Editing Amway (section)

===Quixtar===
{{main|Amway Global}}
The founders of the Amway corporation established a new holding company in 1999, named [[Alticor]], and launched three new companies: a sister (and separate) Internet-focused company named [[Quixtar]], [[Access Business Group]], and Pyxis Innovations. Pyxis, later replaced by Fulton Innovation, pursued research and development and Access Business Group handled manufacturing and logistics for Amway, Quixtar, and third-party clients.<ref>{{cite news |url=http://www.detnews.com/apps/pbcs.dll/article?AID=2007706130458 |title=Amway marque to be revived; Quixtar label scrapped |newspaper=The Detroit News |access-date=July 9, 2011}}</ref>

The main difference was that each "Independent Business Owner" (IBO) could order directly from Amway on the Internet, rather than from their [[upline]] "direct distributor", and have products shipped directly to their home. The Amway name continued being used in the rest of the world. Virtually all Amway distributors in North America switched to Quixtar, prompting Alticor to close Amway North America after 2001. In June 2007, it was announced that the Quixtar brand would be phased out over an eighteen– to twenty-four–month period in favor of a unified Amway brand ([[Amway Global]]) worldwide.<ref>{{cite web |url=https://www.forbes.com/2009/08/21/image-overhaul-rebranding-cmo-network-rebranding.html#d0f7b33788fa |title=Companies Seek A Fresh Start With New Names |last=Coster |first=Helen |date=21 August 2009 |website=Forbes |access-date=2020-02-20 |archive-date=March 9, 2021 |archive-url=https://web.archive.org/web/20210309210042/https://www.forbes.com/2009/08/21/image-overhaul-rebranding-cmo-network-rebranding.html#d0f7b33788fa |url-status=live }}</ref>