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==Notes== The textbook by Groves et alia provides an overview of survey methodology, including recent literature on questionnaire development (informed by [[cognitive psychology]]) : * [[Robert M. Groves|Robert Groves]], et alia. ''Survey methodology'' (2010 2nd ed. [2004]) {{isbn|0-471-48348-6}}. The other books focus on the [[statistical theory]] of survey sampling and require some knowledge of basic statistics, as discussed in the following <!-- leading statistical --> textbooks: * [[David S. Moore]] and George P. McCabe (February 2005). "''Introduction to the practice of statistics''" (5th edition). W.H. Freeman & Company. {{isbn|0-7167-6282-X}}. * {{Cite book |last1=Freedman |first1=David |author-link1=David Freedman (statistician) |last2=Pisani |first2=Robert |last3=Purves |first3=Roger |title=Statistics |location=New York |publisher=[[W. W. Norton & Company|Norton]] |year=2007 |edition=4th |isbn=978-0-393-92972-0}} The elementary book by Scheaffer et alia uses quadratic equations from high-school algebra: * Scheaffer, Richard L., William Mendenhal and R. Lyman Ott. ''Elementary survey sampling'', Fifth Edition. Belmont: Duxbury Press, 1996. More mathematical statistics is required for Lohr, for Särndal et alia, and for Cochran:<ref>{{Cite book |last=Cochran |first=William G. |title=Sampling Techniques, 3rd Edition |date=1977-01-01 |publisher=John Wiley & Sons |isbn=978-0-471-16240-7 |edition=3rd |location=New York, NY |language=English}}</ref> * {{cite book |author=Cochran, William G. |year=1977 |title=Sampling techniques |edition=Third |publisher=Wiley |isbn=978-0-471-16240-7 |author-link=William Gemmell Cochran }} * {{cite book |last=Lohr|first=Sharon L.|author-link=Sharon Lohr |year=1999 |title=Sampling: Design and analysis |publisher=Duxbury |isbn=978-0-534-35361-2 }} * {{cite book |author=[[Carl-Erik Särndal|Särndal, Carl-Erik]] |author2=Swensson, Bengt |author3=Wretman, Jan |year=1992 |title=Model assisted survey sampling |publisher=Springer-Verlag |isbn=978-0-387-40620-6 }} The historically important books by Deming and Kish remain valuable for insights for social scientists (particularly about the U.S. census and the [[University of Michigan Institute for Social Research|Institute for Social Research]] at the [[University of Michigan]]): * {{cite book | last = Deming | first = W. Edwards | author-link = W. Edwards Deming | year = 1966 | title = Some Theory of Sampling | publisher = [[Dover Publications]] | isbn = 978-0-486-64684-8 | oclc = 166526 | url-access = registration | url = https://archive.org/details/sometheoryofsamp00will }} * [[Leslie Kish|Kish, Leslie]] (1995) ''Survey Sampling'', Wiley, {{isbn|0-471-10949-5}}
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