Editing Spirited Away (section)

===Commercial and cultural significance===
According to ''[[Time (magazine)|Time]]'', ''Spirited Away'' "arrived at a time when animation was widely perceived as a genre solely for children, and when cultural differences often became barriers to the global distribution of animated works" but it "shattered preconceived notions about the art form and also proved that, as a film created in Japanese with elements of Japanese folklore central to its core, it could resonate deeply with audiences around the world". Denison emphasized that [[John Lasseter]] and [[Walt Disney Animation Studios|Disney]] "boosted ''Spirited Away''{{'s}} visibility in America by heavily campaigning for the film to be considered for the Academy Awards", and cited it as one of the reasons why it won [[Academy Award for Best Animated Feature]].<ref>{{cite web|last=Moon|first=Kat|url=https://time.com/6081937/spirited-away-changed-animation-studio-ghibli/|title=How Spirited Away Changed Animation Forever|date=20 July 2021|magazine=Time|accessdate=16 April 2022|archive-date=5 August 2023|archive-url=https://web.archive.org/web/20230805005044/https://time.com/6081937/spirited-away-changed-animation-studio-ghibli/|url-status=live}}</ref> Writer [[Jonathan Clements]], whose published works revolve around East Asian culture, [[anime]], and Japanese television dramas, emphasized that the film's Oscar win was "a wake-up call for a lot of people in the film business who had been disregarding Japanese animation for years".<ref>{{cite book|title=Anime: A History|last=Clements|first=Jonathan|date=28 November 2013|publisher=Bloomsbury Academic |edition=1st|isbn=978-1844573905}}</ref> Susan Napier, professor of Japanese studies at [[Tufts University]], called ''Spirited Away''{{'s}} wins at major Western award shows "a very big shot in the arm to the Japanese animation industry". She further explained that [[cartoon]]s in the West have often been seen as "childish, vulgar, things that you didn't take seriously" but after the film took home the Academy Award, people were starting to see animation as "a real art form".<ref>{{cite book |title=[[Miyazakiworld: A Life in Art]] |last=Napier |first=Susan J. |authorlink=Susan J. Napier |publisher=[[Yale University Press]] |year=2018 |isbn=978-0-300-22685-0}}</ref>{{page needed|date=August 2024}}