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===Management=== In 1997, Adams masqueraded as a management consultant to [[Logitech]] executives (as Ray Mebert), with the cooperation of the company's vice-chairman. He acted in much the way that he portrays management consultants in the comic strip, with an arrogant manner and bizarre suggestions, such as comparing [[mission statement]]s to broccoli soup. He convinced the executives to change their existing mission statement for their New Ventures Group from "provide Logitech with profitable growth and related new business areas" to "scout profitable growth opportunities in relationships, both internally and externally, in emerging, mission-inclusive markets, and explore new paradigms and then filter and communicate and evangelize the findings".<ref>[https://archive.seattletimes.com/archive/19971116/2572663/dilbert-creator-fools-execs-with-soap-story ''Dilbert Creator Fools Execs With Soap Story''], [[Associated Press]], from the Web page of ''[[The Seattle Times]]'', November 16, 1997.</ref><ref>[https://web.archive.org/web/20000914093255/http://www.mit.edu/~jcb/humor/scott-adams-mgmt-consultant ''Dilbert Creator Fools Executives''], AP story, in full, preserved on [[Massachusetts Institute of Technology]] humor bulletin board, November 15, 1997. Link to the archive.org version.</ref><ref>[http://www.reason.com/news/show/30913.html ''The Dilbert Doctrines: An Interview with Scott Adams'', by Virginia Postrel], [[Reason (magazine)|Reason]], February 1999.</ref> Adams has worked with companies to develop "dream" products for Dilbert and company. In 2001, he collaborated with design company [[IDEO]] to come up with the "perfect cubicle", since many of the ''Dilbert'' strips make fun of the standard [[Cubicle|cubicle desk]] and the environment that it creates.<ref>{{Cite news |author=Porter Anderson |title=Fred Dust: Designing for Dilbert |publisher=CNN Career |date=August 28, 2001 |url=http://archives.cnn.com/2001/CAREER/jobenvy/08/28/dilbert.fred.dust.focus/index.html |access-date=March 10, 2007 |url-status=dead |archive-url=https://web.archive.org/web/20070429114333/http://archives.cnn.com/2001/CAREER/jobenvy/08/28/dilbert.fred.dust.focus/index.html |archive-date=April 29, 2007 }}</ref><ref>{{Cite news|author=Porter Anderson|title=Scott Adams: Dilbert's Ultimate Cubicle|publisher=CNN Career|date=August 28, 2001|url=http://www.cnn.com/2001/CAREER/jobenvy/08/28/dilbert.scott.adams/index.html|access-date=March 10, 2007}}</ref> This project was followed in 2004 with designs for Dilbert's Ultimate House<ref>{{Cite web |date=2004-10-01 |title=Dilbert Ultimate House |url=http://www.dilbert.com/comics/dilbert/duh/index.html |access-date=2023-03-18 |archive-url=https://web.archive.org/web/20041001095014/http://www.dilbert.com/comics/dilbert/duh/index.html |archive-date=October 1, 2004 }}</ref> (abbreviated as DUH). An energy-efficient building was the result, designed to prevent many of the little problems that seem to creep into a normal building.<ref>{{Cite web |last=Boehl |first=Jessica |date=January 1, 2005 |title=Dilbert's Ultimate House Completed |url=https://www.buildinggreen.com/newsbrief/dilberts-ultimate-house-completed |access-date=January 23, 2023 |website=BuildingGreen |language=en}}</ref> For instance, to save time spent buying and decorating a Christmas tree every year, the house has a large (yet unapparent) closet adjacent to the living room where the tree can be stored from year to year.
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