Editing Beyoncé (section)

=== Fashion lines ===
Beyoncé and her mother introduced [[House of Deréon]], a women's fashion line, in 2005.<ref name="BusWire" /> The concept is inspired by three generations of women in their family, with the name paying tribute to Beyoncé's grandmother, Agnèz Deréon, a respected seamstress.<ref>{{cite magazine|last=Silverman|first=Stephen|title=Beyoncé Unveils Her New Fashion Line|url=http://www.people.com/people/article/0,26334,1130999,00.html|magazine=People|date=November 16, 2005|archive-url=https://web.archive.org/web/20071011062357/http://www.people.com/people/article/0,26334,1130999,00.html|archive-date=October 11, 2007}}</ref><ref>{{cite news|url=https://edition.cnn.com/2011/09/22/living/celebrity-fashion-labels| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/http://edition.cnn.com/2011/09/22/living/celebrity-fashion-labels| archive-date=October 27, 2021|title=Celebrity fashion labels: The good, the bad and the ugly|agency=CNN|access-date=December 18, 2013|date=September 26, 2011}}{{cbignore}}</ref> According to Tina, the overall style of the line best reflects her and Beyoncé's taste and style. Beyoncé and her mother founded their family's company Beyond Productions, which provides the licensing and brand management for House of Deréon, and its junior collection, Deréon.<ref name="BusWire">{{cite press release|title=Beyoncé Fashion Diva Hits the Runway as the Most Stylish Game for Phones|url=https://www.reuters.com/article/pressRelease/idUS195809+15-Jan-2008+BW20080115|via=Reuters|publisher=Business Wire|date=January 15, 2008|archive-url=https://web.archive.org/web/20120212191420/http://www.reuters.com/article/2008/01/15/idUS195809+15-Jan-2008+BW20080115|archive-date=February 12, 2012}}</ref> House of Deréon pieces were exhibited in [[Destiny's Child]]'s shows and tours, during their ''[[Destiny Fulfilled]]'' era.<ref>{{cite news|last=Adenitire|first=Adenike|title=Destiny's Child Put on a Fashion Show at U.K. Concert|url=http://www.mtv.com/news/articles/1503790/destinys-child-bring-fashion-humor-london.jhtml|publisher=MTV News|date=June 8, 2005|archive-url=https://web.archive.org/web/20110624083824/http://www.mtv.com/news/articles/1503790/destinys-child-bring-fashion-humor-london.jhtml|archive-date=June 24, 2011|url-status=dead}}</ref><ref>{{cite news|last=Moss|first=Corey|title=Beyoncé In Talks For Potential 'Dream' Film Role|url=http://www.mtv.com/news/articles/1499982/beyonce-talks-bigscreen-musical.jhtml|publisher=MTV News|date=April 12, 2005|archive-url=https://web.archive.org/web/20110624083955/http://www.mtv.com/news/articles/1499982/beyonce-talks-bigscreen-musical.jhtml|archive-date=June 24, 2011|url-status=dead}}</ref> The collection features sportswear, denim offerings with fur, outerwear and accessories that include handbags and footwear, and are available at department and specialty stores across the U.S. and Canada.<ref name="BusWire" />

In 2005, Beyoncé teamed up with House of Brands, a shoe company, to produce a range of footwear for House of Deréon.<ref>{{cite news|last=Butler|first=Meredith|title=Rancho Bernardo company teams with singer|url=http://www.nctimes.com/articles/2005/08/16/business/news/81505191949.txt|work=[[North County Times]]|date=August 15, 2005|archive-url=https://archive.today/20240525171808/https://www.webcitation.org/658aoN7hI?url=http://www.nctimes.com/business/rancho-bernardo-company-teams-with-singer/article_ac83a433-d59e-5d57-9f14-affcf7fc10e5.html|archive-date=May 25, 2024|url-status=live}}</ref> In January 2008, Starwave Mobile launched Beyoncé Fashion Diva, a "high-style" [[mobile game]] with a social networking component, featuring the House of Deréon collection.<ref name="BusWire" /> In July 2009, Beyoncé and her mother launched a new junior apparel label, Sasha Fierce for Deréon, for back-to-school selling. The collection included sportswear, outerwear, handbags, footwear, eyewear, lingerie and jewelry.<ref name="Sasha Fierce clothing line">{{cite magazine|url=http://www.wwd.com/markets-news/beyonce-and-tina-knowles-launch-sasha-fierce-2199134?src=bblast/070109|title=Beyoncé and Tina Knowles Launch Sasha Fierce|magazine=[[Women's Wear Daily]]|date=July 1, 2009|last=Kaplan|first=Julee|archive-url=https://web.archive.org/web/20110806041556/http://www.wwd.com/markets-news/denim/beyonce-and-tina-knowles-launch-sasha-fierce-2199134|archive-date=August 6, 2011|url-status=live}}</ref> It was available at department stores including [[Macy's]] and [[Dillard's]], and specialty stores Jimmy Jazz and Against All Odds.<ref name="Sasha Fierce clothing line" /> 

