Editing Hanna-Barbera (section)

===Success with animated series (1957–1969)===
''[[The Ruff and Reddy Show]]'',<ref>{{cite news |title=Caveman to Carp: The Prime-Time Cartoon Devolves |work=The New York Times |date=January 23, 1996 |url=https://www.nytimes.com/1992/01/23/movies/caveman-to-carp-the-prime-time-cartoon-devolves.html?scp=27&sq=Hanna-Barbera&st=cse |access-date=August 17, 2009 |first=Jan |last=Benzel}}</ref> the company's first television series, premiered on [[NBC]] on December 14, 1957, {{sfn|Barbera|1994|p=123}} then ''[[The Huckleberry Hound Show]]'' debuted one year later, in 1958, airing in most markets, and was also the first cartoon to win an [[Emmy Award|Emmy]]. Several animation alumni joined – in particular former [[Warner Bros. Cartoons]] storymen [[Michael Maltese]] and [[Warren Foster]] as head writers, [[Joe Ruby]] and [[Ken Spears]] as film editors and [[Iwao Takamoto]] as character designer.{{sfn|Barrier|2003|pp=560–562}}

After reincorporating as '''Hanna-Barbera Productions, Inc.''', ''[[The Quick Draw McGraw Show]]'' and the theatrical cartoon short series ''[[Loopy De Loop]]'' followed in 1959. [[Walt Disney Animation Studios|Walt Disney Productions]] laid off several of its animators after ''[[Sleeping Beauty (1959 film)|Sleeping Beauty]]'' (1959) [[box-office bomb|bombed on the box-office]] during its initial theatrical run, with many of them moving to Hanna-Barbera shortly afterwards.<ref>{{cite web |last1=Norman |first1=Floyd |author1-link=Floyd Norman |title=Toon Tuesday : Here's to the real survivors |url=https://jimhillmedia.com/toon-tuesday-heres-to-the-real-survivors/ |website=Jim Hill Media |access-date=March 18, 2023 |archive-url=https://web.archive.org/web/20230319000731/https://jimhillmedia.com/toon-tuesday-heres-to-the-real-survivors/ |archive-date=March 19, 2023 |date=August 18, 2008}}</ref> In August 1960, it moved into a window-less, cinder block building at 3501 [[Cahuenga Boulevard]] West.<ref>''Variety,'' July 20, 1960, pg. 20</ref> Though too small to house the staff, some of its employees worked at home.

''[[The Flintstones]]'' premiered on [[American Broadcasting Company|ABC]] on September 30, 1960, becoming so the first animated series airing in prime time. It is loosely based on ''[[The Honeymooners]]'' and is set in a fictionalized Stone Age of cavemen and dinosaurs. [[Jackie Gleason]] considered suing Hanna-Barbera for [[copyright infringement]], but decided not to because he did not want to be known as "the man who yanked [[Fred Flintstone]] off the air".<ref>p.54 Brooks, Maria ''The American Family on Television: A Chronology of 121 Shows'', 1948-2004 March 30, 2005 by McFarland & Company</ref> For six seasons, it became the longest-running animated show in American prime time at the time (until ''[[The Simpsons]]'' beat it in 1997), a ratings and merchandising success and the top-ranking animated program in syndication history. It initially received mixed reviews from critics, but its reputation eventually improved and it is now considered a classic.

''[[The Yogi Bear Show]]'', ''[[Top Cat]]'', ''[[The Hanna-Barbera New Cartoon Series]]'' (consisting of ''[[Wally Gator]]'', ''[[Touché Turtle and Dum Dum]]'', and ''[[Lippy the Lion and Hardy Har Har]]'') and ''[[The Jetsons]]'' soon followed in 1961 and 1962. Several animated television commercials were produced as well, often starring their own characters (including the [[Pebbles cereal]] commercials for [[Post Foods|Post]]) and the opening credits for ''[[Bewitched]]'', in which animated caricatures of Samantha and Darrin appeared. These characterizations were reused in ''The Flintstones''' sixth season episode "Samantha".

[[File:HannaBarbera.JPG|right|thumb|The former Hanna-Barbera building at 3400 [[Cahuenga Boulevard]] West in [[Hollywood, Los Angeles|Hollywood]], seen in a 2007 photograph. The small yellow structure (lower right) was originally the "guard shack" for the property entrance to the east of the building.]]

