Editing Spike Jonze (section)

===1985–1993: Photography, magazines, and early video work===
While shooting for various BMX publications in California, Jonze was introduced to a number of professional skateboarders who often shared ramps with BMX pros.<ref name="Epicly Later'd" /> Jonze formed a close friendship with [[Mark Gonzales]], co-owner of the newly formed [[Blind Skateboards]] at the time, and began shooting photos with the young Blind team including [[Jason Lee (actor)|Jason Lee]], [[Guy Mariano]] and Rudy Johnson in the late 1980s.<ref name="Epicly Later'd" /> Jonze became a regular contributor to ''[[Transworld Skateboarding]]'' and was subsequently given a job at [[World Industries]] by [[Steve Rocco]], who enlisted him to photograph advertisements and shoot promotional videos for his brands under the World Industries umbrella.<ref>{{Cite news|url=http://www.skateboardingmagazine.com/how-street-skateboarding-was-revolutionized-in-the-90s/|title=How One Man Changed Skateboarding Forever|last=Tony|first=Owen|date=April 10, 2010|access-date=September 28, 2017|language=en-US|archive-url=https://web.archive.org/web/20200125154542/http://www.skateboardingmagazine.com/how-street-skateboarding-was-revolutionized-in-the-90s/|archive-date=January 25, 2020|url-status=live}}</ref> Jonze filmed, edited and produced his first [[skateboarding]] video, ''Rubbish Heap'', for World Industries in 1989.<ref name="Paste">{{cite web|last1=Gandert|first1=Sean|title=Salute Your Shorts: Spike Jonze Skate Videos|url=https://www.pastemagazine.com/articles/2009/03/salute-your-shorts-spike-jonze-skate-videos.html|website=[[Paste (magazine)|Paste]]|access-date=March 12, 2018|date=March 26, 2009|archive-url=https://web.archive.org/web/20200125154542/http://www.skateboardingmagazine.com/how-street-skateboarding-was-revolutionized-in-the-90s/|archive-date=January 25, 2020|url-status=live}}</ref> His following video project was ''[[Video Days]]'', a promotional video for Blind Skateboards, which was released in 1991 and is considered to be highly influential in the community.<ref name="Dazed">{{cite web|last1=Hammond|first1=Stuart|title=Spike Jonze skates against the grain|url=http://www.dazeddigital.com/artsandculture/article/30928/1/spike-jonze-skates-against-the-grain|website=[[Dazed]]|access-date=March 12, 2018|date=May 1, 2016}}</ref> The video's subject, Gonzales, presented a copy of ''Video Days'' to [[Kim Gordon]] during a chance encounter following a [[Sonic Youth]] show in early 1992. Impressed with Jonze's videography skills, Gordon asked him to direct a music video featuring skateboarders. The video, co-directed by Jonze and [[Tamra Davis]], was for their 1992 single "[[100% (Sonic Youth song)|100%]]", which featured skateboarding footage of Blind Skateboards rider Jason Lee, who later became a successful actor.<ref name="Vogue">{{Cite news |last=Borrelli-Persson |first=Laird |date=2016-06-28 |title=17 Essential Music Videos for Skate Fans |url=https://www.vogue.com/article/essential-music-videos-for-skate-fans |access-date=September 28, 2017 |work=Vogue |language=en}}</ref> In 1993, Jonze co-directed the "trippy" music video for [[The Breeders]] song "[[Cannonball (The Breeders song)|Cannonball]]" with Gordon.<ref name="Stiernberg">{{cite web|last1=Stiernberg|first1=Bonnie|title=Our 15 Favorite Spike Jonze-Directed Music Videos|url=https://www.pastemagazine.com/blogs/lists/2011/07/post-12.html|website=[[Paste (magazine)|Paste]]|access-date=March 12, 2018|date=July 6, 2011}}</ref>

