Editing ...Baby One More Time (album) (section)

==Release and promotion==
{{see also|...Baby One More Time Tour|(You Drive Me) Crazy Tour}}
[[File:Britney Spears 'Piece of Me' - Las Vegas IMG 6676 (26906264843) (cropped).jpg|200px|thumb|Spears performing "[[(You Drive Me) Crazy]]" at her Las Vegas residency show, [[Britney: Piece of Me]], in February 2016]]

Promotion for ''...Baby One More Time'' began in May 1998, when Spears performed "[[...Baby One More Time]]", "[[Sometimes (Britney Spears song)|Sometimes]]" and "[[You Got It All (The Jets song)#Britney Spears version|You Got It All]]" at the Singapore Jazz Festival.<ref>{{cite web |last1=Stern |first1=Bradley |title=Excluusive: Britney's 1998 Showcase in Singapore |url=https://muumuse.com/2016/06/britney-spears-1998-singapore-showcase-live.html/ |website=MuuMuse |access-date=November 26, 2022 |date=June 2, 2016 |archive-date=November 26, 2022 |archive-url=https://web.archive.org/web/20221126094049/https://muumuse.com/2016/06/britney-spears-1998-singapore-showcase-live.html/ |url-status=live }}</ref> Subsequently, she embarked on the [[L'Oréal]]-sponsored promotional tour titled L'Oreal Hair Zone Mall Tour, visiting malls and food courts across North America from August 1998 to January 1999.<ref name="blandford28">{{harvnb|Blandford|2002|p=28}}</ref> In December, "...Baby One More Time" first showed up on [[MTV]]'s and [[The Box (American TV channel)|The Box]]'s most-requested video charts.<ref name="britneyfirstperformances">{{cite web|first=Wendy|last=Hermanson|title=Britney Spears: New Teen Queen?|date=December 22, 1998|website=Yahoo! Music News|url=http://www.music.yahoo.ca/read/news/12050778|archive-url=https://web.archive.org/web/20120312102050/http://ca.music.yahoo.com/read/news/12050778|archive-date=March 12, 2012|url-status=dead|access-date=July 23, 2009}}</ref> In the United States, ''...Baby One More Time'' was originally set for an October 1998 release, but was pushed back to January 12, 1999, due to marketing issues, with its international release occurring within the following three months.<ref>{{harvnb|Blandford|2002|p=30}}</ref> Spears had appeared on ''[[Ricki Lake (TV series)|Ricki Lake]]'', ''[[The Howie Mandel Show]]'', and was a presenter at the [[1999 American Music Awards]] prior to the release.<ref name="britneyfirstperformances" /> However, after hurting her knee in February, she rescheduled appearances on several shows, such as ''[[The Tonight Show with Jay Leno]]'' and ''[[Live with Regis and Kelly|Live with Regis and Kathie Lee]]''.<ref name="sidelined">{{cite web|first=Craig|last=Rosen|title=Britney Spears Sidelined With Bum Knee|date=March 4, 1999|website=Yahoo! Music|url=http://www.music.yahoo.ca/read/news/12049598|archive-url=https://web.archive.org/web/20120312102050/http://ca.music.yahoo.com/read/news/12049598|archive-date=March 12, 2012|url-status=dead|access-date=July 23, 2009}}</ref> Additionally, she appeared on ''[[MTV Spring Break]]'' and on the hundredth episode of [[Nickelodeon]]'s ''[[All That]]''.<ref name="sidelined" /> After recovering, Spears embarked on another promotional schedule, appearing at the [[1999 Kids' Choice Awards]] on May 1, ''Live with Regis and Kathie Lee'' on May 3, MTV's ''[[FANatic]]'' on May 12, and ''[[The Rosie O'Donnell Show]]'' on May 25.<ref name="britneyfirsttour">{{cite web|first=Craig|last=Rosen|title=Britney Spears Ready To Hit The Road|date=April 9, 1999|website=Yahoo! Music News|url=http://www.music.yahoo.ca/read/news/12032891|archive-url=https://web.archive.org/web/20120312102050/http://ca.music.yahoo.com/read/news/12032891|archive-date=March 12, 2012|url-status=dead|access-date=July 23, 2009}}</ref>

