Editing Babylon 5 (section)

== Use of the Internet ==
{{Main|Babylon 5's use of the Internet}}
The show employed Internet marketing to create a buzz among online readers far in advance of the airing of the pilot episode,<ref>{{Cite web |url=http://jmsnews.com/messages/message?id=20359 |title=Passage through jumpgates |last=Straczynski |first=J. Michael |date=July 9, 1993 |website=JMSNews |access-date=February 24, 2019 |archive-date=October 28, 2020 |archive-url=https://web.archive.org/web/20201028171321/http://jmsnews.com/messages/message?id=20359 |url-status=live }}</ref> with Straczynski participating in online communities on [[USENET]] (in the [[rec.arts.sf.tv.babylon5.moderated]] newsgroup), and the [[GEnie]] and [[CompuServe]] systems before the Web came together as it exists today. The station's location, in "grid epsilon" at coordinates of 470/18/22, was a reference to [[GEnie]] ("grid epsilon" = "GE")<ref>{{Cite web |url=http://www.worldsofjms.com/b5/gei.htm |title=Babylon 5 Grid Epsilon Irregulars |website=Worlds of JMS |access-date=February 19, 2019 |quote=In recognition of their support, JMS placed the Babylon 5 station in Grid Epsilon -- taking the "GE" from GEnie. |archive-date=January 26, 2021 |archive-url=https://web.archive.org/web/20210126135129/http://worldsofjms.com/b5/gei.htm |url-status=live }}</ref> and the original forum's address on the system's bulletin boards (page 470, category 18, topic 22).<ref>{{Cite web |url=http://www.midwinter.com/lurk/resources/fans.html#effect |title=Babylon 5 Resources: Fans |website=The Lurker's Guide to Babylon 5 |access-date=February 19, 2019 |quote=The location of Babylon 5 is at Grid Epsilon 470,18,22 which corresponds to the original location of the Babylon 5 topic on GEnie (Page 470, CAT 18, Topic 22). |archive-date=October 29, 2008 |archive-url=https://web.archive.org/web/20081029002912/http://www.midwinter.com/lurk/resources/fans.html#effect |url-status=live }}</ref>

Also during this time, [[Warner Bros.]] executive Jim Moloshok created and distributed electronic [[trading cards]] to help advertise the series.<ref>{{cite web |url=http://www.jmsnews.com/messages/message?id=19386 |title=Digital Cards and so forth |last=Straczynski |first=J. Michael |date=January 19, 1994 |website=JMSNews |access-date=February 24, 2019 |archive-date=October 26, 2020 |archive-url=https://web.archive.org/web/20201026123108/http://www.jmsnews.com/messages/message?id=19386 |url-status=live }}</ref> In 1995, Warner Bros. started the Official ''Babylon 5'' Website on the now defunct [[Pathfinder (website)|Pathfinder]] portal. In September 1995, they hired series fan Troy Rutter to take over the site and move it to its own domain name, and to oversee the ''Keyword B5'' area on [[AOL|America Online]].<ref>{{Cite web |url=https://babylonprojectpodcast.wordpress.com/2014/10/07/bps-002-troy-rutter-interview/ |title=BPS-002 Troy Rutter Interview |date=October 7, 2014 |website=The Babylon Project Podcast |access-date=February 24, 2019 |archive-date=August 17, 2020 |archive-url=https://web.archive.org/web/20200817133125/https://babylonprojectpodcast.wordpress.com/2014/10/07/bps-002-troy-rutter-interview/ |url-status=live }}</ref>