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===1960s–1970s=== In February 1968, an article in ''[[Glamour magazine|Glamour]]'' described 19 models as "supermodels": [[Cheryl Tiegs]], [[Veruschka von Lehndorff|Veruschka]], Lisa Palmer, [[Peggy Moffitt]], Sue Murray, [[Twiggy]], [[Sunny Harnett]], [[Marisa Berenson]], Gretchen Harris, Heide Wiedeck, Irish Bianchi, [[Hiroko Matsumoto]], Anne de Zogheb, Kathy Carpenter, [[Jean Shrimpton]], [[Jean Patchett]], [[Benedetta Barzini]], Claudia Duxbury and [[Agneta Frieberg]].<ref name=BarryPopik /><ref>Cokal, Susann. St. James Encyclopedia of Popular Culture. 1999. Michigan: Gale Group.</ref> [[File:Worldwide famous model Margot Hemingway was a guest of the IDF Shekem Company (FL62419504) (cropped).jpg|thumb|[[Margaux Hemingway]] in 1976. In 1975, Hemingway landed a then-unprecedented million-dollar contract as the face of [[Fabergé (cosmetics)|Fabergé]]'s Babe perfume ]] In the 1970s is when many consider the origination of the supermodel, some models becoming more prominent as their names became more recognizable to the general public by commercial endorsements, magazine covers,posters, securing large sums of money for cosmetic contracts, TV appearances and movie roles. ''[[Sports Illustrated]]'' editor [[Jule Campbell]] abandoned then-current modeling trends for its fledgling [[Sports Illustrated Swimsuit Issue|''Sports Illustrated'' Swimsuit Issue]] by photographing "bigger and healthier" California models,<ref name=Slate>{{cite web|url=http://www.slate.com/id/2113612/|title=The Sports Illustrated Swimsuit Issue: An intellectual history|author=Curtis, Bryan|access-date=11 November 2007|date=16 February 2005|publisher=Washington Post. Newsweek Interactive Co. LLC|work=Slate|url-status=live|archive-url=https://archive.today/20071127013208/http://slate.com/id/2113612/|archive-date=27 November 2007}}</ref> and captioning the photographs with their names, turning many of them into household names and establishing the swimsuit issue as a cornerstone of supermodel status.<ref name=Slate/> In 1973, [[Lauren Hutton]] became the first model to receive a contract from a cosmetics company, when [[Revlon]] hired her to sell their Ultima line.<ref>{{cite news |url=https://www.nytimes.com/1995/09/24/tv/signoff-maybe-late-night-success-is-about-the-smile.html |title=SIGNOFF; Maybe Late-Night Success Is About The Smile |work=The New York Times |date=24 September 1995 |access-date=6 September 2009 |first=James |last=Barron |url-status=live |archive-url=https://web.archive.org/web/20120405164129/http://www.nytimes.com/1995/09/24/tv/signoff-maybe-late-night-success-is-about-the-smile.html |archive-date=5 April 2012}}</ref><ref>{{cite news|url=https://www.interviewmagazine.com/culture/lauren-hutton |work=[[Interview (magazine)|Interview]] |title=The Iconoclast: Lauren Hutton |date=28 August 2013 |last=Lyons |first=Jenna}}</ref> She has also appeared on the cover of ''[[Vogue (magazine)|Vogue]]'' 26 times.<ref>{{Cite news|url=https://www.vogue.com/article/vogue-covers-models-facts-history|title=Vogue Fun Facts by the Numbers|work=Vogue|access-date=9 February 2018|language=en|url-status=dead|archive-url=https://web.archive.org/web/20180210003002/https://www.vogue.com/article/vogue-covers-models-facts-history|archive-date=10 February 2018}}</ref> [[Naomi Sims]] is considered to be the first black supermodel. [[Donyale Luna]], [[Beverly Johnson]] and [[Iman (model)|Iman]] have also been referred to as the first black supermodel. <ref>[http://www.teenvogue.com/beauty/beautywork/2007/03/iman Iman: Supermodel and Beauty Innovator] {{webarchive|url=https://web.archive.org/web/20100216131647/http://www.teenvogue.com/beauty/beautywork/2007/03/iman |date=16 February 2010}}, [[Teen Vogue]].