Editing His Master's Voice (section)

==== Germany ====
{{Further|Deutsche Grammophon|Electrola}}
[[Deutsche Grammophon Gesellschaft]], the Gramophone Company's German subsidiary, also used the "His Master's Voice" trademark and continued to do so after the company seceded from the parent Gramophone Company in 1914, as a result of the hostilities between Germany and Great Britain during [[World War I]]. DGG retained the "His Master's Voice" trademark for use in Germany until 1949.<ref>{{Cite web |title=History of Deutsche Grammophon |url=https://www.deutschegrammophon.com/en/company/history |access-date=2025-03-16 |website=Deutsche Grammophon |language=en}}</ref>

In 1949, Deutsche Grammophon sold the German rights to the His Master's Voice trademark to [[Electrola]], EMI's affiliated record label in Germany.<ref>{{cite web |title=DG History: The Fifth Decade (1940–1949) |url=http://history.deutschegrammophon.com/en_GB/1940-1949 |url-status=dead |archive-url=https://web.archive.org/web/20161030081117/http://history.deutschegrammophon.com/en_GB/1940-1949 |archive-date=2016-10-30 |access-date=2016-10-29}}</ref>