Outside the US, Spears visited the German shows ''[[Wetten, dass..?]]'' and ''[[Top of the Pops]]'' on June 25.<ref name="britneylateperformances" /> She also went to the United Kingdom, making appearances on programmes such as ''[[This Morning (TV series)|This Morning]]'', ''[[CD:UK]]'' and ''[[National Lottery (United Kingdom)|National Lottery]]''.<ref name="britneylateperformances" /> Spears visited the music variety show ''[[Hey! Hey! Hey! Music Champ]]'' in Japan, and performed at the Festival Bar in Italy.<ref name="britneylateperformances" /> Spears was also featured on an episode of the [[American Broadcasting Company|ABC]] sitcom ''[[Sabrina, the Teenage Witch]]'', in which she played herself.<ref name="britneylateperformances">{{cite web|first=Craig|last=Rosen|title=Britney Spears: In Drag And On TV|date=August 4, 1999|website=Yahoo! Music News|url=http://www.music.yahoo.ca/read/news/12045032|archive-url=https://archive.today/20130115200155/http://www.music.yahoo.ca/read/news/12045032|archive-date=January 15, 2013|url-status=dead|access-date=July 23, 2009}}</ref> According to ''[[People (magazine)|People]]'', Spears was returning a favor to actress [[Melissa Joan Hart]], who played a cameo role in Spears' [[music video]] for "[[(You Drive Me) Crazy]]".<ref name="britneylateperformances" /> The episode aired on September 24.<ref name="britneylateperformances" /> The same month, Spears performed on ''The Rosie O'Donnell Show'' on September 27, and visited [[Carson Daly]] on MTV's ''[[Total Request Live]]'' the following day.<ref>{{cite web|first=Craig|last=Rosen|title=Britney Spears Is All Over TV|date=September 24, 1999|website=Yahoo! Music |url=http://www.music.yahoo.ca/read/news/12041209|archive-url=https://web.archive.org/web/20120312102050/http://ca.music.yahoo.com/read/news/12041209|archive-date=March 12, 2012|url-status=dead|access-date=July 23, 2009}}</ref> Spears also performed live with [[Joey McIntyre]] in the [[Disney Channel]] taped concert event titled Britney Spears & Joey McIntyre in Concert.<ref>{{cite web|first=Craig|last=Rosen|title=Nirvana, Paul McCartney, And Britney Spears In Today's TV Tips|date=October 16, 1999|website=Yahoo! Music|url=http://www.music.yahoo.ca/read/news/12039519|archive-url=https://web.archive.org/web/20120312101240/http://ca.music.yahoo.com/read/news/12039519|archive-date=March 12, 2012|url-status=dead|access-date=July 23, 2009}}</ref> In November, Spears performed "...Baby One More Time" and "(You Drive Me) Crazy" at the [[1999 MTV Europe Music Awards]]. Promotion for the album continued in early 2000, when Spears performed at the [[2000 American Music Awards]],<ref name="britneynewalbum" /> and also performed "[[From the Bottom of My Broken Heart]]" in a medley with "...Baby One More Time" at the [[42nd Annual Grammy Awards]].<ref name="britneynewalbum" />

On March 5, 1999, it was reported that Spears was planning her first headlining tour.<ref name="headlining">{{cite magazine|url=https://ew.com/article/1999/03/05/britney-spears-and-nsync-blow-pop-music/|title=Britney Spears and N'Sync blow up pop music|date=March 5, 1999|access-date=April 12, 2022|last1=Essex|first1=Andrew|last2=Karger|first2=Dave|magazine=[[Entertainment Weekly]]|archive-url=https://web.archive.org/web/20131019071816/http://www.ew.com/ew/article/0%2C%2C1099891_0_274628_6%2C00.html|archive-date=October 19, 2013}}</ref> She announced that the tour would start in July.<ref name="tuesday">{{cite web|url=http://www.mtv.com/news/1434415/britney-spears-back-in-action-plans-summer-tour/|title=Britney Spears Back In Action, Plans Summer Tour|date=March 23, 1999|access-date=April 12, 2022|website=[[MTV]]|archive-date=February 7, 2015|archive-url=https://web.archive.org/web/20150207061157/http://www.mtv.com/news/1434415/britney-spears-back-in-action-plans-summer-tour/|url-status=dead}}</ref> On May 12, [[Tommy Hilfiger]] was announced as the main tour sponsor, as Spears was being featured in the company's "AllStars" campaign at the time.