Editing Sydney Swans (section)

==Club identity==
The club's on-field nickname, the Swans, was suggested by a [[Herald and Weekly Times]] artist in 1933, was inspired by the number of Western Australians in the team (the [[black swan]] being the state emblem of Western Australia), and was formally adopted by the club before the following season 1934.<ref name="J. M. Rohan 7"/><ref>{{cite news |url=http://nla.gov.au/nla.news-article243213612 |title=SOUTH MELBOURNE'S MASCOT |newspaper=[[The Herald (Melbourne)|The Herald]] |issue=17,687 |location=Victoria, Australia |date=22 January 1934 |accessdate=14 May 2022 |page=3 |via=National Library of Australia}}</ref> The [[Chicago Swans]] are affiliated with the club and share a similar logo.<ref>{{Cite web|title=History of the Club (1997–2005)|url=https://chicagofooty.com/pages/history-of-the-club-1997-2005|url-status=live|archive-url=https://archive.today/20211209020715/https://chicagofooty.com/pages/history-of-the-club-1997-2005|archive-date=9 December 2021|access-date=9 Dec 2021|website=[[Chicago Swans]]}}</ref>

===Uniforms===
The jumper is white with a red back and a red yoke with a silhouette of the [[Sydney Opera House]] at the point of the yoke. The Opera House design was first used at the start of the 1987 season, replacing the traditional red "V" on white design. Until 1991, the back of the jumper was white with the yoke only extending to the back of the shoulders and each side of the jumper had a red vertical stripe. The current predominantly red design appeared at the start of the 1992 season. The club's major sponsor is [[QBE Insurance]]. In 2004 the club added the initials 'SMFC' in white lettering at the back of the collar to honour the club's past as South Melbourne Football Club. The move was welcomed by Melbourne-based fans. From 2011 to 2021, the clash guernsey was a predominantly white version of the home guernsey similar to the original Opera House guernsey design, including a white back, but was rarely used, since the two Queensland clubs (the [[Brisbane Lions]] and [[Gold Coast Football Club|Gold Coast Suns]]) and cross town rivals [[Greater Western Sydney Giants|GWS Giants]] are the only clubs with which there is a clash.<ref>[http://www.sydneyswans.com.au/news/2012-10-31/swans-2013-fixture-released Swans 2013 fixture released], Sydney Swans official website, 31 October 2012</ref> As of 2023 in addition to being used in games in Victoria unless there is a clash, the red "V" is used as a clash guernsey against Gold Coast and Brisbane

[[Nike, Inc.|Nike]] is the current manufacturer of the Swans' apparel.<ref>{{Cite web|title=Nike and the Sydney Swans unite to celebrate the power of sport|url=https://www.sydneyswans.com.au/news/838518/Nike-and-the-Sydney-Swans-unite-to-celebrate-the-power-of-sport|access-date=2020-11-26|website=www.sydneyswans.com.au|date=26 November 2020 }}</ref> Previous manufacturers were [[Puma (brand)|Puma]] (from mid-1990s to 2009)<ref>{{cite web|url=https://www.sydneyswans.com.au/news/140797/score-an-end-of-season-trip-for-your-footy-team-with-puma|title=Score an end of season trip for your footy team with PUMA|publisher=Sydney Swans|date=12 March 2007|access-date=26 November 2020}}</ref> and [[ISC (sportswear)|ISC]] (2010 to 2020).<ref>{{cite web|url=https://www.dailytelegraph.com.au/sport/nrl/teams/roosters/sports-confidential-apparel-company-iscs-collapse-could-cost-nrl-clubs-a-combined-8-million/news-story/49ff7495a78d79346beb6968c0b9ac09|title=Sport Confidential: Apparel firm ISC's withdrawal could cost NRL clubs a combined $8 million|publisher=The Daily Telegraph (Sydney)|first=Michael|last=Carayannis|date=26 June 2020|access-date=26 November 2020}}</ref>