In October 2014, Beyoncé signed a deal to launch an activewear line of clothing with British fashion retailer [[Topshop]].<ref name="Time Alter">{{cite magazine|last1=Alter|first1=Charlotte|title=Beyoncé Launching Athletic Brand With Topshop|url=https://time.com/3541794/beyonce-topshop-partnership/| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/http://time.com/3541794/beyonce-topshop-partnership/| archive-date=October 27, 2021|access-date=October 30, 2014|magazine=Time|date=October 27, 2014}}{{cbignore}}</ref><ref name="Forbes Adamczyk">{{cite news|last1=Adamczyk|first1=Alicia|title=Beyoncé To Launch Activewear Brand With Topshop|url=https://www.forbes.com/sites/aliciaadamczyk/2014/10/27/beyonce-to-launch-activewear-brand-with-topshop/| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/https://www.forbes.com/sites/aliciaadamczyk/2014/10/27/beyonce-to-launch-activewear-brand-with-topshop/| archive-date=October 27, 2021|access-date=October 30, 2014|work=Forbes|date=October 27, 2014}}{{cbignore}}</ref> The 50–50 venture is called [[Ivy Park]] and was launched in April 2016. The brand's name is a nod to Beyoncé's daughter and her favorite number four (IV in [[Roman numerals]]), and also references the park where she used to run in Texas.<ref>{{cite news|url=https://www.telegraph.co.uk/fashion/brands/beyonce-topshop-athleisure-brand-everything-we-know-information/| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/https://www.telegraph.co.uk/fashion/brands/beyonce-topshop-athleisure-brand-everything-we-know-information/| archive-date=October 27, 2021|title=Beyoncé talks about her athleisure brand Ivy Park and the pressure to be perfect|date=April 6, 2016|newspaper=The Daily Telegraph|access-date=February 26, 2017}}{{cbignore}}</ref> She has since bought out [[Topshop]] owner [[Philip Green]] from his 50% share after he was alleged to have sexually harassed, bullied and racially abused employees.<ref>{{cite web|url=https://mic.com/articles/192482/beyonce-buys-ivy-park-stake-from-topshop-owner-accused-of-sexual-harassment-and-racial-abuse| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/https://mic.com/articles/192482/beyonce-buys-ivy-park-stake-from-topshop-owner-accused-of-sexual-harassment-and-racial-abuse| archive-date=October 27, 2021|title=Beyoncé buys Ivy Park stake from Topshop owner accused of sexual harassment and racial abuse|publisher=[[Mic (media company)|Mic]]|date=November 15, 2018 |access-date=December 24, 2018}}{{cbignore}}</ref> She now owns the brand herself.<ref>{{Cite magazine|url=https://time.com/5456014/beyonce-ivy-park/| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/http://time.com/5456014/beyonce-ivy-park/| archive-date=October 27, 2021|title=Beyoncé's Ivy Park Cuts Ties With Topshop Amid Allegations|magazine=Time|access-date=December 24, 2018}}{{cbignore}}</ref>

