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===Religious tourism=== {{Main|Religious tourism}} [[File:Saint Peter's Basilica facade, Rome, Italy.jpg |thumb |[[St. Peter's Basilica]] in [[Vatican City]], the papal enclave within the Italian city of Rome, one of the largest religious tourism sites in the world]] Religious tourism, in particular [[pilgrimage]], can serve to strengthen [[faith]] and to demonstrate devotion.<ref>{{Cite journal |last1=Jafari |first1=Jafar |last2=Scott |first2=Noel |date=1 January 2014 |title=Muslim world and its tourisms |journal=Annals of Tourism Research |volume=44 |pages=1β19 |doi=10.1016/j.annals.2013.08.011 |hdl=10072/63617 |url=http://espace.library.uq.edu.au/view/UQ:307952/Muslim_World_and_it_Tourisms.pdf |hdl-access=free}}</ref> Religious tourists may seek destinations whose image encourages them to believe that they can strengthen the religious elements of their [[self-identity]] in a positive manner. Given this, the perceived image of a destination may be positively influenced by whether it conforms to the requirements of their religious self-identity or not.<ref>Compare: {{Cite journal |last1=Gannon |first1=Martin Joseph |last2=Baxter |first2=Ian W.F. |last3=Collinson |first3=Elaine |last4=Curran |first4=Ross |last5=Farrington |first5=Thomas |last6=Glasgow |first6=Steven |last7=Godsman |first7=Elliot M. |last8=Gori |first8=Keith |last9=Jack |first9=Gordon R.A. |date=11 June 2017 |title=Travelling for Umrah: destination attributes, destination image, and post-travel intentions |journal=The Service Industries Journal |volume=37 |issue=7β8 |pages=448β65 |doi=10.1080/02642069.2017.1333601 |s2cid=54745153 |issn=0264-2069 |quote=The result from the structural model suggests that destination attributes influence perceived destination image. Further, such tourists are likely to revisit or recommend Islamic destinations if their experience matches their perceived image of the destination. This implies that, while the religious characteristics of the destination remain important, destination managers cannot disregard the tangential, non-religious attributes of a destination which are crucial in order to satisfy more conventional tourist desires. |url=http://centaur.reading.ac.uk/70393/3/Umrah-SIJ-2017.pdf}}</ref>
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