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==Demographics== {{further|LGBT demographics of the United States}} {{see also|Demographics of sexual orientation}} [[File:A group of Hijra in Bangladesh.jpg|thumb|[[Hijra (South Asia)|Hijra]] people in Bangladesh.]] In a survey conducted in 2012, younger Americans are more likely to identify as gay.<ref name="Soat2" /> Statistics continue to decrease with age, as adults between ages 18β29 are three times more likely to identify as LGBTQ than seniors older than 65.<ref name="Soat2" /> These statistics for the LGBTQ community are taken into account just as they are with other demographics to find trend patterns for specific products.<ref name="Miller2" /> Consumers who identify as LGBTQ are more likely to regularly engage in various activities as opposed to those who identify as heterosexual.<ref name="Miller2" /> According to Community Marketing, Inc., 90 percent of lesbians and 88 percent of gay men will dine out with friends regularly. And similarly, 31 percent of lesbians and 50 percent of gay men will visit a club or a bar.<ref name="Miller2" /> And at home, the likelihood of LGBTQ women having children at home as non-LGBTQ women is equal.<ref name="Soat2" /> However, LGBTQ men are half as likely when compared with non-LGBTQ men to have children at home.<ref name="Soat2" /> Household incomes for sixteen percent of LGBTQ Americans range above $90,000 per year, in comparison with 21 percent of the overall adult population.<ref name="Soat2" /> However, a key difference is that those who identify as LGBTQ have fewer children collectively in comparison to heterosexual partners.<ref name="Miller2" /> Another factor at hand is that LGBTQ populations of color continue to face income barriers along with the rest of the race issues, so they will expectedly earn less and not be as affluent as predicted.<ref name="Miller2" /> An analysis of a Gallup survey shows detailed estimates that β during the years 2012 through 2014 β the metropolitan area with the highest percentage of LGBTQ community was San Francisco, California. The next highest were Portland, Oregon, and Austin, Texas.<ref>{{cite web|author=Gallup, Inc.|title=San Francisco Metro Area Ranks Highest in LGBT Percentage|url=http://www.gallup.com/poll/182051/san-francisco-metro-area-ranks-highest-lgbt-percentage.aspx|work=Gallup.com|date=20 March 2015|access-date=20 March 2015|archive-date=22 October 2015|archive-url=https://web.archive.org/web/20151022104058/http://www.gallup.com/poll/182051/san-francisco-metro-area-ranks-highest-lgbt-percentage.aspx|url-status=live}}</ref> A 2019 survey of the Two-Spirit and LGBTQ+ population in the Canadian city of [[Hamilton, Ontario]], called ''Mapping the Void: Two-Spirit and LGBTQ+ Experiences in Hamilton'' showed that out of 906 respondents, when it came to sexual orientation, 48.9% identified as bisexual/pansexual, 21.6% identified as gay, 18.3% identified as lesbian, 4.9% identified as queer, and 6.3% identified as other (a category consisting of those who indicated they were asexual, heterosexual, or questioning, and those who gave no response for their sexual orientation).<ref>{{cite web|date=11 Jun 2019|title=Mapping the Void: Two-Spirit and LGBTQ+ Experiences in Hamilton|url=https://labourstudies.mcmaster.ca/documents/mappingthevoid.pdf|access-date=19 July 2019|archive-date=3 July 2019|archive-url=https://web.archive.org/web/20190703192933/https://labourstudies.mcmaster.ca/documents/mappingthevoid.pdf|url-status=live}}</ref> A 2019 survey of trans and non-binary people in Canada called ''Trans PULSE Canada'' showed that out of 2,873 respondents. When it came to sexual orientation, 13% identified as asexual, 28% identified as bisexual, 13% identified as gay, 15% identified as lesbian, 31% identified as pansexual, 8% identified as straight or heterosexual, 4% identified as two-spirit, and 9% identified as unsure or questioning.<ref>{{cite web|date=10 March 2020|title=Trans PULSE Canada Report No. 1 or 10|url=https://transpulsecanada.ca/results/report-1/|access-date=10 March 2020|archive-date=14 March 2020|archive-url=https://web.archive.org/web/20200314014752/https://transpulsecanada.ca/results/report-1/|url-status=live}}</ref> In a survey carried out in 2021, [[Gallup Inc.|Gallup]] found that 7.1% of U.S. adults identify as "lesbian, gay, bisexual, transgender, or something other than straight or heterosexual".<ref name="Jones-2021">{{cite web |last=Jones |first=Jeffrey M. |title=What Percentage of Americans Are LGBT? |date=3 March 2021<!--updated 17 Feb 2022--> |url=https://news.gallup.com/poll/332522/percentage-americans-lgbt.aspx |publisher=[[Gallup, Inc.|Gallup]] |access-date=19 December 2022 |archive-date=3 March 2021 |archive-url=https://web.archive.org/web/20210303095302/https://news.gallup.com/poll/332522/percentage-americans-lgbt.aspx |url-status=live }}</ref>
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