<ref name="Hilfiger">{{cite press release|title=Hilfiger to back Spears Tour|url=https://variety.com/1999/music/news/hilfiger-to-back-spears-tour-1117500358/|publisher=Variety|date=May 13, 1999|access-date=April 23, 2017|archive-date=August 21, 2017|archive-url=https://web.archive.org/web/20170821171408/http://variety.com/1999/music/news/hilfiger-to-back-spears-tour-1117500358/|url-status=live}}</ref> On December 17, during the premiere of the music video of "From the Bottom of My Broken Heart" on ''Total Request Live'', Spears called the show to announce the March 2000 US tour dates. The extension, entitled [[(You Drive Me) Crazy Tour]], was considered a prelude to her future world tour, [[Oops!... I Did It Again Tour]].<ref name="newtour">{{cite news|url=http://www.mtv.com/news/1434396/britney-spears-phones-trl-to-announce-us-tour-dates/|title=Britney Spears Phones "TRL" To Announce U.S. Tour Dates|date=December 17, 1999|access-date=April 12, 2022|last=Basham|first=David|website=[[MTV]]|archive-url=https://web.archive.org/web/20010626083309/http://www.mtv.com/news/articles/1434396/19991217/spears_britney.jhtml|archive-date=June 26, 2001}}</ref><ref name="rolling">{{cite magazine|title=The Girl Can't Help It|date=May 25, 2000|magazine=[[Rolling Stone]]|last=Mundy|first=Chris|issn=0035-791X}}</ref> The leg's main sponsor was [[Got Milk?]], whose media director Peter Gardiner explained: "Britney is magic with teen-age girls, and that's an absolutely crucial target for milk". Spears shot an advertising campaign to be shown before her performances began.<ref name="milk">{{cite news|url=http://www.accessmylibrary.com/article-1G1-60047306/milk-producers-back-britney.html|title=Milk producers back Britney Spears tour|date=March 6, 2000|access-date=January 16, 2010|last=Thompson|first=Stephanie|work=[[Advertising Age]]|publisher=[[Crain Communications Inc.]]|archive-date=July 23, 2012|archive-url=https://archive.today/20120723070736/http://www.accessmylibrary.com/search/?q=Milk%20producers%20back%20Britney%20Spears%20tour.(Brief%20Article)|url-status=live}}</ref> The secondary sponsor was [[Polaroid Corporation|Polaroid]], who released [[I-Zone]] as the tour's official camera. Spears used the I-Zone onstage to take pictures of the audience and further promote the product.<ref name="polaroid">{{cite press release|url=http://www.highbeam.com/doc/1G1-61398528.html|title=Polaroid and Britney Spears Will Drive You Crazy|date=April 7, 2000|access-date=January 16, 2010|work=[[PR Newswire]]|archive-url=https://web.archive.org/web/20120225042944/http://www.highbeam.com/doc/1G1-61398528.html|archive-date=February 25, 2012|url-status=dead}}</ref> The show was divided into segments, separated by interludes, and ended with an encore.<ref name="sfc" /> The set list consisted of songs from ''...Baby One More Time'' and several [[cover version|covers]].<ref name="sfc">{{cite news|url=https://www.sfgate.com/news/article/The-musical-equivalent-of-cotton-candy-3073244.php|title=The musical equivalent of cotton candy|date=July 30, 1999|access-date=April 12, 2022|last=Ganahl|first=Jane|work=[[San Francisco Chronicle]]|archive-url=https://web.archive.org/web/20110629055854/http://www.sfgate.com/cgi-bin/article.cgi?f=%2Fe%2Fa%2F1999%2F07%2F30%2FWEEKEND10994.dtl&type=printable|archive-date=June 29, 2011}}</ref> Some changes were made during the 2000 leg, with the covers replaced by songs from her second studio album ''[[Oops!... I Did It Again (album)|Oops!... I Did It Again]]'' (2000). The tour received positive critical reception.<ref name="usatoday">{{cite news|url=http://jam.canoe.ca/Music/Artists/S/Spears_Britney/1999/07/10/749831.html|archive-url=https://archive.today/20120710044944/http://jam.canoe.ca/Music/Artists/S/Spears_Britney/1999/07/10/749831.html|url-status=usurped|archive-date=July 10, 2012|title=Spears takes aim at fame|date=July 10, 1999|access-date=January 1, 2010|last=Stevenson|first=Jane|work=[[Jam!]]