Editing Heineken N.V. (section)

===Investments in Russia===
At the end of March 2022, over a month after Russia started its war in Ukraine, Heineken announced that it was leaving Russia (including with its other brands there, like [[Heineken_brands#Affligem_Brewery|Affligem]], [[Amstel Brewery|Amstel]] etc.), saying that ownership of the Russian subsidiary was no longer “durable or viable.” But despite this promise Heineken hired more than 240 new staff and launched 61 new products on the Russian market in the last year,{{clarify|date=February 2024}} investigators from ''Follow the Money''<ref>Follow the Money (FTM) is a Dutch independent news website for financial-economic investigative journalism of approximately thirty journalists – some employed, some freelancers. See [[:nl:Follow the Money|Follow the Money]] on the Dutch Wikipedia, or their [https://www.ftm.nl/ website] (in Dutch).]</ref> reported, based on an overview of 2022 by Heineken Russia. 

The Dutch brewer's Russian subsidiary looked back on “a turbulent year, with many new growth opportunities.” One of these opportunities being the departure of [[The Coca-Cola Company|Coca-Cola]] and [[PepsiCo|Pepsi]] from Russia, which Heineken "cynically" used to "enter the non-alcoholic carbonated beverage market". Heineken announced more investments for 2023, including more modern packaging and new flavors.<ref>[https://nltimes.nl/2023/02/21/heineken-still-investing-russia-despite-promises-stop Heineken still investing in Russia despite promises to stop], ''NL-Times'', 21 February 2023.</ref><ref>[https://nos.nl/artikel/2464718-heineken-investeert-nog-steeds-in-rusland 'Heineken investeert nog steeds in Rusland'], ''NOS Nieuws'', 21 February 2023.</ref><ref>[https://www.ftm.nl/artikelen/ondanks-beloften-investeert-heineken-in-rusland Heineken breekt belofte en investeert toch in Rusland ('Heineken breaks promise and (continues to) invest in Russia')], ''Follow the Money'', 21 February 2023.</ref> New products launched in Russia included an Irish stout, replacing [[Guinness]] (which had been brewed and sold by Heineken, under licence), after [[Diageo]] withdrew from Russia.<ref>{{cite web|url=https://www.businesspost.ie/news/heineken-launched-stout-to-replace-guinness-for-russian-market/|title=Heineken launched stout to replace Guinness for Russian market|last=Rogan|first=Aaron|work=Business Post|date=25 February 2023|access-date=27 February 2023}}</ref>

In August 2023, Heineken announced the sale of its Russian subsidiary to the [[Arnest Group]] for €1 plus a €100 million commitment to repay domestic debt.<ref name=":0">{{Cite web|url=https://www.forbes.ru/biznes/495208-heineken-prodal-svoi-aktivy-v-rossii|title=Heineken продал свои активы в России|language=ru|date=25 August 2023|website=Forbes.ru}}</ref>