====Evolution====
{| class="wikitable mw-collapsible"
|! colspan="3" style="text-align: center" | '''Uniform Evolution'''<ref>{{cite web |title=Season by Season Jumpers |url=http://www.footyjumpers.com/swansall.htm |website=www.footyjumpers.com |access-date=1 December 2021}}</ref>
|-
! Design
! width=100px| Period
! Description and history
|-
|{{Australian rules football kit|pattern_b= _thinwhitehoops|pattern_so= _hoops_white|body= 002D62 |shorts= 002D62|socks= 002D62}}
|1874–1879
|The club's original guernsey. A blue and white hoop design, with blue shorts.
|-
|{{Australian rules football kit|pattern_b= _thinwhitehoops|pattern_so= _hoops_red|body= ff0000 |shorts= 002D62|socks= ffffff}}
|1880–1904
|The same hoop design, but utilising the modern Red and White colour scheme for the guernsey. Retains the blue shorts from its predecessor.
|-
|{{Australian rules football kit|pattern_b= _3whitestripes|pattern_so= _hoops_red|body= ff0000|shorts= 002D62|socks= ffffff|title= }}
|1905–06
|A red and white guernsey, with a vertical "bar" design. A one-off jumper based on this design was utilised in 1996, for the Centenary Celebration Round. 
|-
|{{Australian rules football kit|pattern_b= _redrightsash|pattern_so= _hoops_red|body= ffffff|shorts= 002D62|socks= ffffff}}
|1907–11<br/>1913–19<br/>1923–31
|A white guernsey base, with a red "sash". The sash goes from the left shoulder to the right hip. A one-off version of this guernsey was worn in 2018 to commemorate the 100th anniversary of the 1918 premiership.
|-
|{{Australian rules football kit|pattern_b= _redleftsash|pattern_so= _hoops_red|body= ffffff|shorts= 002D62|socks= ffffff}}
|1912
|A reversed form of the same sash guernsey, with the sash going from the right shoulder to the left hip.
|-
|{{Australian rules football kit|pattern_b= |pattern_so= _hoops_red|body= ff0000|shorts= |socks= ffffff}}
|1920–1922
|A full red guernsey with white shorts. Bore the SMFC monogram on its front.
|-
|{{Australian rules football kit|pattern_b = _Vonwhite|pattern_so= _hoops_red|body= ff0000|shorts= 000000|socks= ffffff}}
|1932–74
|A white guernsey bearing a red chevron, paired with black shorts. Worn in 2003 for the first AFL Heritage Round. 
|-
|{{Australian rules football kit |pattern_b = _Vonwhite|pattern_so= _hoops_red|body= ff0000|shorts= ff0000|socks= ffffff}}
|1975–86, 2021–present
|The same guernsey design, but with red shorts instead of black. Used on numerous occasion for heritage purposes, such as for Heritage Rounds between 2004 and 2007. Was worn for part of the 2021 season, due to the club's temporary relocation to Melbourne and since the 2022 season, is used as an away guernsey for games in Victoria as well as an alternate against Gold Coast and Brisbane.
|-
|{{Australian rules football kit |pattern_b= _swans19h|pattern_so= _hoops_red |body= ffffff|shorts= ff0000|socks=}}
|1987–present
|A white guernsey, with a red panel at the top. The red panel is cut in a manner to allow the Sydney Opera House to appear on the guernsey. Paired with red shorts. 
|}