|publisher=[[Quebecor Inc.]]}}</ref> During the tour, Spears was accused of lip synching, although she denied those claims.<ref name="rolling" /> On April 20, the concert at [[Hilton Hawaiian Village]] in [[Honolulu]], Hawaii, was taped.<ref name="tusca">{{cite news|url=https://news.google.com/newspapers?id=Tc8yAAAAIBAJ&pg=5725,2814536&dq=britney+honolulu&hl=en|title=Spears special to include concert|date=April 15, 2000|access-date=January 18, 2010|author=<!--Not stated-->|work=[[The Tuscaloosa News]]|archive-date=April 4, 2022|archive-url=https://web.archive.org/web/20220404181919/https://news.google.com/newspapers?id=Tc8yAAAAIBAJ&pg=5725,2814536&dq=britney+honolulu&hl=en|url-status=live}}</ref> It was slightly altered from its tour incarnation and featured different costumes. On June 5, it was broadcast on [[Fox Broadcasting Company|Fox]],<ref name="fox">{{cite news|url=https://www.orlandosentinel.com/news/os-xpm-2000-06-05-0006020397-story.html|title=FOR FOX, IT'S GAMES – FOR BRITNEY, IT'S ALOHA|date=June 5, 2000|access-date=April 12, 2022|last=Abbott|first=Jim|work=[[Orlando Sentinel]]|archive-date=April 12, 2022|archive-url=https://web.archive.org/web/20220412051441/https://www.orlandosentinel.com/news/os-xpm-2000-06-05-0006020397-story.html|url-status=live}}</ref> airing several times during the year. On November 21, Jive Records released the video album ''[[Britney Spears: Live and More!]]'', which included the Fox special.<ref name="herald">{{cite news|url=https://news.google.com/newspapers?id=lugpAAAAIBAJ&pg=4339,4328192&dq=britney+live+and+more&hl=en|title=Britney Spears 'Stronger'|date=November 10, 2000|access-date=January 18, 2010|work=[[The Herald Journal]]|publisher=Pioneer Newspapers|archive-date=April 4, 2022|archive-url=https://web.archive.org/web/20220404181918/https://news.google.com/newspapers?id=lugpAAAAIBAJ&pg=4339,4328192&dq=britney+live+and+more&hl=en|url-status=live}}</ref> It was certified [[RIAA certification|triple platinum]] by the [[Recording Industry Association of America]] (RIAA) for shipping 300,000 units.<ref>{{cite web|url=https://www.riaa.com/goldandplatinumdata.php?resultpage=1&table=SEARCH_RESULTS&action=&title=live%20and%20more!&artist=Britney%20Spears&format=VIDEO%20LONGFORM&debutLP=&category=&sex=&releaseDate=&requestNo=&type=&level=&label=&company=&certificationDate=&awardDescription=&catalogNo=&aSex=&rec_id=&charField=&gold=&platinum=&multiPlat=&level2=&certDate=&album=&id=&after=&before=&startMonth=1&endMonth=1&startYear=1958&endYear=2009&sort=Artist&perPage=25|title=Britney Spears – Live and More!|website=[[Recording Industry Association of America]]|date=November 15, 2001|access-date=January 22, 2010|url-status=dead|archive-url=https://web.archive.org/web/20150924153708/http://www.riaa.com/goldandplatinumdata.php?resultpage=1&table=SEARCH_RESULTS&action=&title=live%20and%20more%21&artist=Britney%20Spears&format=VIDEO%20LONGFORM&debutLP=&category=&sex=&releaseDate=&requestNo=&type=&level=&label=&company=&certificationDate=&awardDescription=&catalogNo=&aSex=&rec_id=&charField=&gold=&platinum=&multiPlat=&level2=&certDate=&album=&id=&after=&before=&startMonth=1&endMonth=1&startYear=1958&endYear=2009&sort=Artist&perPage=25|archive-date=September 24, 2015}}</ref>

On August 14, 2017, 18 years after the release of ''...Baby One More Time'', it was announced that 2,500 pink-and-white-swirl copies of the album would be released on [[Phonograph record|vinyl]] exclusively through [[Urban Outfitters]] on November 3.<ref name=PinkSwirl/> During the celebration of the 20th anniversary of Spears' debut single "...Baby One More Time", on October 19, 2018, [[Legacy Recordings]] announced the global release of the album on vinyl for November 23.<ref name="2018vinyl"/>