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== Product placement == TriStar received merchandise and marketing services of over $1.5 million from [[Reebok]] in exchange for incorporating a [[advertising|commercial]] into the film and depicting the Reebok brand within certain agreed-upon standards; when the film was theatrically released, the commercial had been left out and a tirade including "broadsides against Reebok" was included.<ref name="reeboknpr">{{cite web| title= Is That A Budweiser in Your Hand?: Product Placement, Booze, And Denzel Washington| url= https://www.npr.org/blogs/monkeysee/2012/11/27/165989232/is-that-a-budweiser-in-your-hand-product-placement-booze-and-denzel-washington| date= November 27, 2012| publisher= NPR| work= Monkee See (blog)| access-date= 2012-11-27| quote= Reebok provided TriStar with more than $1.5 million worth of merchandise, marketing, and other goodies to basically be one of the stars of the 1996 sports film ''Jerry Maguire''. According to Reebok, there was a specific agreement for how the brand would be portrayed, and a full commercial for Reebok was supposed to be embedded in the film. That commercial, which showcases the company in a positive light, ended up on the cutting room floor, while an angry tirade that included broadsides against Reebok was kept in. Reebok took the case to court and got an undisclosed amount of money in an out-of-court settlement. When the film aired on TV, the commercial was back in.| archive-date= 2012-11-27| archive-url= https://web.archive.org/web/20121127204526/http://www.npr.org/blogs/monkeysee/2012/11/27/165989232/is-that-a-budweiser-in-your-hand-product-placement-booze-and-denzel-washington| url-status= live}}</ref> When the film aired on television, the Reebok commercial had been embedded into the film as originally agreed upon.<ref name="reeboknpr"/> The "Special Edition" [[DVD]] release of the film, which has the film's theatrical edit, includes the commercial as bonus content.
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