Editing Emic and etic (section)

==Importance as regards personality==
Emic and etic approaches are important to understanding personality because problems can arise "when concepts, measures, and methods are carelessly transferred to other cultures in attempts to make cross-cultural generalizations about personality." It is hard to apply certain generalizations of behavior to people who are so diverse and culturally different. One example of this is the F-scale (Macleod).<ref>{{cite web|url=http://www.simplypsychology.org/authoritarian-personality.html|title=Theories of Personality|work=simplypsychology.org|access-date=21 May 2015|url-status=dead|archive-url=https://web.archive.org/web/20131024113220/http://www.simplypsychology.org/authoritarian-personality.html|archive-date=24 October 2013|df=dmy-all}}</ref> The [[F-scale (personality test)|F-scale]], which was created by [[Theodor Adorno]], is used to measure [[authoritarian personality]], which can, in turn, be used to predict prejudiced behaviors. This test, when applied to Americans, accurately depicts [[prejudices]] towards black individuals. However, when a study was conducted in [[South Africa]] using the F-Scale ([[Thomas F. Pettigrew (sociologist)|Pettigrew]] and Friedman),<ref name="auto"/> results did not predict any prejudices towards black individuals. This study used emic approaches of study by conducting interviews with the locals and etic approaches by giving participants generalized personality tests.