Editing UNIVAC 1101 (section)

===Commercialization===
The company turned to the task of selling the systems commercially. Atlas was named after a character in the popular comic strip [[Barnaby (comics)|''Barnaby'']],<ref>{{cite web|url=http://www.ksu.edu/english/nelp/purple/characters/cartoons.html#atlas|title=Characters: Barnaby, page 1|work=Crockett Johnson Home Page|at=Atlas|access-date=2003-05-06|archive-date=2013-02-24|archive-url=https://web.archive.org/web/20130224010740/https://www.ksu.edu/english/nelp/purple/characters/cartoons.html#atlas|url-status=dead}}</ref> and they initially decided to name the commercial versions "Mabel". Jack Hill suggested "1101" instead; 1101 is the binary representation of the number 13. The '''ERA 1101''' was publicly announced in December 1951.<ref>{{Cite book|url=https://books.google.com/books?id=Bc8BGhSOawgC&q=ERA+1101+commercial&pg=PA142|title=Building IBM: Shaping an Industry and Its Technology|last=Pugh|first=Emerson W.|date=1995|publisher=MIT Press|isbn=9780262161473|pages=142|language=en}}</ref><ref name=":0" /> Atlas II, slightly modified became the [[ERA 1103]],<ref>{{cite book|last1=Flamm|first1=Kenneth|title=Creating the Computer: Government, Industry and High Technology|date=2010|publisher=Brookings Institution Press|isbn=978-0815707219|url=https://books.google.com/books?id=WqrJkVLxonkC&q=ERA+Atlas+1950&pg=PA45|language=en}}</ref> while a more heavily modified version with [[core memory]] and [[floating point]] math support became the [[UNIVAC 1103A]].

At about this time the company became embroiled in a lengthy series of political maneuverings in [[Washington, D.C.]] Drew Pearson's ''Washington Merry-Go-Round'' claimed that the founding of ERA was a conflict of interest for Norris and Engstrom because they had used their war-time government connections to set up a company for their own profit. The resulting legal fight left the company drained, both financially and emotionally. In 1952 they were purchased by Remington Rand, largely as a result of these problems.

Remington Rand had recently purchased [[Eckert–Mauchly Computer Corporation]], builders of the famed [[UNIVAC I]], the first commercial computer in the US. Although ERA and UNIVAC were run separately within the company, looking to cash in on the UNIVAC's well known name, they renamed the machine to become the "UNIVAC 1101". A series of machines based on the same basic design followed, and were sold into the 1960s before being replaced by the similar-in-name-only [[UNIVAC 1100]] family.