Editing Panasonic (section)

===Racing===
[[File:Toyota F1 Canada 2006 (crop).PNG|thumb|Panasonic was the principal sponsor of the now-defunct [[Toyota Racing (Formula One team)|Toyota Racing]] [[Formula One]] team.]]
[[File:Hiro Matsushita in 1989.jpg|thumb|[[Hiro Matsushita]] in 1991]]
Panasonic was a primary sponsor of [[Toyota]]'s [[Formula One]] program, '''Panasonic Toyota Racing'''.<ref>{{cite news|url=http://usatoday30.usatoday.com/sports/motor/2009-01-15-3658564838_x.htm|title=Toyota goes virtual to show 2009 F1 car|access-date=April 27, 2013|work=USA Today|date=January 15, 2009}}</ref> [[Hiro Matsushita]], grandson of the company founder, is a former race car driver who ran a company overseeing sponsorship arrangements for the company.

Panasonic was also a sponsor in [[NASCAR]]'s [[Busch Series]] in [[2005 NASCAR Busch Series|2005]], sponsoring the No. 67 Smith Brothers Racing Dodge for [[Ken Schrader]],<ref>{{cite web|url=http://racing-reference.info/race/2005_Sam's_Town_300/B|title=2005 Sam's Town 300|work=Racing-Reference|access-date=June 17, 2014}}</ref> [[Bryan Reffner]],<ref>{{cite web|url=http://racing-reference.info/race/2005_SBC_250/B|title=2005 SBC 250|work=Racing-Reference|access-date=June 17, 2014}}</ref> [[C.W. Smith (racing driver)|C.W. Smith]],<ref>{{cite web|url=http://racing-reference.info/race/2005_Winn-Dixie_250_Presented_by_PepsiCo/B|title=2005 Winn-Dixie 250 Presented by PepsiCo|work=Racing-Reference|access-date=June 17, 2014}}</ref> and [[Johnny Benson Jr.]]<ref>{{cite web|url=http://racing-reference.info/race/2005_Domino's_Pizza_250/B|title=2005 Domino's Pizza 250|work=Racing-Reference|access-date=June 17, 2014}}</ref> In 2007, Panasonic became a technology partner with [[Hendrick Motorsports]] and served as a primary sponsor of the team's No. 24 car with [[Jeff Gordon]] for two races in 2014 and throughout 2015.<ref>{{cite web|last=Bruce|first=Kenny|url=http://www.nascar.com/en_us/news-media/articles/2014/6/17/jeff-gordon-adds-new-primary-sponsor-panasonic-through-2016.html|archive-url=https://web.archive.org/web/20140619192020/http://www.nascar.com/en_us/news-media/articles/2014/6/17/jeff-gordon-adds-new-primary-sponsor-panasonic-through-2016.html|url-status=dead|archive-date=June 19, 2014|title=JEFF GORDON ADDS NEW PRIMARY SPONSOR|publisher=[[NASCAR]]|date=June 17, 2014|access-date=June 17, 2014}}</ref>

On 8 September 2016, Panasonic was unveiled as the title sponsor for the new [[Jaguar Racing|Jaguar Formula E team]].<ref>{{cite web |date=September 8, 2016 |title=Jaguar names Panasonic as title sponsor of its Formula E team |url=https://www.theverge.com/2016/9/8/12846824/jaguar-formula-e-sponsor-announced-panasonic |access-date=September 8, 2016}}</ref> Panasonic currently sponsors Japanese [[IndyCar Series]] driver [[Takuma Sato]] in his [[Rahal Letterman Lanigan Racing]] car.<ref>{{Cite web |title=SATO CONTINUES TO DRIVE IN ELITE INDYCAR COMPANY |url=https://www.indycar.com/News/2019/08/08-31-Cavin-Sato |website=www.indycar.com}}</ref>