo Visions: [[Brother Power the Geek|The Geek]]'' (June 1993) by Rachel Pollack and Mike Allred * ''Vertigo Visions: [[Phantom Stranger]]'' (October 1993) by [[Alisa Kwitney]] and Guy Davis * ''Vertigo Visions: [[Doctor Occult]]'' (July 1994) by Dave Louapre and Dan Sweetman * ''Vertigo Visions: [[Prez (character)|Prez]]'' (September 1995) by [[Ed Brubaker]] and [[Eric Shanower]] * ''Vertigo Visions: [[Tomahawk (character)|Tomahawk]]'' (July 1998) by Rachel Pollack and [[Tom Yeates]] * ''Vertigo Visions: [[Doctor Thirteen]]'' (September 1998) by [[Matt Howarth]] and [[Michael Avon Oeming]]<ref>Details from the [http://www.comics.org/search.lasso?type=title&query=vertigo+visions&sort=alpha Grand Comics Database] {{Webarchive|url=https://web.archive.org/web/20220314140056/https://www.comics.org/series/name/vertigo%20visions/sort/alpha/|date=2022-03-14}}. Accessed May 29, 2008</ref> ''Vertigo Visions: Artwork from the Cutting Edge of Comics'' was a 2000 collection of artwork from various Vertigo titles, with commentary by Alisa Kwitney.<ref>[http://www.comics.org/details.lasso?id=64955 The Grand Comics Database: ''Vertigo Visions: Artwork from the Cutting Edge of Comics''] {{Webarchive|url=https://web.archive.org/web/20220314140057/https://www.comics.org/issue/64955/ |date=2022-03-14}}. Accessed May 29, 2008</ref> ====Vertigo Voices==== The Vertigo Voices featured creator-owned "distinctive one-shot stories".<ref>{{comicbookdb|type=title|id=1365|title=''Kill Your Boyfriend''}}. Accessed May 29, 2008</ref> * ''Face'' (Jan. 1995) by Peter Milligan and Duncan Fegredo, a horror story involving [[plastic surgery]]. * ''[[Tainted (comics)|Tainted]]'' (Feb. 1995) by Jamie Delano and [[Al Davison]], a [[Kafkaesque]] tale involving repressed memories, blackmail, and murder. * ''[[Kill Your Boyfriend]]'' (June 1995) by Grant Morrison and [[Philip Bond]] (with [[D'Israeli (cartoonist)|D'Israeli]]), the protagonist takes on the persona projected by her new, murderous, bad-boy boyfriend. * ''The Eaters'' (Nov. 1995) by Milligan and [[Dean Ormston]], a [[black comedy]] dealing with a family of cannibals. ====Vertigo Vérité==== The short-lived "Vérité" line, evoking the realism of [[Cinéma vérité]], "was a 1996–98 attempt to promote new Vertigo projects devoid of the supernatural qualities that had gotten to define the publisher".<ref name="Savage Critic">[http://savagecritic.com/2007/09/my-life-is-choked-with-comics-9-kill.html ''The Savage Critic'': "My Life is Choked with Comics #9 – Kill Your Boyfriend & Girl #1–3", September 14, 2007] {{webarchive|url=https://web.archive.org/web/20080326211335/http://savagecritic.com/2007/09/my-life-is-choked-with-comics-9-kill.html|date=March 26, 2008}}. Accessed May 29, 2008</ref> * ''Seven Miles a Second'' (May 1996) by [[David Wojnarowicz]] and [[James Romberger]], published after Wojnarowicz' death from [[AIDS]], about his experiences of living with the disease.<ref name="Seven Miles">[http://www.gayleague.com/forums/display.php?id=484 Gay League: ''Seven Miles a Second'' by Joe Palmer]. Accessed May 29, 2008 {{webarchive|url=https://web.archive.org/web/20080309123733/http://www.gayleague.com/forums/display.php?id=484|date=March 9, 2008}}</ref> * ''The System'' #1–3 (May–July 1996) by [[Peter Kuper]], dealt wordlessly with "class warfare in the big city".<ref>{{cite web|url=http://www.peterkuper.com/comix/C-n-B16.html|title=Comics and Books by Peter Kuper|publisher=peterkuper.com|url-status=dead|archive-url=https://web.archive.org/web/20081011045525/http://www.peterkuper.com/comix/C-n-B16.html|archive-date=2008-10-11|access-date=May 29, 2008}}</ref> * ''[[Girl (Vertigo)|Girl]]'' #1–3 (July–September 1996) by Peter Milligan and Duncan Fegredo, a hyper-realistic tale of a disaffected teenage girl prone to "all-consuming daydreams...needed to cope with life itself" caught up in a tale of murder and mundanity.<ref name="Savage Critic" /> * ''The Unseen Hand'' #1–4 (September–December 1996) by [[Terry LaBan]] and [[Ilya (comics)|Ilya]], a college student caught up in an [[Illuminati]]-like conspiracy.<ref>[http://www.atomicavenue.com/Atomic/TitleDetail.aspx?TitleID=965 Atomic Avenue – ''The Unseen Hand''] {{Webarchive|url=https://web.archive.org/web/20110707184147/http://www.atomicavenue.com/Atomic/TitleDetail.aspx?TitleID=965|date=2011-07-07}}. Accessed May 29, 2008</ref> * ''Hell Eternal'' (April 1998) by Jamie Delano and Sean Phillips ====V2K==== The "[[fifth-week event]]" brand '''''V2K''''' (Vertigo 2000), was a "much hyped concept" whose titles were designed to "usher...in the new millennium" and, as such, several of them were limited series rather than one-shots.