Editing Lone Ranger (section)

==Merchandise==

===Premiums===
''The Lone Ranger'' program offered many [[radio premium]]s, including the Lone Ranger Six-Shooter Ring and the Lone Ranger Deputy Badge. Some used a silver bullet motif. One ring had a miniature of one of his six-guns atop it, with a flint and striking wheel, as used in cigarette lighters, so that "fanning" the miniature pistol would produce a shower of sparks. During [[World War II]], the premiums adapted to the times. In 1942, the program offered the [[Kix (cereal)|Kix]] Blackout Kit.

Some premiums were rather [[anachronism|anachronistic]] for a 19th-century hero. In 1947, the program offered the Kix Atomic Bomb Ring, also known to collectors as the Lone Ranger Atom Bomb Ring.<ref>Reif, Rita. [https://www.nytimes.com/1995/06/11/arts/arts-artifacts-trivia-long-ago-serious-treasures-now.html ARTS/ARTIFACTS; Trivia Long Ago, Serious Treasures Now.] ''[[The New York Times]].'' June 11, 1995.</ref> This ring was a miniature [[spinthariscope]] that actually had a small amount of [[polonium-210]] in it, which emitted [[alpha particles]] to produce scintillations on the [[zinc sulfide]] outer part of the ring. With its tailfin piece removed, though, the "bomb" body looked like a silver bullet.

The sponsor was [[General Mills]], with its [[Breakfast cereal|breakfast-cereal]] products: [[Cheerios]], [[Wheaties]], and Kix. In 1947, Cheerios produced a line of Frontier Town cereal boxes with the Lone Ranger likeness on the front of the box. Different versions of the boxes would have Frontier Town buildings on their backs to cut out. One could also send in ten cents and a box-top to get each of the four map sections of the town. These, as well as nine different boxes, were needed to complete the cardboard Frontier Town.

===Toys and games===
Besides the premiums offered in connection with the radio series, there have been many Lone Ranger commercial toys released over the years. One of the most successful was a line of 10-inch action figures and accessories released by [[Gabriel Toys]] in 1973. Board games were released by Parker Brothers: The Lone Ranger Game, in 1938,<ref>{{cite web |title=The Lone Ranger Game (1938) |url=https://www.boardgamegeek.com/boardgame/14225/lone-ranger-game |website=[[BoardGameGeek]] |access-date=July 26, 2019}}</ref> and The New Lone Ranger Game, in 1956.<ref>{{cite web |title=The New Lone Ranger Game (1956) |url=https://www.boardgamegeek.com/boardgame/15831/new-lone-ranger-game |website=[[BoardGameGeek]] |access-date=July 26, 2019}}</ref>