===Club song===
The club song is known as ''Cheer, Cheer The Red and The White''' and is to the tune of the ''[[Victory March (fight song)|Victory March]]'', the fight song of the [[Notre Dame Fighting Irish]] in South Bend, Indiana, US, which was written by [[University of Notre Dame]] graduates and brothers Rev. Michael J. Shea and John F. Shea. In 1961, SMFC committee member Mr. Lynn Laurence sought and was granted a copyright from the University and other musical houses to adapt and add lyrics to the ''Victory March'' thus creating the new club song, which replaced an adaptation of ''[[Springtime in the Rockies (1937 film)|Springtime in the Rockies]]'' by [[Gene Autry]].<ref>[http://www.sydneyswans.com.au/club/our-club/club-song Sydney Swans Club Song] {{Webarchive|url=https://web.archive.org/web/20170921094902/http://www.sydneyswans.com.au/club/our-club/club-song |date=21 September 2017 }} SydneySwans.com.au</ref> Port Adelaide also has used the ''Victory March'' as the basis for their club song since 1971, though their senior team changed their club song to their current original ''Power To Win'' after their entry into the AFL.

George Gershwin's ''[[Swanee (song)|Swanee]]'' (1919) was used by the club in marketing promotions during the late 1990s.{{citation needed|date=March 2018}}

In March 2021, the Swans made a slight but inclusive change to the penultimate line of their club song, with the words "while ''her loyal sons'' are marching..." changing to "while ''our loyal Swans'' are marching...".<ref>{{cite web|url=https://www.perthnow.com.au/sport/sydney-swans/different-swan-song-sydneys-new-lyrics-to-club-anthem-ng-b881826009z|title=Different Swan song: Sydney's new lyrics to club anthem|publisher=PerthNow|date=19 March 2021|access-date=30 March 2021}}</ref>

===Home ground and training base===

The club's original home ground was [[Lakeside Stadium|Lakeside Oval]], when they were known as the South Melbourne Football Club 
from 1879 until 1981.<ref name="Lakeside Stadium"/><ref>{{cite web|url=https://www.sydneyswans.com.au/club/history/timeline/1874-1897|title=Timeline: VFA era and the birth of a new club (1874–1897)|access-date=9 April 2022}}</ref>

Since the [[2016 AFL season]], the Swans have played all their home games at the [[Sydney Cricket Ground]], a 48,000 capacity venue located in inner-east suburb of [[Moore Park, New South Wales|Moore Park]]. The venue has been home to Swans home games since the club's relocation to Sydney in 1982.<ref>{{cite web|url=http://www.smh.com.au/afl/sydney-swans/sydney--swans-to-play-all-afl-games-at-scg-after-quitting-anz-stadium-20160229-gn6h1f.html|title=Sydney Swans to play all AFL games at SCG after quitting ANZ Stadium|date=29 February 2016|work=[[Sydney Morning Herald]]}}</ref> In the years 2002–2015, the Swans played between three and four home matches per season and most home [[AFL finals series|finals]] matches at [[Stadium Australia]] (commercially known as [[Australia and New Zealand Banking Group|ANZ]] Stadium), an 80,000 capacity stadium located in the west of the city. During the first five years at the ground average crowds were high, but issues with the surface as well as fan and player disengagement resulted in the club ending its association with the venue.{{CN|date=April 2025}}

The club also trains on the SCG during the season and had its indoor training facilities and offices located within the stadium. During the off-season, when the ground is configured for [[cricket]], the Swans train on the adjacent [[Tramway Oval]] (previously known as Lakeside Oval) also located within the Moore Park precinct.<ref>{{cite web|url=https://www.afl.com.au/news/2018-11-21/lakeside-oval-upgrade-set-to-hinder-swans-preseason|title=Lakeside Oval upgrade set to hinder Swans' pre-season|work=AFL.com.au|date=21 November 2018}}</ref><ref name=WorkOut>{{cite web|url=https://www.sydneyswans.com.au/news/98129/longmire-lauds-lakeside|title=Longmire lauds Lakeside|work=Sydney Swans|date=30 April 2019}}</ref><ref>{{cite web|url=https://www.centennialparklands.com.au/Sports/Parks/Moore-Park/Tramway-Oval|title=Tramway Oval|work=Centennial Parklands Sydney}}</ref> The oval is located less than one hundred metres from the SCG and since undergoing a redevelopment in 2018/19, has the same dimensions as the [[Docklands Stadium]] in Melbourne. The Swans NEAFL/reserves team have played some home matches at the oval, which has grassed hills and standing areas for several hundred spectators.<ref>{{cite web|url=https://www.sydneyswans.com.au/news/92651/gallery-history-created-at-moore-park|title=Gallery: History created at Moore Park|work=Sydney Swans|date=17 August 2019}}</ref>