<ref>[https://web.archive.org/web/20070703003258/http://www.swampthingroots.com/intro.html ''Roots of the Swamp Thing'': "NEW SEEDS TAKE ROOT"]. Retrieved June 2, 2008.</ref> * ''[[Brave Old World (comics)|Brave Old World]]'' #1–4 (February–May 2000) by [[William Messner-Loebs]], Guy Davis and [[Phil Hester (comics)|Phil Hester]] * ''The Four Horsemen'' #1–4 (February–May 2000) by [[Robert Rodi]] and [[Esad Ribić]] * ''I Die at Midnight'' by [[Kyle Baker]] * ''Pulp Fantastic'' #1–3 (February–April 2000) by [[Howard Chaykin]] with [[David Tischman]] and [[Rick Burchett]] * ''Totems'' by [[Tom Peyer]] with [[Richard Case]], Duncan Fegredo, and Dean Ormston ====Vertigo Pop!==== The Vertigo Pop limited series were designed "to be about pop culture around the globe in some vaguely defined way".<ref name="X Axis London">[http://www.thexaxis.com/misc/vertigopoplondon1.htm "The X-Axis" Review: ''Vertigo Pop: London #1, 10 November 2002''] {{webarchive|url=https://web.archive.org/web/20080719201501/http://www.thexaxis.com/misc/vertigopoplondon1.htm|date=July 19, 2008}}. Accessed May 29, 2008</ref> * ''Vertigo Pop: Tokyo'' #1–4 (September–December 2002) by [[Jonathan Vankin]] and [[Seth Fisher]] * ''Vertigo Pop: London'' #1–4 (January–April 2003) by Peter Milligan and Philip Bond * ''Vertigo Pop: Bangkok'' #1–4 (July–October 2003) by Vankin and [[Giuseppe Camuncoli]] ====Vertigo Crime==== Vertigo Crime, a line of graphic novels published in black and white, and hardcover,<ref name="newsarama080815">{{cite news|url=http://www.newsarama.com/comics/080815-VertigoCrime.html|title=Karen Berger on the Vertigo Crime Line|last=Arrant|first=Chris|date=August 15, 2008|work=[[Newsarama]]|access-date=August 18, 2008|archive-date=January 7, 2009|archive-url=https://web.archive.org/web/20090107173229/http://www.newsarama.com/comics/080815-VertigoCrime.html|url-status=live}}</ref><ref name="cbr17461">{{cite web|url=http://www.comicbookresources.com/?page=article&id=17461|title=CCI: Vertigo: View of the Future|last=Callahan|first=Timothy|date=July 27, 2008|website=[[Comic Book Resources]]|access-date=August 18, 2008|archive-date=August 28, 2008|archive-url=https://web.archive.org/web/20080828203556/http://www.comicbookresources.com/?page=article&id=17461|url-status=live}}</ref> was launched in 2009 with two titles: Brian Azzarello's ''Filthy Rich'' and [[Ian Rankin]]'s ''Dark Entries'', the latter featuring [[John Constantine]].<ref name="newsarama080815" /><ref name="cbr17461" /><ref>{{cite news|url=http://www.newsarama.com/comics/030925-Vertigo-Rankin.html|title=Starting Vertigo's Crime Line: Ian Rankin on Dark Entries|last=Smith|first=Zack|date=March 25, 2009|work=[[Newsarama]]|access-date=April 13, 2009|archive-date=March 28, 2009|archive-url=https://web.archive.org/web/20090328003345/http://www.newsarama.com/comics/030925-Vertigo-Rankin.html|url-status=live}}</ref><ref>{{cite news|url=http://www.oregonlive.com/books/index.ssf/2009/04/ian_rankin_vs_brian_azzarello.html|title=Ian Rankin vs. Brian Azzarello|last=Duin|first=Steve|date=April 7, 2009|work=[[The Oregonian]]|access-date=April 13, 2009|archive-date=April 11, 2009|archive-url=https://web.archive.org/web/20090411105013/http://www.oregonlive.com/books/index.ssf/2009/04/ian_rankin_vs_brian_azzarello.html|url-status=live}}</ref> Each volume features a cover illustration by [[Lee Bermejo]]. Vertigo Crime ended as a sub-imprint in 2011. The following original graphic novels have been published under the Vertigo Crime imprint (in order of publication): * ''[[Filthy Rich (comics)|Filthy Rich]]'' by Brian Azzarello and [[Victor Santos (author)|Victor Santos]], 2009 * ''[[Dark Entries (comics)|Dark Entries]]'' by Ian Rankin and [[Werther Dell'Edera]], 2009 * ''The Chill'' by [[Jason Starr]] and Mick Bertilorenzi, 2010 * ''[[The Bronx Kill]]'' by Peter Milligan and James Romberger, 2010 * ''Area 10'' by [[Christos N. Gage]] and [[Chris Samnee]], 2010 * ''The Executor'' by [[Jon Evans]] and Andrea Mutti, 2010 * ''Fogtown'' by [[Andersen Gabrych]] and [[Brad Rader]], 2010 * ''A Sickness in the Family'' by [[Denise Mina]] and Antonio Fuso, 2010 * ''Rat Catcher'' by [[Andy Diggle]] and Victor Ibanez, 2011 * ''Noche Roja'' by [[Simon Oliver]] and [[Jason Latour]], 2011 * ''99 Days'' by Matteo Casali and [[Kristian Donaldson]], 2011 * ''Cowboys'' by [[Gary Phillips (writer)|Gary Phillips]] and Brian Hurtt, 2011 * ''Return to Perdition'' by [[Max Allan Collins]], 2011
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