Editing Coca-Cola (section)

==Competitors==
[[Pepsi]], the flagship product of [[PepsiCo]], the Coca-Cola Company's main rival in the soft drink industry, is usually second to Coke in sales, and outsells Coca-Cola in some markets. [[RC Cola]], now owned by the [[Dr Pepper Snapple Group]], the third-largest soft drink manufacturer, is also widely available.<ref>{{Cite news|date=February 4, 2003|title=Islamic cola launched in the UK|language=en-GB|url=http://news.bbc.co.uk/2/hi/business/2720803.stm|access-date=July 23, 2020|archive-date=March 21, 2022|archive-url=https://web.archive.org/web/20220321181035/http://news.bbc.co.uk/2/hi/business/2720803.stm|url-status=live}}</ref>

Around the world, many local brands compete with Coke. In South and Central America [[Kola Real]], also known as Big Cola, is a growing competitor to Coca-Cola.<ref>{{cite news |first=Ricardo|last= Mireles |title= In Mexico, Big Cola is the real thing |url= http://www.logisticstoday.com/sNO/6366/iID/20876/LT/displayStory.asp|publisher=Logistics Today |archive-url = https://web.archive.org/web/20041109222153/http://www.logisticstoday.com/sNO/6366/iID/20876/LT/displayStory.asp |archive-date = November 9, 2004|url-status=dead}}</ref> On the French island of [[Corsica]], [[Corsica Cola]], made by brewers of the local [[Pietra Brewery|Pietra beer]], is a growing competitor to Coca-Cola. In the French region of [[Brittany]], [[Breizh Cola]] is available. In Peru, [[Inca Kola]] outsells Coca-Cola, which led the Coca-Cola Company to purchase the brand in 1999. In Sweden, [[Julmust]] outsells Coca-Cola during the Christmas season.<ref>{{cite web|url=http://kristallbeverage.com/KBJulmust.html |title=About Kristall Beverage |access-date=January 31, 2006 |url-status=dead |archive-url=https://web.archive.org/web/20031219013722/http://kristallbeverage.com/KBJulmust.html |archive-date=December 19, 2003 }}</ref> In Scotland, the locally produced [[Irn-Bru]] was more popular than Coca-Cola until 2005, when Coca-Cola and Diet Coke began to outpace its sales.<ref>Murden, Terry (January 30, 2005). [https://web.archive.org/web/20050304094426/http://scotlandonsunday.scotsman.com/business.cfm?id=112872005 Coke adds life to health drinks sector]. ''Scotland on Sunday''. Retrieved February 14, 2006.</ref> In the former [[East Germany]], [[Vita Cola]], invented during communist rule, is gaining popularity.

While Coca-Cola does not have the majority of the market share in India, The Coca-Cola Company's other brands like [[Thums Up]] and [[Sprite (drink)|Sprite]] perform well. The Coca-Cola Company purchased Thums Up in 1993 when they re-entered the Indian market.<ref>Kripalani, Manjeet and Mark L. Clifford (February 10, 2003) [http://www.businessweek.com/magazine/content/03_06/b3819080.htm "Finally, Coke Gets It Right in India"] {{webarchive |url=https://web.archive.org/web/20070207052221/http://www.businessweek.com/magazine/content/03_06/b3819080.htm |date=February 7, 2007 }}. ''[[BusinessWeek]]''. Retrieved August 9, 2006.</ref> {{As of|2023}}, Coca-Cola held a 9% market-share in India while Thums Up and Sprite had a 16% and 20% market share respectively.<ref>{{Cite web |date=March 28, 2023 |title=Coca-Cola And Pepsi Face New Threat In India As Country's Richest Person Revives Iconic Brand |url=https://finance.yahoo.com/news/coca-cola-pepsi-face-threat-114831176.html |access-date=October 3, 2023 |website=Yahoo Finance |language=en-US}}</ref>

Tropicola, a domestic drink, is served in Cuba instead of Coca-Cola, due to a United States embargo. French brand [[Mecca-Cola]]<ref>{{cite news |url=https://www.arabianbusiness.com/industries/retail/mecca-cola-plans-new-factories-for-middle-east-148332 |date=March 1, 2007 |title=Mecca-Cola plans new factories for Middle East |work=www.arabianbusiness.com |access-date=April 7, 2022 |archive-date=March 21, 2022 |archive-url=https://web.archive.org/web/20220321181035/https://www.arabianbusiness.com/industries/retail/mecca-cola-plans-new-factories-for-middle-east-148332 |url-status=live }}</ref> and British brand [[Qibla Cola]]<ref>{{Cite web |date=April 23, 2003 |title='Protest' drinks range targets Muslims |url=http://www.theguardian.com/media/2003/apr/23/marketingandpr.iraq |access-date=March 2, 2022 |website=[[The Guardian]] |language=en |archive-date=March 21, 2022 |archive-url=https://web.archive.org/web/20220321181035/https://www.theguardian.com/media/2003/apr/23/marketingandpr.iraq |url-status=live }}</ref> are competitors to Coca-Cola in the Middle East.

In Turkey, [[Cola Turka]], in Iran and the Middle East, [[Zamzam (soft drink)|Zamzam]] and [[Parsi Cola]], in some parts of China, [[Future Cola]], in the Czech Republic and Slovakia, [[Kofola]], in Slovenia, [[Cockta]], and the inexpensive Mercator Cola, sold only in the country's biggest supermarket chain, [[Mercator (retail)|Mercator]], are some of the brand's competitors.<ref>{{Cite web |last=Cocking |first=Lauren |date=2019-03-14 |title=The Most Delicious Sodas From Around the World |url=https://www.fodors.com/news/photos/the-most-delicious-sodas-from-around-the-world |access-date=2024-07-08 |website=Fodors Travel Guide |language=en-US}}</ref>

In 2021, Coca-Cola petitioned to cancel registrations for the marks Thums Up and [[Limca]] issued to Meenaxi Enterprise, Inc. based on misrepresentation of source. The [[Trademark Trial and Appeal Board]] concluded that "Meenaxi engaged in blatant misuse in a manner calculated to trade on the goodwill and reputation of Coca-Cola in an attempt to confuse consumers in the United States that its Thums Up and Limca marks were licensed or produced by the source of the same types of cola and lemon-lime soda sold under these marks for decades in India."<ref>{{cite news |date=June 28, 2021 |title=The Coca-Cola Companyv. Meenaxi Enterprise, Inc.|url=http://business.cch.com/ipld/CocaColaMeenaxieTTAB20210628.pdf|publisher=UNITED STATES PATENT AND TRADEMARK OFFICE|archive-url=https://web.archive.org/web/20210723234428/http://business.cch.com/ipld/CocaColaMeenaxieTTAB20210628.pdf|archive-date=July 23, 2021|url-status=live}}</ref>