Along with Rick Howard and [[Mike Carroll (skateboarder)|Mike Carroll]], Jonze co-founded the skateboard company [[Girl Skateboards]] in 1993.<ref>{{cite web|last1=Cox|first1=Stephen|title=20 Years of Girl: Spike Jonze Interview|url=http://deaflens.net/20-years-of-girl-spike-jonze-interview/|website=The Deaf Lens|access-date=March 15, 2018|date=November 5, 2014}}</ref> The following year, he directed the video for the [[Weezer]] song "[[Buddy Holly (song)|Buddy Holly]]", which featured the band performing the song interspersed with clips from the sitcom ''[[Happy Days]]''.<ref>{{cite web|last1=Phull|first1=Hardeep|title=How Mary Tyler Moore became an unlikely icon for '90s kids|url=https://nypost.com/2017/01/25/how-mary-tyler-moore-became-an-unlikely-icon-for-90s-kids/|website=[[New York Post]]|access-date=March 15, 2018|date=January 25, 2017}}</ref> The video became immensely popular and was shown frequently on [[MTV]].<ref>{{cite magazine|last1=Nashawaty|first1=Chris|title=Weezer loves "Happy Days"|url=https://ew.com/article/1994/12/09/weezer-loves-happy-days/|magazine=[[Entertainment Weekly]]|access-date=March 15, 2018|date=December 9, 1994}}</ref> A 2013 ''[[Rolling Stone]]'' readers' poll ranked it as the tenth best music video of the 1990s.<ref name="ReadersPoll">{{cite magazine|title=Readers' Poll: The 10 Greatest Music Videos of the 1990s|url=https://www.rollingstone.com/music/pictures/readers-poll-the-10-greatest-music-videos-of-the-1990s-20131023/10-weezer-buddy-holly-0257509|magazine=[[Rolling Stone]]|access-date=March 15, 2018|date=October 23, 2013}}</ref> Also in 1994, Jonze directed the videos for the [[Beastie Boys]]' songs "[[Sure Shot]]" and, more famously, "[[Sabotage (Beastie Boys song)|Sabotage]]".<ref name="BB">{{cite web|last1=Breihan|first1=Tom|title=Beastie Boys Team With Spike Jonze Again for New Music Video, Starring Action Figures|url=https://pitchfork.com/news/43069-beastie-boys-team-with-spike-jonze-again-for-new-music-video-starring-action-figures/|website=[[Pitchfork (magazine)|Pitchfork]]|access-date=March 15, 2018|date=July 1, 2011}}</ref> The latter parodies 1970s cop shows and is presented as the [[opening credits]] for a fictional show called ''Sabotage'', featuring the band members appearing as its [[protagonists]].<ref name="ReadersPoll" /> As with "Buddy Holly", the video attracted great popularity and was in "near-constant rotation on MTV."<ref>{{cite web|last1=L. Cooper|first1=Carol|title=Beastie Boys|url=https://www.britannica.com/topic/the-Beastie-Boys#ref1112027|website=[[Encyclopædia Britannica]]|access-date=March 15, 2018}}</ref> In the same year, Jonze also directed videos for the hip hop group [[Marxman]], The Breeders, [[Dinosaur Jr.]], and another Weezer song, "[[Undone – The Sweater Song]]".<ref>{{cite magazine|last1=Kreps|first1=Daniel|title=Weezer's 'Undone – The Sweater Song' Turns 15: A Look Back|url=https://www.rollingstone.com/music/news/weezers-undone-the-sweater-song-turns-15-a-look-back-20090624|magazine=[[Rolling Stone]]|access-date=March 15, 2018|date=June 24, 2009}}</ref> Jonze made his film debut as an actor in a [[bit part]] in the drama ''[[Mi Vida Loca]]'' (1994).<ref>{{cite web|title=Mi Vida Loca|url=https://www.rottentomatoes.com/m/mi_vida_loca_my_crazy_life/|website=[[Rotten Tomatoes]]|access-date=March 15, 2018|quote=several musicians and film directors also make cameos, among them Spike Jonze}}</ref> In 1995, he was attached to direct an adapatation of ''[[Harold and the Purple Crayon]]''.<ref>{{Cite book|url=http://archive.org/details/sim_premiere_1995-05_8_9|title=Premiere. [American Ed.] 1995-05: Vol 8 Iss 9|date=May 1995|publisher=Hachette Filipacchi Magazines }}</ref>