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==Business career== In March 2020, Johnson launched Teremana [[Tequila]], which sold 600,000 nine-litre cases in its first year<ref>{{Cite news |last=de Semlyen |first=Phil |date=January 6, 2022 |title=Dwayne Johnson is breaking all records with his new booze brand |work=Time Out |url=https://www.timeout.com/news/dwayne-johnson-is-breaking-all-records-with-his-new-booze-brand-010622 |access-date=November 27, 2022}}</ref> and is valued at approximately {{USD|3.5 billion|long=no}}.<ref>{{Cite web |date=February 1, 2024 |title=Dwayne 'The Rock' Johnson Is Expected To Become A Billionaire From His Tequila Brand Valued At Around $3.5 Billion |url=https://finance.yahoo.com/news/dwayne-rock-johnson-expected-become-185923185.html |access-date=March 29, 2024 |website=Yahoo Finance}}</ref> [[File:230513-A-WN705-091 (53006531296) (1).jpg|thumb|Johnson presenting the [[2023 XFL Championship]] trophy]] In August 2020, Johnson along with several partners and investors—including [[RedBird Capital Partners]]—purchased the [[XFL (2020–2023)|XFL]] for {{USD|15 million|long=no}}. Within months, Johnson announced plans for the relaunch of the league in spring 2022. While the launch was delayed a year, the first games of 2023 kicked off on time.<ref>{{Cite web |date=March 1, 2023 |title=Dwayne 'The Rock' Johnson Is Reviving The XFL With $15 million Bet On The Future Of Football |url=https://finance.yahoo.com/news/dwayne-rock-johnson-reviving-xfl-224720501.html |access-date=February 2, 2024 |website=Yahoo Finance}}</ref> After a successful 2023 season, the XFL and [[United States Football League]] announced their intent to merge into a single league. On December 31, 2023, it was announced that the new merged league would be called the [[United Football League (2024)|United Football League]] (UFL).<ref>{{Cite web |last=Dixon |first=Ed |date=January 2, 2024 |title=XFL and USFL merge to form new UFL spring football league |url=https://www.sportspromedia.com/news/xfl-usfl-merger-ufl-united-football-league-teams-2024-season/ |access-date=February 2, 2024 |website=SportsPro}}</ref> The league would feature 8 teams and start on March 30, 2024. Johnson, along with [[Dany Garcia]], and RedBird Capital Partners own 50% of the UFL together under XFL Properties LLC.<ref>{{Cite web |last=Weprin |first=Alex |date=December 31, 2023 |title=Combined XFL and USFL to be Called UFL, Will Air Games on Fox and ESPN Platforms Starting in 2024 |url=https://www.hollywoodreporter.com/business/business-news/new-football-league-ufl-created-xfl-usfl-merger-2024-launch-1235777227/ |access-date=February 2, 2024 |website=The Hollywood Reporter}}</ref> On January 23, 2024, Johnson joined the [[TKO Group Holdings]] board of directors. In the process, he obtained full ownership over his trademarked name "The Rock", which was owned by WWE.<ref name="espntko">{{cite web | last=Raimondi | first=Marc | title='The Rock' joins UFC, WWE's TKO Group board | website=ESPN | date=January 23, 2024 | url=https://www.espn.com/mma/story/_/id/39368338/the-rock-appointed-ufc-wwe-tko-group-board-directors | access-date=January 23, 2024}}</ref><ref name="boardappoint">{{cite news|url=https://investor.tkogrp.com/news/news-details/2024/TKO-Appoints-Dwayne-Johnson-to-Board-of-Directors/default.aspx|title=TKO Appoints Dwayne Johnson to Board of Directors|publisher=TKO|date=January 23, 2024|accessdate=January 23, 2024}}</ref><ref name="boardappointment">{{cite news|url=https://deadline.com/2024/01/dwayne-the-rock-johnson-joins-tko-board-ownership-trademarked-name-1235801443/|title=Dwayne 'The Rock' Johnson Joins Board Of TKO, Secures Full Ownership Of Trademarked Name|first=Jill|last=Goldsmith|publisher=Deadline Hollywood|date=January 23, 2024|access-date=January 23, 2024}}</ref> As part of the settlement, Johnson signed a new services and merchandising agreement with WWE.<ref name="boardappoint" /><ref name="boardappointment" /><ref>{{cite news|url=https://variety.com/2024/tv/news/dwayne-the-rock-johnson-board-member-wwe-tko-group-1235882746/|title=Dwayne Johnson Named Board Member of WWE Parent TKO Group, Granted Full Ownership of 'The Rock' Trademark|first=Joe|last=Otterson|publisher=Variety|date=January 23, 2024|accessdate=January 23, 2024}}</ref>
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