Editing George Ritzer (section)

=== ''The McDonaldization of Society: 20th Anniversary Edition'' (2012) ===
Ritzer's ''McDonaldization of Society'', now celebrating its 20th anniversary, continues to stand as one of the pillars of modern-day sociological thought. By linking theory to 21st-century culture, this book resonates with audiences in a way that few other books do, opening their eyes to many current issues, especially in [[consumption (sociology)|consumption]] and [[globalization]]. As in previous editions, the book has been updated and it offers new discussions of, among others, [[In-N-Out Burger]] and [[Pret a Manger]] as possible antitheses of [[McDonaldization]]. The biggest change, however, is that the book has been streamlined to offer an even clearer articulation of the McDonaldization thesis.  The final chapter also looks at "The DeMcDonaldization of Society", and concludes that while it is occurring on the surface, McDonaldization is alive and well.<ref>{{Cite book |last=Ritzer |first=George |url=https://books.google.com/books?id=GWmuSztNeCsC |title=The McDonaldization of Society: 20th Anniversary Edition |date=2013 |publisher=SAGE Publications |isbn=978-1-4522-2669-9 |edition=Seventh |location=Thousand Oaks, California |pages=162–185 |language=en}}</ref>