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Arnold Palmer
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===Golf businesses=== Palmer had a diverse golf-related business career, including owning the [[Bay Hill Club and Lodge]] in [[Orlando, Florida]], which is the venue for the PGA Tour's [[Arnold Palmer Invitational]] (renamed from the Bay Hill Invitational in [[2007 PGA Tour|2007]]), helping to found [[The Golf Channel]],<ref name="nytime-death"/><ref>{{cite book |title=Arnold Palmer: Memories, Stories, and Memorabilia from a Life on and Off the Course |first=Arnold |last=Palmer |publisher=Stewart, Tabori and Chang |year=2004 |page=[https://archive.org/details/arnoldpalmermemo00palm/page/73 73] |isbn=978-1-58479-330-4 |url=https://archive.org/details/arnoldpalmermemo00palm/page/73 }}</ref> and negotiating the deal to build the first golf course in the People's Republic of China. This led to the formation of Palmer Course Design in 1972, which was renamed Arnold Palmer Design Company when the company moved to Orlando, Florida, in 2006.<ref name="nytime-death"/> Palmer's design partner was Ed Seay. Palmer designed more than 300 golf courses in 37 states, 25 countries, and five continents (all except Africa and Antarctica),<ref name=golfweek>{{cite magazine |url=http://www.golfweek.com/2016/09/25/arnold-palmer-passes-away-at-87/ |title=Golf's most beloved figure, Arnold Palmer, dies at 87 |magazine=Golfweek |first=Adam |last=Schupak |date=September 25, 2016}}</ref><ref name="nytime-death"/> including the golf course at [[Henry Fok]]'s Zhongshan Hot Springs Hotel, which was one of the first golf courses built in China since the founding of the People's Republic of China.<ref name=":Chatwin">{{Cite book |last=Chatwin |first=Jonathan |title=The Southern Tour: Deng Xiaoping and the Fight for China's Future |publisher=[[Bloomsbury Academic]] |year=2024 |isbn=9781350435711 |pages=58}}</ref> In 1971, he purchased [[Latrobe Country Club]] (where his father used to be the club professional) and owned it until his death.<ref name="nytime-death"/> The licensing, endorsements, spokesman associations and commercial partnerships built by Palmer and McCormack are managed by Arnold Palmer Enterprises. Palmer was also a member of the [[American Society of Golf Course Architects]]. In 1997, Palmer and fellow golfer [[Tiger Woods]] initiated a civil case in an effort to stop the unauthorized sale of their images and alleged signatures in the memorabilia market. The lawsuit was filed against Bruce Matthews, the owner of Gotta Have It Golf, Inc. and others. Matthews and associated parties counter-claimed that Palmer and associated businesses committed several acts, including breach of contract, breach of implied duty of good faith and violations of Florida's Deceptive and Unfair Trade Practices Act.<ref>{{cite web |title=Palmer v. Gotta Have It Golf Collectibles, Inc. |url=http://leagle.com/decision/20001395106FSupp2d1289_11249.xml/PALMER%20v.%20GOTTA%20HAVE%20IT%20GOLF%20COLLECTIBLES,%20INC. |work=106 F.Supp.2d 1289 (2000) United States District Court, S.D. Florida. June 22, 2000 |access-date=May 24, 2014}}</ref> On March 12, 2014, a Florida jury ruled in favor of Gotta Have It on its breach of contract and other related claims. The same jury rejected the counterclaims of Palmer and Woods, and awarded Gotta Have It $668,346 in damages.<ref>{{cite news |last1=Batterman |first1=L. Robert |title=Tiger Woods Misses the Cut in Golf Memorabilia Dispute |url=http://www.natlawreview.com/article/tiger-woods-misses-cut-golf-memorabilia-dispute |access-date=May 24, 2014 |work=[[National Law Review]] |date=May 17, 2014 |first2=Michael |last2=Cardozo |first3=Robert E. |last3=Freeman |first4=Howard L. |last4=Ganz |first5=Wayne D. |last5=Katz |first6=Joseph M. |last6=Leccese |agency=Proskauer Rose LLP}}</ref><ref>{{cite web |title=Gotta Have It Golf, Inc. v. Arnold Palmer Enterprises, Inc., No. 03-19490 (Fla. Cir. Ct. Jury Verdict)|url=https://casetext.com/case/palmer-v-gotta-have-it-golf-collectibles-inc |date=March 12, 2014}}</ref> One of Palmer's most recent products (mass-produced starting in 2001) is a branded use of the beverage known as the ''[[Arnold Palmer (drink)|Arnold Palmer]]'', which combines sweetened iced tea with lemonade.<ref name="nytime-death"/><ref>{{cite web|url=http://www.arnoldpalmer.com/BUSINESS/ap_enterprises.aspx |title=Arnold Palmer Enterprises |access-date=June 1, 2012 |url-status=dead |archive-url=https://web.archive.org/web/20120525070747/http://www.arnoldpalmer.com/BUSINESS/ap_enterprises.aspx |archive-date=May 25, 2012 }}</ref>
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