Editing Lloyd Price (section)

=== Other pursuits ===
Price was a prolific entrepreneur. In addition to his music production and publication ownership, he started and owned businesses in various industries. He owned two construction companies, erecting middle-income housing in the 1980s in [[the Bronx]]<ref name= YonkersTrib>{{cite news| url= https://www.yonkerstribune.com/2017/10/lloyd-price-this-is-rock-and-roll-double-l-records-review-by-bob-putignano| work= Yonkers Tribune| title= Lloyd Price 'This Is Rock and Roll' Double L Records Review| first= Bob| last= Putignano| date= October 12, 2017| access-date= January 14, 2021}}</ref> and also homes in [[Staten Island]].<ref name= zuback />

He managed Global Icon Brands (a.k.a. Lloyd Price Icon Food Brands),<ref name= about-the-company>{{cite web| url= http://lawdymissclawdy.com/about_the_company.htm| website= lawdymissclawdy.com| archive-url= https://web.archive.org/web/20080309140235/http://lawdymissclawdy.com/about_the_company.htm| title= About the Company| publisher= Lloyd Price Icon Food Brands| archive-date= March 9, 2008| url-status= dead | access-date= January 14, 2021}}</ref> which makes a line of Southern-style foods, including Lawdy Miss Clawdy food products, ranging from canned greens to sweet potato cookies, and a line of Lloyd Price foods, such as Lloyd Price's Soulful 'n' Smooth Grits and Lloyd Price's Energy-2-Eat Bar, plus Lawdy Miss Clawdy clothing and collectibles.<ref>{{cite web| url= http://lawdymissclawdy.com/index.html|title= Buy the new book, The True King of the 50s – The Lloyd Price Story |website=Lawdymissclawdy.com | publisher= Global Icon Brands |access-date=October 26, 2017}}</ref>

In 2011, Price released his autobiography, ''The True King of the Fifties: The Lloyd Price Story'', and worked on a Broadway musical, ''Lawdy Miss Clawdy'', focused on his life and rise to stardom<ref>{{cite web| url= https://www.broadwayworld.com/article/Chester-Gregory-to-Lead-Reading-of-New-Play-About-Lloyd-Price-20180227 | title= Chester Gregory to Lead Reading of New Play About Lloyd Price| date= February 27, 2018 | access-date= January 14, 2021}}</ref> with a team that included the producer [[Phil Ramone]].<ref name= louder /> The musical also told how rock and roll evolved from the New Orleans music scene of the early 1950s. That musical evolved to become the 2023 production ''Personality: The Lloyd Price Musical'',<ref name="musical">{{cite web |url=https://www.personalitymusical.com/ |title=Personality: The Lloyd Price Musical |author=<!--Not stated--> |date=2023 |website=PersonalityMusical.com |access-date=December 28, 2023}}</ref> which opened at the [[Fine Arts Building (Chicago)|Studebaker Theater]] in Chicago to positive reviews.<ref>{{cite news |last=Jones |first=Chris |date=June 15, 2023 |title=Review: 'Personality: The Lloyd Price Musical' has a story worth hearing and songs from the early days of rock 'n' roll |url=https://www.chicagotribune.com/entertainment/theater/reviews/ct-ent-personality-lloyd-price-musical-review-20230615-q5vi3yckezhrnfadfp7lpyrpju-story.html |url-access=subscription |newspaper=Chicago Tribune |access-date=December 28, 2023}}</ref>