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== In other disciplines == Disciplines and fields with an interest in integrity include [[philosophy of action]], philosophy of [[medicine]], [[mathematics]], the [[mind]], [[cognition]], [[consciousness]], [[materials science]], [[structural engineering]], and [[politics]]. Popular psychology identifies personal integrity, professional integrity, artistic integrity, and intellectual integrity. For example, to behave with scientific integrity, a scientific investigation shouldn't determine the outcome in advance of the actual results. As an example of a breach of this principle, [[Public Health England]], a UK Government agency, stated that they upheld a line of government policy in advance of the outcome of a study that they had commissioned.<ref>{{cite web|last1=Countess of Mar|title=Incinerators: Health Hazards|year=2017|url=https://questions-statements.parliament.uk/written-questions/detail/2017-11-23/hl3533|website=House of Lords: Written questions, answers, and statements|at=HL3533|access-date=30 January 2018}}</ref> The concept of integrity may also feature in [[business]] contexts that go beyond the issues of employee/employer honesty and ethical behavior, notably in marketing or branding contexts. Brand "integrity" gives a company's brand a consistent, unambiguous position in the mind of their audience. This is established for example via consistent messaging and a set of graphics standards to maintain visual integrity in [[marketing communications]]. Kaptein and Wempe developed a theory of corporate integrity that includes criteria for businesses dealing with moral dilemmas.<ref>{{cite book|first1=Muel|last1=Kaptein|first2=Johan|last2=Wempe|year=2002|title=The Balanced Company: A theory of corporate integrity|publisher=Oxford University Press}}</ref> Another use of the term "integrity" appears in [[Michael C. Jensen|Michael Jensen]]'s and [[Werner Erhard]]'s paper, "Integrity: A Positive Model that Incorporates the Normative Phenomenon of Morality, Ethics, and Legality". The authors model integrity as the state of being whole and complete, unbroken, unimpaired, sound, and in perfect condition. They posit a model of integrity that provides access to increased performance for individuals, groups, organizations, and societies. Their model "reveals the causal link between integrity and increased performance, quality of life, and value-creation for all entities, and provides access to that causal link."<ref>{{multiref2 |1=See abstract of [[Harvard Business School]] NOM Research Paper NO. 06-11 and [[Barbados Group]] Working Paper NO. 06-03 at: {{cite journal | ssrn = 920625 | title = Integrity: A Positive Model that Incorporates the Normative Phenomena of Morality, Ethics and Legality | last1 = Erhard | first1 = Werner | author-link1 = Werner Erhard |first2=Michael C. |last2=Jensen |author2-link=Michael C. Jensen |first3=Steve|last3= Zaffron | year = 2007 | publisher = Social Science Research Network | quote = Integrity exists in a positive realm devoid of normative content. Integrity is thus not about good or bad, or right or wrong, or what should or should not be. [...] We assert that integrity (the condition of being whole and complete) is a necessary condition for workability, and that the resultant level of workability determines the available opportunity for performance.}} |2={{cite journal | ssrn = 1542759 | title = Integrity: A Positive Model that Incorporates the Normative Phenomena of Morality, Ethics, and Legality | edition =Abridged | last1 = Erhard | first1 = Werner | author-link1 = Werner Erhard |first2=Michael C.|last2= Jensen |author2-link=Michael C. Jensen |first3=Steve |last3=Zaffron | year = 2010 | publisher = Social Science Research Network}} |3={{cite magazine | ssrn = 1511274 | title = Integrity: Without it Nothing Works | last = Jensen | first = Michael C. | others= Christensen, Karen (Interviewer) | magazine = Rotman Magazine | pages=16β20 | date= Fall 2009}} }}</ref> According to Muel Kaptein, integrity is not a one-dimensional concept. In his book he presents a multifaceted perspective of integrity. Integrity relates, for example, to compliance to the rules as well as to social expectations, to morality as well as to ethics, and to actions as well as to attitude.<ref name="Kaptein 2014"/> Electronic signals are said to have integrity when there is no corruption of information between one domain and another, such as from a disk drive to a computer display. Such integrity is a fundamental principle of [[information assurance]]. Corrupted information is [[Trust (social sciences)|untrustworthy]]; uncorrupted information is of value.
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