In April 2019, it was announced that Beyoncé would become a creative partner with [[Adidas]], further develop her athletic brand Ivy Park with the company, and make new clothes and footwear. Shares for the company rose 1.3% upon the news release.<ref>{{cite news|url=https://www.bloomberg.com/news/articles/2019-04-04/adidas-and-beyonce-in-partnership-to-develop-footwear-apparel| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/https://www.bloomberg.com/news/articles/2019-04-04/adidas-and-beyonce-in-partnership-to-develop-footwear-apparel| archive-date=October 27, 2021|title=Beyonce Teams Up With Adidas to Sell Shoes and Clothes|last1=Pfanner|first1=Eric|last2=Bhasin|first2=Kim|agency=Bloomberg News|date=April 4, 2019|access-date=April 27, 2019}}{{cbignore}}</ref> They subsequently announced a launch date of January 2020.<ref>{{cite magazine|url=https://www.billboard.com/articles/news/8545755/beyonce-new-ivy-park-collection-january-2020| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/https://www.billboard.com/articles/news/8545755/beyonce-new-ivy-park-collection-january-2020| archive-date=October 27, 2021|title=Beyonce Details Upcoming Ivy Park Collection Set For January 2020 Release|magazine=Billboard}}{{cbignore}}</ref> Beyoncé uploaded a teaser on her website and [[Instagram]].<ref>{{cite web|url=https://www.popsugar.com/fashion/beyonce-knowles-ivy-park-x-adidas-collaboration-46992077| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/https://www.popsugar.com/fashion/beyonce-knowles-ivy-park-x-adidas-collaboration-46992077| archive-date=October 27, 2021|title=Beyoncé Knowles's Ivy Park x Adidas Collaboration|website=PopSugar Fashion|date=January 18, 2020}}{{cbignore}}</ref> The collection was previewed on the then-upcoming ''[[Elle (magazine)|Elle]]'' January 2020 issue, in which Beyoncé is seen wearing several clothes from the first collection.<ref>{{cite magazine|url=https://www.elle.com/culture/celebrities/a29999871/beyonce-ivy-park-adidas-interview/| url-status=live | archive-url=https://ghostarchive.org/archive/20211027/https://www.elle.com/culture/celebrities/a29999871/beyonce-ivy-park-adidas-interview/| archive-date=October 27, 2021|title=Beyoncé on Motherhood, Self-Care, and Her Quest For Purpose – Beyoncé launches Ivy Park x adidas|magazine=Elle|date=December 9, 2019}}{{cbignore}}</ref> In February 2023, ''[[The Wall Street Journal]]'' reported that the line was struggling financially with revenue falling by more than 50% over the past fiscal year to $40 million; well short of the company's $250 million projected forecast.<ref>{{Cite web |author=Matthew Kish |author2=Lakshmi Varanasi |title=Beyoncé's line with Adidas is reportedly struggling, driving home the challenge of filling the $2 billion hole left by Kanye West's Yeezy line |url=https://www.businessinsider.com/beyonces-adidas-line-struggling-underscoring-post-yeezy-problems-2023-2 |access-date=February 2, 2024 |website=Business Insider}}</ref> In March 2023, it was announced that Beyoncé and Adidas reached a mutual decision to end their partnership.<ref>{{cite web|last=Bloom|first=Madison|title=Beyoncé and Adidas Shutter Ivy Park Clothing Brand|date=March 23, 2023|website=Pitchfork|url=https://pitchfork.com/news/beyonce-and-adidas-shutter-ivy-park-clothing-brand/|archive-url=https://web.archive.org/web/20230324180447/https://pitchfork.com/news/beyonce-and-adidas-shutter-ivy-park-clothing-brand/amp/|archive-date=March 24, 2023|url-status=live|access-date=March 23, 2023}}</ref><ref>{{Cite magazine |last=Fekadu |first=Mesfin |date=March 23, 2023 |title=Source: Beyoncé, Adidas Mutually Agree to Part Ways (Exclusive) |url=https://www.hollywoodreporter.com/news/music-news/beyonce-adidas-mutually-agree-to-part-ways-1235359453/ |access-date=March 26, 2023 |magazine=The Hollywood Reporter |archive-url=https://web.archive.org/web/20230326134317/https://www.hollywoodreporter.com/news/music-news/beyonce-adidas-mutually-agree-to-part-ways-1235359453/ |archive-date=March 26, 2023 |url-status=live}}</ref>

In March 2023, [[Olivier Rousteing]], the creative director of [[Balmain (fashion house)|Balmain]], announced that he and Beyoncé collaborated on a couture collection complete with sixteen looks corresponding to the sixteen tracks on her album ''[[Renaissance (Beyoncé album)|Renaissance]]''. This "Renaissance Couture" collection marked the first time that a Black woman oversaw the development of a collection from a Parisian couture house.<ref>{{cite magazine|url=https://www.vogue.com/article/beyonce-balmain-olivier-rousteing-renaissance-couture-launch|title=Beyoncé and Balmain's Olivier Rousteing Have Co-Designed a Collection—Introducing Renaissance Couture|date=March 24, 2023|access-date=March 24, 2023|magazine=[[Vogue (magazine)|Vogue]]|last=Leitch|first=Luke|archive-url=https://web.archive.org/web/20230920084911/https://www.vogue.com/article/beyonce-balmain-olivier-rousteing-renaissance-couture-launch|archive-date=September 20, 2023|url-status=live}}</ref> In September 2024, Beyoncé partnered with [[Levi Strauss & Co.]] to remake a classic '80s 'Launderette' campaign.<ref>{{Cite web |date=September 29, 2024 |title=Levi's® Launches New Campaign With Beyoncé |url=https://www.levistrauss.com/2024/09/29/levis-beyonce-campaign/ |archive-url=https://web.archive.org/web/20241003010228/https://www.levistrauss.com/2024/09/29/levis-beyonce-campaign/ |archive-date=October 3, 2024 |access-date=November 28, 2024 |publisher=Levi Strauss & Co.}}</ref> [[Michelle Gass]], the CEO of Levis Strauss & Co., shared insights regarding the advantages of the company's collaboration with Beyoncé, emphasizing that the advertising campaign could significantly enhance sales in the women's clothing segment.<ref>{{Cite news |last=Coleman |first=Julie |date=October 2, 2024 |title=Levi Strauss CEO says Beyoncé partnership could help boost growth in the women's category |url=https://www.cnbc.com/2024/10/02/levi-strauss-ceo-says-beyonc-ads-could-help-boost-growth-in-womens-category.html |url-status=live |archive-url=https://web.archive.org/web/20241009233708/https://www.cnbc.com/2024/10/02/levi-strauss-ceo-says-beyonc-ads-could-help-boost-growth-in-womens-category.html |archive-date=October 9, 2024 |access-date=October 27, 2024 |publisher=CNBC}}</ref>