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===Creative tourism=== [[File:FF of Hartwell welcomes Indonesians.jpg|thumb|[[Friendship Force International|Friendship Force]] visitors from Indonesia meeting their hosts in [[Hartwell, Georgia]], United States]] Creative tourism has existed as a form of [[cultural tourism]], since the early beginnings of tourism itself. Its European roots date back to the time of the [[Grand Tour]], which saw the sons of aristocratic families travelling for the purpose of mostly interactive, educational experiences. More recently, creative tourism has been given its own name by Crispin Raymond and Greg Richards,<ref name="ct">{{cite book|last=Wurzburger|first=Rebecca|title=Creative Tourism: A Global Conversation: How to Provide Unique Creative Experiences for Travelers Worldwide: As Presented at the 2008 Santa Fe & UNESCO International Conference on Creative Tourism in Santa Fe, New Mexico, USA|publisher=Sunstone Press|location=Santa Fe|year=2009|isbn=978-0-86534-724-3|oclc=370387178|display-authors=etal}}</ref> who as members of the Association for Tourism and Leisure Education (ATLAS), have directed a number of projects for the [[European Commission]], including cultural and crafts tourism, known as [[sustainable tourism]]. They have defined "creative tourism" as tourism related to the active participation of travellers in the [[culture]] of the host community, through interactive workshops and informal learning experiences.<ref name="ct"/> Meanwhile, the concept of creative tourism has been picked up by high-profile organizations such as [[UNESCO]], who through the [[Creative Cities Network]], have endorsed creative tourism as an engaged, [[authenticity (reenactment)|authentic]] experience that promotes an active understanding of the specific cultural features of a [[Location (geography)|place]]. UNESCO wrote in one of its documents: "'Creative Tourism' involves more interaction, in which the visitor has an educational, emotional, social, and participative interaction with the place, its living culture, and the people who live there. They feel like a citizen."<ref>{{Cite news |url=https://unesdoc.unesco.org/ark:/48223/pf0000159811|title=Towards Sustainable Strategies for Creative Tourism: discussion report of the planning meeting for the 2008 International Conference on Creative Tourism|work=UNESCO Digital Library |date=2006 }}</ref> Saying so, the tourist will have the opportunity to take part in workshops, classes and activities related to the culture of the destination. More recently, creative tourism has gained popularity as a form of cultural tourism, drawing on active participation by travellers in the culture of the host communities they visit. Several countries offer examples of this type of tourism development, including the United Kingdom, Austria, France, the Bahamas, Jamaica, Spain, Italy, New Zealand and South Korea.<ref>{{Cite web|url=https://www.legco.gov.hk/research-publications/english/essentials-1617ise03-creative-tourism.htm|title= Creative tourism|last=Lau|first=Samantha|date=14 November 2016|website=Legislative Council of the Hong Kong Special Administrative Region |url-status=live |archive-url=https://archive.today/20240305213721/https://www.legco.gov.hk/research-publications/english/essentials-1617ise03-creative-tourism.htm |archive-date= 5 Mar 2024 }}</ref><ref>{{Cite web|title=Creative Friendly Destinations|url=http://www.creativetourismnetwork.org/cities-and-regions/|access-date=2022-02-20|website=Creative Tourism Network }}</ref> The growing interest of tourists<ref>{{cite web |author=Charlie Mansfield Lecturer in Tourism Management and French |url=http://www.tourismconsumption.org/ |title=JTCaP Tourism Consumption Online Journal |publisher=Tourismconsumption.org |access-date=10 August 2013 |url-status=dead |archive-url=https://archive.today/20130415231711/http://www.tourismconsumption.org/ |archive-date=15 April 2013 }}</ref> in this new way to discover a culture regards particularly the operators and branding managers, attentive to the possibility of attracting a quality tourism, highlighting the intangible heritage (craft workshops, cooking classes, etc.) and optimizing the use of existing infrastructure (for example, through the rent of halls and auditoriums).
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