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===Cubs Win Flag=== {{Multiple image | direction = vertical | width = 220 | image1 = Cubs W Flag.svg | caption1 = Cubs Win Flag | image2 = Cubs L Flag.svg | caption2 = Cubs Lose Flag }} {{Main|Cubs Win Flag}} Beginning in the days of P.K. Wrigley and the 1937 bleacher/scoreboard reconstruction, and prior to modern media saturation, a flag with either a "W" or an "L" has flown from atop the scoreboard masthead, indicating the day's result(s) when baseball was played at Wrigley. In case of a split [[doubleheader (baseball)|doubleheader]], both the "W" and "L" flags are flown. Past Cubs media guides show that originally the flags were blue with a white "W" and white with a blue "L". In 1978, consistent with the dominant colors of the flags, blue and white lights were mounted atop the scoreboard, denoting "win" and "loss" respectively for the benefit of nighttime passers-by. The flags were replaced by 1990, the first year in which the Cubs media guide reports the switch to the now-familiar colors of the flags: White with blue "W" and blue with white "L". In addition to needing to replace the worn-out flags, by then the retired numbers of Banks and Williams were flying on the foul poles, as white with blue numbers; so the "good" flag was switched to match that scheme. This long-established tradition has evolved to fans carrying the white-with-blue-W flags to both home and away games, and displaying them after a Cub win. The flags are known as the [[Cubs Win Flag]]. The flags have become more and more popular each season since 1998, and are now even sold as T-shirts with the same layout. In 2009, the tradition spilled over to the [[National Hockey League|NHL]] as [[Chicago Blackhawks]] fans adopted a red and black "W" flag of their own. During the early and mid-2000s, Chip Caray usually declared that a Cubs win at home meant it was "White flag time at Wrigley!" More recently, the Cubs have promoted the phrase "Fly the W!" among fans and on social media.<ref>{{cite news|url=http://www.nj.com/mets/index.ssf/2015/10/celebrities_mets_players_go_crazy_on_twitter_after.html|title=Mets' Noah Syndergaard mocks Cubs' 'Fly the W' on Twitter after NLCS win|last=Curtis|first=Charles|newspaper=[[The Star-Ledger]]|date=October 22, 2015}}</ref>
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