In October 2018 the club announced it would shift all offices and indoor training facilities to Moore Park's Royal Hall of Industries sometime in the early-to-mid 2020s, after announcing a $55 million deal with the [[New South Wales Government]] to redevelop the Hall.<ref>{{cite web|url=https://www.sydneyswans.com.au/news/2018-10-05/swans-secure-new-home|title=Sydney Swans secure new home for HQ & Community Centre in Moore Park|work=Sydney Swans|date=18 October 2018}}</ref> The club pulled out of the agreement in April 2020 due to the financial implications of the [[COVID-19 pandemic]].<ref>{{cite web|url=https://www.foxsports.com.au/afl/afl-2020-sydney-swans-70-million-headquarters-plan-swans-withdraw-from-deal-moore-park-plan-centre-of-excellence/news-story/f44e9a7fd0301c9653eab140276f491c|title=Sydney Swans pull out of $70 million headquarters deal in major coronavirus blow|work=Fox Sports|date=16 April 2020}}</ref> In August 2021, the Swans announced it had re-negotiated a lease with the government to immediately commence the project. The facility provides indoor training facilities and administration for the Swans AFL, VFL and AFLW teams.<ref>{{cite web|url=https://www.sydneyswans.com.au/news/1009032/sydney-swans-hq-at-the-royal-hall-of-industries|title=Sydney Swans HQ at the Royal Hall of Industries|work=Sydney Swans|date=27 August 2021}}</ref> The club began moving into the facility in December 2022.<ref>{{cite web|url=https://www.youtube.com/watch?v=ZW20t5btiKA|title=The Sydney Swans are leaving the SCG for a new headquarters|work=7 News|date=10 December 2022|publisher=YouTube}}</ref><ref>{{cite web|url=https://www.sydneyswans.com.au/news/1260679/swans-enjoy-first-official-day-at-new-hq|title=Swans enjoy first official day at new HQ|work=Sydney Swans|date=10 January 2023}}</ref><ref>{{cite web|url=https://www.sydneyswans.com.au/news/1264382/sydney-swans-hq-taking-shape|title=Sydney Swans HQ taking shape|date=25 January 2023|work=Sydney Swans}}</ref><ref>{{cite web|url=https://www.afl.com.au/news/872122/historic-royal-hall-of-industries-building-transformed-into-sydney-swans-new-training-facility/amp|work=afl.com.au|date=11 January 2023|title=Historic building transformed into Swans' new training facility}}</ref><ref>{{cite web|url=https://www.news.com.au/sport/afl/sydney-swans-move-into-multimillion-dollar-worldclass-training-facility/news-story/25f863e8b4bfb90d1cb9ea25fbeafe40?amp|work=News.com.au|date=26 January 2023|title=Sydney Swans move into multi-million dollar world-class training facility}}</ref> It was formally opened by the Prime Minister and New South Wales Premier in June 2023. The facility includes an indoor training field, gym, wet recovery area, medical amenities, a retail store, commercial kitchen, media studio, auditorium, learning centre, office space and a rooftop terrace, while the newly built adjoining building includes an international standard multi-purpose indoor sports court.<ref>{{cite web|url=https://www.sydneyswans.com.au/news/1367185/prime-minister-nsw-premier-officially-open-sydney-swans-hq|title=Prime Minister & NSW Premier officially open Sydney Swans HQ|work=Sydney Swans|date=29 June 2023}}</ref>