</ref> In 1975, Margaux Hemingway landed a then-unprecedented million-dollar contract as the face of [[Fabergé (cosmetics)|Fabergé]]'s Babe perfume and the same year, appeared on the cover of ''Time'' magazine, labelled as one of the "New Beauties", giving further name recognition to fashion models. [[Christie Brinkley]] has the distinction of having the longest running cosmetics contract of any model in history when she represented CoverGirl for twenty five years.<ref>{{cite magazine |last=Fonseca |first=Nicholas |url=https://ew.com/article/2001/06/29/papas-little-girl/ |title=Entertainment Weekly: "Papa's Little Girl" |magazine=[[Entertainment Weekly]] |date=29 June 2001 |access-date=7 March 2011 |url-status=live |archive-url=https://web.archive.org/web/20100106020603/http://www.ew.com/ew/article/0,,256227,00.html |archive-date=6 January 2010 }}</ref> [[Anna Bayle]], a Filipino-born model who rose to prominence in the 1970s, has been cited as one of the first Southeast Asian supermodels.<ref>{{cite news|url=https://www.huffpost.com/entry/is-this-the-time-of-the-a_b_828990|title=Is This the Time of the Asian Model?|author=Carreon, Blue|date=2011-02-28|website=[[HuffPost]]|access-date=2019-10-16}}</ref><ref>{{cite web|url=http://www.icepop.com/original-supermodels-careers/|title=These Original Supermodels Continue to Wow the Fashion World|website=www.icepop.com|date=2017-11-22|access-date=2018-06-08|archive-date=2018-06-08|archive-url=https://web.archive.org/web/20180608073407/http://www.icepop.com/original-supermodels-careers/|url-status=dead}}</ref> [[Donyale Luna]] was the first black model to appear in [[British Vogue|British ''Vogue'']], in March 1966.<ref>{{cite news |url=https://www.huffpost.com/entry/black-fashion-model-donyale-luna_n_1246588 |title=Donyale Luna, The First Black Model To Cover Vogue UK (PHOTO)|first=Julee|last=Wilson|date=1 February 2012|work=[[HuffPost]]}}</ref> [[Naomi Sims]], who is sometimes regarded as the first black supermodel, became the first African American to feature on the cover of ''[[Ladies' Home Journal]]'', in 1968.<ref>{{cite news |url=https://www.nytimes.com/2009/08/04/fashion/04sims.html?scp=304&sq=supermodel&st=cse |title=Naomi Sims, 61, Pioneering Cover Girl, Is Dead |work=The New York Times |access-date=15 July 2011 |location=New York |date=3 August 2009 |first=Eric |last=Wilson |url-status=live |archive-url=https://web.archive.org/web/20121115061635/http://www.nytimes.com/2009/08/04/fashion/04sims.html?scp=304&sq=supermodel&st=cse |archive-date=15 November 2012 }}</ref> The first African American model to be on the cover of American ''Vogue'' was Beverly Johnson in 1974.<ref>Joy Sewing [http://www.chron.com/disp/story.mpl/headline/features/6583995.html Beverly Johnson's got the right attitude] {{webarchive|url=https://web.archive.org/web/20090826163234/http://www.chron.com/disp/story.mpl/headline/features/6583995.html |date=26 August 2009 }} ''[[Houston Chronicle]]''. Retrieved 23 August 2009</ref> [[Pat Cleveland]], another prominent African-American model, has also been described as one of the first black supermodels, in particular by former editor-at-large for American ''Vogue'' [[André Leon Talley]], in an article for the June 1980 issue of ''[[Ebony (magazine)|Ebony]]'' magazine,<ref>[http://www.blackgirlsruleonline.com/black-history-70s-model-pat-cleveland/ Black Girls Rule Online] {{Webarchive|url=https://web.archive.org/web/20160407063913/http://www.blackgirlsruleonline.com/black-history-70s-model-pat-cleveland/ |date=7 April 2016 }} retrieved 27 March 2016.</ref> and again in his 2003 memoir.<ref>[http://www.vogue.com/12280074/anna-cleveland-skincare-makeup-secrets-paris-fashion-week/ ''Vogue'':] Model Anna Cleveland on Beauty Advice from Her Supermodel Mother and the One Product That's in Her Makeup Bag This Week. 8, 25 March. Retrieved 27 March 2016.</ref>
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