In 1963, Hanna-Barbera's operations moved to 3400 [[Cahuenga Boulevard]] West in [[Hollywood Hills]]/[[Studio City]]. This contemporary office building was designed by architect [[Arthur Froehlich]]. Its ultra-modern design included a sculpted latticework exterior, moat, fountains, and a ''Jetsons''-like tower. ''[[The Magilla Gorilla Show]]'', ''[[Jonny Quest (TV series)|Jonny Quest]]'', ''[[The Peter Potamus Show]]'', ''[[Atom Ant]]'', and ''[[Secret Squirrel]]'' followed in 1964 and 1965.

[[File:Bill Hanna Joseph Barbera 1965.jpg|right|thumb|William Hanna (right) and Joseph Barbera (left) seen in a 1965 photo.]]

The partnership with Screen Gems would last until 1965 when Hanna and Barbera announced the sale of their studio to [[Taft Broadcasting]].<ref name="Rogers">Rogers, Lawrence H. (2000). ''[https://books.google.com/books?=U58P6s4mx3cC&pg=PA445&dq=taft+broadcasting+hanna+barbera&hl=en&sa=X&ei=ZfiPUZz-BcONygHFmIHQBQ&ved=0CDQQ6AEwAQ#v=onepage&q=taft%20broadcasting%20hanna%20barbera&f=false History of U. S. Television: A Personal Reminiscence]''. Bloomington. IN. USA: AuthorHouse. pg. 444-447</ref> Taft's acquisition of Hanna-Barbera was delayed for a year by a lawsuit from Cohn's family, wife [[Joan Perry]] and sons John and Harrison Cohn, who felt the studio undervalued the Cohns' 18% share in when it was sold a few years previously.<ref name="STUEP3">Shostak, Stu (November 3, 2011). "[https://www.stusshow.com/archives.php Interview with Jerry Eisenberg, Scott Shaw!, and Earl Kress]". ''Stu's Show''. Retrieved March 18, 2013. [[Jerry Eisenberg]], [[Scott Shaw (artist)|Scott Shaw!]], and [[Earl Kress]] were all former employees of Hanna-Barbera over the years, and relate the history of the studio to host Stu Shostak</ref>

In 1966, ''[[Frankenstein Jr. and The Impossibles]]'' and ''[[Space Ghost (TV series)|Space Ghost]]'' debuted, and by December of that year the litigation had been settled, Taft finally acquired Hanna-Barbera for $12 million and folded the studio into its corporate structure in 1967 and 1968,<ref name="Rogers" /> becoming its distributor. Hanna and Barbera stayed on while Screen Gems retained licensing and distribution rights to their previous produced cartoons<ref name="Rogers" /> and trademarks to the characters into the 1970s and 1980s.<ref name="Rogers" /><ref>{{cite news |title=BRIEFCASE: Great American Broadcasting |work=Orlando Sentinel |date=August 19, 1989 |url=https://www.orlandosentinel.com/news/os-xpm-1989-08-19-8908192010-story.html |access-date=December 23, 2014}}</ref>

''[[Shazzan]]'', ''[[The Banana Splits]]'', ''[[Wacky Races (1968 TV series)|Wacky Races]]'', and its spin-offs (''[[Dastardly and Muttley in Their Flying Machines]]'' and ''[[The Perils of Penelope Pitstop]]'') and ''[[Cattanooga Cats]]'' followed from 1967 to 1969. The studio's record and music label, Hanna-Barbera Records,<ref>{{cite web |url=https://bubblegum-music.com/categories/artists |title=Animation + Rock = Fun: The Danny Hutton Interview |last1=Davidson |first1=Chris |date=March 27, 2007 |publisher=Bubblegum University |url-status= dead |archive-url=https://web.archive.org/web/20090224002810/http://www.bubblegum-music.com/categories/artists |archive-date=February 24, 2009}}</ref> was headed by [[Danny Hutton]] and distributed by [[Columbia Records|Columbia]]. Children's records featuring its characters were released by [[Colpix Records|Colpix]]. Hanna-Barbera teamed up with the National Catholic Office for Radio and Television to produce 26 half-hour animated films in 1970, which never materialized.<ref>{{Cite news |date=August 25, 1969 |title=Program notes |pages=46 |work=[[Broadcasting & Cable|Broadcasting]] |url=https://www.worldradiohistory.com/hd2/IDX-Business/Magazines/Archive-BC-IDX/69-OCR/1969-08-25-BC-OCR-Page-0046.pdf |access-date=October 10, 2023}}</ref>